Heartleaf 70% Soothing Cream
Heartleaf 70% Soothing Cream
Product Description
Product overview
A lightweight, soothing gel-cream packed with 70% Heartleaf Extract and quadruple CICA complex to calm irritated, sensitive skin while providing lasting hydration without heaviness or greasiness.
70% Heartleaf Extract
High concentration of Houttuynia Cordata for powerful anti-inflammatory and soothing benefits.
Texture & feel
SENSORY70% Heartleaf Extract
High concentration of Houttuynia Cordata for powerful anti-inflammatory and soothing benefits.
Quadruple CICA Complex
Four-fold Centella Asiatica with Madecassic Acid, Asiatic Acid, and Asiaticoside for enhanced calming.
Barrier Strengthening
Panthenol, Betaine, and Glucose work together to reinforce and protect the skin barrier.
Brightening Benefits
Contains Niacinamide to help brighten skin tone and reduce the appearance of dark spots.
Safety & compatibility
SAFENo retinoids, salicylic acid, hydroquinone, or chemical sunscreens. All ANUA products are EWG Green certified.
Contains Isoamyl Laurate which may feed Malassezia yeast. Patch test recommended for FA-prone skin.
Unlikely to clog pores. Gel-cream formula is lightweight and non-occlusive.
Fragrance-free, alcohol-free, and essential oil-free. Hypoallergenic formula with soothing botanicals.
Ingredient breakdown
INGREDIENTSHouttuynia Cordata Extract (Heartleaf) 70%Proven
A powerful botanical extract rich in polyphenolic flavonoids including quercetin, quercitrin, hyperoside, and rutin. Used in traditional Asian medicine for centuries to treat inflammation and skin irritation.
- Anti-inflammatory: Flavonoids suppress inflammatory markers, reducing redness and irritation
- Antibacterial: Natural antimicrobial properties help combat acne-causing bacteria
- Antioxidant: Protects skin from environmental stressors and oxidative damage
- UVB Protection: Quercitrin has been shown to decrease UVB-induced skin damage
Centella Asiatica Complex (CICA) 4-FoldProven
A quadruple CICA complex featuring Centella Asiatica Extract, Madecassic Acid, Asiatic Acid, and Asiaticoside for comprehensive skin repