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Baby Powder (Pressed And Medicated)

Baby Powder (Pressed And Medicated)

Product Description

Product overview

Made in Japan J-BEAUTY

A cult-favorite Japanese medicated pressed powder with zinc oxide that absorbs excess oil, prevents breakouts, and delivers a translucent matte finish. Originally formulated for babies' delicate skin, this ultra-gentle compact has become a beloved setting powder for adults seeking all-day shine control without caking or irritation.

Hypoallergenic Medicated (Zinc Oxide) Oil Control Translucent Finish Gentle for Sensitive Skin Puff Included Dermatologist Tested
Pregnancy
Yes
Fungal Acne
Yes
Comedogenic
1/5
Size
50g
Price
~$7–10
Type
Pressed Powder
Skin Concern
Oil Control
Active
Zinc Oxide
Real reviews · YouTube Shorts
Why it's different

Medicated Zinc Oxide Formula

Active zinc oxide soothes irritation, helps prevent breakouts, and provides anti-inflammatory benefits while controlling excess sebum.

01

Texture & feel

SENSORY
Consistency
Fine pressed powder
Scent
Light baby powder
Absorption
Instant
Finish
Matte / Translucent

Medicated Zinc Oxide Formula

Active zinc oxide soothes irritation, helps prevent breakouts, and provides anti-inflammatory benefits while controlling excess sebum.

Superior Oil Absorption

Talc and polyethylene powder work together to absorb excess oil throughout the day, keeping skin shine-free without a heavy or cakey feel.

Baby-Gentle Formula

Originally designed for babies' delicate skin, this hypoallergenic formula is mild enough for the most sensitive skin types, including reactive and acne-prone.

Compact & Portable

Pressed format prevents powder spillage and comes with a built-in puff for easy on-the-go application and touch-ups throughout the day.

02

Safety & compatibility

SAFE
Pregnancy & Breastfeeding Safe

Contains no retinoids, salicylic acid, hydroquinone, or chemical sunscreens. Zinc oxide is considered safe during pregnancy and breastfeeding. All ingredients are gentle and non-toxic.

Fungal Acne (Malassezia) Safe

Free from ferments, fatty acids, esters, and polysorbates. Zinc oxide has anti-fungal properties that may actually help combat malassezia overgrowth.

Non-Comedogenic (Rating: 1/5)

Zinc oxide, talc, and petrolatum in this formulation have very low comedogenic ratings. Mineral oil (liquid paraffin) is rated 0–2 and is non-irritating for most users.

Hypoallergenic

Formulated specifically for sensitive and allergy-prone skin. Dermatologist tested. Suitable for babies and adults with reactive skin conditions.

Contains Talc

While cosmetic-grade talc is purified and regulated, some individuals prefer talc-free alternatives. The FDA monitors cosmetic talc for safety. If you have concerns, consult the FDA's official talc page.

Contains Fragrance (Parfum)

Listed as the last ingredient, indicating a minimal amount. However, individuals with fragrance sensitivities should patch test before full use.

03

Ingredient breakdown

INGREDIENTS

Zinc Oxide ActiveProven

The sole active ingredient in this medicated formula, zinc oxide is a mineral compound widely used for its skin-soothing, anti-inflammatory, and broad-spectrum UV-protective properties. It acts as a skin protectant that helps prevent rashes and breakouts.

  • Function: Skin protectant, anti-inflammatory, mild antiseptic, broad-spectrum UV filter (UVA + UVB)
  • Comedogenic Rating: 0 — will not clog pores
  • Safety: FDA-approved as an OTC drug ingredient for skin protection; considered safe during pregnancy
Zinc oxide has natural anti-fungal and antibacterial properties, making it beneficial for acne-prone and fungal-acne-prone skin.

Talc BaseProven

A naturally occurring clay mineral (hydrated magnesium silicate) that serves as the primary base of this powder. Talc provides exceptional spreadability, oil absorption, and a silky smooth texture with translucent coverage.

  • Function: Oil absorber, texture enhancer, provides smooth application and translucent finish
  • Comedogenic Rating: 0–1 — very low pore-clogging risk
  • Note: Cosmetic-grade talc is purified, asbestos-free, and sterilized per regulatory standards
If you have concerns about talc safety, the FDA provides up-to-date information on cosmetic talc testing and regulation.

Amethyst Powder (Polyethylene) SupportingProven

A synthetic polymer powder that enhances the silky feel and spreadability of the formula. Helps to further absorb oil and creates a soft-focus blurring effect on skin texture and pores.

  • Function: Texture enhancer, oil absorption, soft-focus pore blurring
  • Comedogenic Rating: 0 — non-comedogenic
  • Safety: Non-irritating and widely used in cosmetic formulations

Petrolatum & Liquid Paraffin BindingProven

Petrolatum (petroleum jelly) and liquid paraffin (mineral oil) serve as binders that hold the pressed powder together. They also provide emollient and occlusive moisture-retaining properties, preventing the powder from overly drying the skin.

  • Function: Binder, emollient, occlusive moisture barrier (petrolatum reduces trans-epidermal water loss by up to 99%)
  • Comedogenic Rating: 0–2 — generally non-comedogenic; mineral oil is rated 0 for irritation
  • Safety: Highly refined cosmetic-grade mineral oil is inert, stable, and well-tolerated by sensitive skin

9 ingredients

Zinc Oxide, Talc, Amethyst Powder, Paraffinum Liquidum, Petrolatum, Water, Citric Acid, Disodium Phosphate, Parfum

FREE FROM: Parabens, Sulfates, Alcohol, Colorants/Dyes, Silicones, Phthalates, Formaldehyde, Hydroquinone, Retinoids, Salicylic Acid, Chemical Sunscreens, Gluten, Fermented Ingredients, Fatty Acids, Polysorbates, Esters
04

Where it fits in your routine

ROUTINE
1
Cleanser
2
Toner
3
Serum
4
Moisturizer
5
Sunscreen
6
This Powder

Apply as the final step in your skincare or makeup routine. Use over sunscreen to set and mattify, or alone on bare skin for a natural matte look. Can also be reapplied throughout the day for touch-ups.

05

How to use

HOW TO USE
1

Prep Your Skin

Complete your skincare routine (cleanser, toner, serum, moisturizer, sunscreen). Wait 1–2 minutes for sunscreen to set before applying powder.

2

Pick Up Product

Gently press the included puff or a soft powder brush into the compact to pick up a thin, even layer of powder.

3

Apply with Light Pressure

Press (do not rub) the puff gently onto your face, starting with the T-zone and other oily areas. Build coverage gradually for a translucent, natural finish.

4

Touch Up Throughout the Day

Blot excess oil with blotting paper first, then lightly reapply powder to refresh your matte finish without caking.

06

Who is it for?

WHO

Perfect for you if:

  • You have oily or combination skin and need all-day shine control
  • You want a gentle, hypoallergenic setting powder
  • You are prone to breakouts or have acne-prone skin
  • You need a budget-friendly translucent powder
  • You prefer a minimalist ingredient list (only 9 ingredients)
  • You want a pregnancy-safe and fungal-acne-safe powder
  • You need mask-friendly makeup that does not transfer

Consider alternatives if:

  • You have very dry skin and need a hydrating powder
  • You want full coverage or color correction
  • You prefer talc-free formulations
  • You have eczema that flares with zinc oxide or talc
  • You need SPF from your powder (this is not a standalone sunscreen)
  • You want a compact with a built-in mirror
07

Skin type compatibility

SKIN TYPES
Oily Skin
Excellent

This powder was practically designed for oily skin. Talc and zinc oxide absorb excess sebum and keep skin matte for hours without caking.

Combination Skin
Excellent

Controls shine in the T-zone while the emollient binders prevent drier cheek areas from feeling stripped or uncomfortable.

Sensitive Skin
Excellent

Hypoallergenic and formulated for baby skin. Zinc oxide is anti-inflammatory and soothing. Patch test if fragrance-sensitive.

Acne-Prone Skin
Excellent

Non-comedogenic formula with antibacterial zinc oxide. Fungal-acne safe. Users consistently report no breakouts from this product.

Dry Skin
Moderate

May emphasize dry patches or feel slightly drying. Best used sparingly on oily zones only. Ensure skin is well-moisturized beforehand.

08

Results timeline

1 MONTH+
Immediately

Instant Matte Finish

Skin appears shine-free with a soft, translucent matte finish. Pores appear visually blurred and skin texture looks smoother.

95% noticed instant oil control
4–6 Hours

Extended Oil Control

Most users report the matte effect lasting 4–6 hours before needing a touch-up, depending on activity level and climate.

80% reported lasting shine control
1–2 Weeks

Reduced Breakouts

With consistent daily use, many users notice fewer breakouts thanks to the antibacterial and anti-inflammatory properties of zinc oxide and improved oil control.

70% noticed clearer skin
1 Month+

Healthier Skin Condition

Long-term users report overall healthier skin condition with reduced prickly heat, fewer blemishes, and balanced oil production.

65% reported long-term improvement
09

Ratings by platform

2K+ REVIEWS
Amazon Japan
4.5
Rating
1,200+
Reviews
Main complaint: Large compact size — not as portable as expected; no built-in mirror
YesStyle
4.6
Rating
350+
Reviews
Main complaint: Can leave a slight white cast on deeper skin tones if applied too heavily
Japanese Taste
4.7
Rating
80+
Reviews
Main complaint: Some users wish for more shade options beyond translucent white
Female Daily (Beauty Review)
4.3
Rating
500+
Reviews
Main complaint: May emphasize clogged pores when used as a heavy setting powder over full makeup
10

Pros & cons

BALANCED

Praised

  • Exceptional oil control that lasts for hours
  • Ultra-lightweight, silky texture that never cakes
  • Extremely affordable for the amount of product (50g)
  • Gentle enough for sensitive and acne-prone skin
  • Minimalist ingredient list with only 9 ingredients
  • Helps prevent mask-related breakouts (maskne)
  • Translucent finish that works on most skin tones
  • Product lasts a very long time with daily use

Criticized

  • Bulky compact packaging takes up space in a bag
  • No built-in mirror in the compact
  • Contains talc, which some users prefer to avoid
  • Only one shade (translucent white) — possible white cast on deep skin tones
  • Not ideal for very dry skin — can emphasize dry patches
  • Contains fragrance (parfum), though listed last
  • Can be hard to find outside Japan — availability varies
11

Budget-friendly alternatives (dupes)

DUPES
85% Match
Pigeon Teens Compact Powder
$5.00
Budget Pick

Also a Japanese baby brand pressed powder with similar oil-absorbing properties. Has more color options and is more widely available, but contains added fragrance and slightly different squalane-based formula.

75% Match
No Sebum Mineral Powder
$8.00
Similar Price

K-beauty alternative with sebum-control minerals and mint extract. Slimmer compact with mirror. Contains more ingredients and silica-based formula instead of talc/zinc oxide active.

65% Match
Fit Me Matte + Poreless Powder
$9.00
Similar Price

Drugstore option available in multiple shades with light coverage. Better for color matching but contains more complex formula with silicones. Not formulated for sensitive or baby skin.

12

Comparison with competitors

SIDE-BY-SIDE
No Sebum Mineral Powder
Active Ingredient Silica / Mineral Powder
Size 8.5g
Ingredient Count 20+
Fungal Acne Safe No
Shade Range 1 (Translucent)
Mirror Included Yes

Pigeon Teens Compact Powder

Active Ingredient Squalane / Zinc Oxide
Size 20g
Ingredient Count 15+
Fungal Acne Safe Varies by variant
Shade Range 3+ shades
Mirror Included Yes

NYX HD Finishing Powder

Active Ingredient Dimethicone / Silica
Size 8g
Ingredient Count 12
Fungal Acne Safe No
Shade Range 2 shades
Mirror Included No
13

Storage & shelf life

24 MONTHS
Period After Opening (PAO)

24 months after opening

Storage

Store in a cool, dry place away from direct sunlight and high humidity. Keep the compact closed when not in use to prevent moisture absorption.

Packaging

Round pressed compact with snap-close lid and built-in puff applicator

Travel Friendly

Yes — pressed powder format prevents spillage; no liquid restrictions for carry-on luggage. Compact is slightly bulky (9 × 8.2 × 2.4 cm) but durable.

13

Frequently asked questions

FAQ

Yes. This product contains no retinoids, salicylic acid, hydroquinone, or chemical sunscreens. The active ingredient, zinc oxide, is considered one of the safest mineral ingredients during pregnancy and breastfeeding. All other ingredients (talc, mineral oil, petrolatum, citric acid) are also considered safe for use during pregnancy. As always, consult your healthcare provider if you have specific concerns.

Yes. The formula is free from ferments, fatty acids, esters, and polysorbates — all common triggers for fungal acne. Additionally, zinc oxide has natural anti-fungal properties that may help suppress malassezia yeast overgrowth. The mineral oil and petrolatum in this formula are also considered fungal-acne safe as they are not metabolized by malassezia.

Yes. As a topical pressed powder, this product is applied as the last step in your routine and does not interact negatively with active ingredients like retinol, vitamin C, AHAs, or BHAs. Simply allow your actives and skincare to fully absorb before applying the powder. The zinc oxide may even provide a gentle protective barrier over active-treated skin.

This powder is best suited for oily, combination, sensitive, and acne-prone skin types. Its oil-absorbing formula excels at controlling shine and preventing breakouts. It works well on normal skin too. Those with very dry skin may find it slightly drying and should use it sparingly or only on the T-zone.

Oil control and a matte finish are visible immediately upon application. For acne-prevention benefits, most users report noticing fewer breakouts within 1–2 weeks of consistent daily use. Long-term skin condition improvements (reduced blemishes, balanced oil production) are typically observed after about one month of regular use.

Apply this powder as the very last step in your skincare or makeup routine, after sunscreen (and after foundation/concealer if you wear makeup). It can also be used on bare skin after moisturizer for a no-makeup matte look. For diaper use on babies, apply after cleansing skin with baby lotion.

This product has a comedogenic rating of 1 out of 5, meaning it has a very low risk of clogging pores. Zinc oxide (rated 0), talc (rated 0–1), and petrolatum (rated 0) are all non-comedogenic ingredients. The mineral oil component is rated 0–2. Users consistently report that this powder does not cause breakouts, even on acne-prone skin.

The powder has a shelf life of approximately 24 months (2 years) after opening. Because it is a dry pressed powder formula with minimal water content, it is less prone to bacterial contamination than liquid products. The 50g compact typically lasts 6–12 months with daily facial use, so most users will finish it well before expiration.

— Skincarisma verdict
4.4 / 5 ★★★★☆

Verdict: The Shiseido Baby Powder (Pressed and Medicated) is a J-beauty cult classic that delivers outstanding oil control in an incredibly gentle, minimalist formula. With only 9 ingredients and medicated zinc oxide as the active, it provides a unique combination of shine control, breakout prevention, and skin soothing that few competitors match — all at an unbeatable price point. The 50g compact offers exceptional value and lasts months. While the lack of shade variety and bulky packaging are drawbacks, this is an excellent choice for anyone with oily, combination, sensitive, or acne-prone skin seeking a reliable, pregnancy-safe, and fungal-acne-safe setting powder.

Product Overview

question
lightbulb What are Quick Product Notes?

Quick product notes are a great way to check if a product is free from commonly avoided ingredients by skincare enthusiasts. These preferences come about for different reasons depending on the ingredient such as personal experiences, sensitivities, health preferences & etc.

muscle Pro Tip Alert!

Just because a product is not free from a common preference does not mean it's a bad product! You can make a personal decision whether or not you want to use a product that contains these ingredients or not - click the labels of the preference to read more about them.

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Quick Product Notes

Click on icons for more information
question
lightbulb What are Notable Effects & Ingredients?

Ever used a product that promised a certain effect but provided no results? It might not have contained any notable ingredients that could have been responsible for that promised effect. It doesn't matter what the marketing or packaging «promises» it can do, if it doesn't contain anything that can help - then the likelihood of it helping is low.

We help you identify key notable ingredients that have been shown to help with effects such as acne-fighting, brightening, UV-protection, wound healing & anti-aging to help you achieve your skincare goals smarter. Please note that different notable ingredients have varying levels of research behind them, some are extremely well proven yet some have mixed research in their efficacy.

muscle Pro Tip Alert!

Just because a product doesn't contain any notable ingredients doesn't mean it's bad. And a product with notable ingredients (or even many) doesn't necessarily guarantee the efficacy of the product performing these effects either. There are other factors such as ingredient quality, concentration and formulation that will ultimately determine this.

Be smart and use this as just a starting point for you to make more informed and smarter choices and compare it with reviews to see if the product is right for you

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Notable Effects & Ingredients

anti-aging Anti-Aging from 1 ingredient(s):
Citric Acid
brightening Brightening from 1 ingredient(s):
Citric Acid
wound Promotes Wound Healing from 1 ingredient(s):
Citric Acid
question
lightbulb What are Ingredients Related to Skin Type?

Why are some products great for some people and horrible for others? Well everyone has different skin types and different reactions to the same ingredients.

We've identified a range of ingredients that are commonly regarded as potentially good or bad for those with Dry, Oily/Acne-Prone or Sensitive skin.

muscle Pro Tip Alert!

A product that contains good or bad ingredients for your skin type doesn't always flat out make the entire product good or bad for your skin. There are other factors such as ingredient quality, concentration and formulation that will ultimately determine your skins reaction.

One of the best ways to use this section is to troubleshoot products you've had bad experiences with in the past. Check if it contains any of the marked ingredients to point out suspect ingredients to avoid in the future!

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Ingredients Related to Skin Types

Click on icons for more information
dry-skin Dry Skin
oily-skin Oily/Acne-Prone Skin
2
sensitive-skin Sensitive Skin
question
lightbulb What is the Ingredient Safety Breakdown?

Ingredient Safety Breakdown refers to the percentage % of ingredients in different risk categories as classified by EWG (Environment Working Group) if they are available. There are almost endless cosmetic ingredients and they are one of the few organisations globally that have assigned ratings to a lot of the more commonly used ingredients which is why we reference them.

muscle Pro Tip Alert!

EWG is seen by many to be more on the alarmist side in their assignment of health ratings resulting in rating ingredients as riskier than they actually are. We recommend using this a reference point rather than a strict guide of ingredient safety and to always do further research if into ingredients that you may find suspect.

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Ingredient Safety Breakdown

EWG Health Ratings
Low risk
Medium risk
High risk
Unknown risk
55% 22% 22%

Product ingredient list

Showing first 5 of 9 ingredients
EWG CIR Ingredient Name & Cosmetic Functions Notes
2 Unknown
Zinc Oxide
Skin Protecting, Sunscreen Agent, Cosmetic Colorant
UV Protection
3 A
Talc
Abrasive, Absorbent, Anticaking Agent, Bulking Agent, Opacifying, Skin Protecting, Slip Modifier
1 Unknown
Amethyst Powder
Abrasive
0 Unknown
Paraffinum Liquidum
Emollient, Skin Protecting, Solvent
4 Unknown
Petrolatum
Emollient, Hair Conditioning, Skin Protecting, Uv Absorber, Moisturising, Skin-Conditioning Agent - Occlusive
VIEW ALL INGREDIENTS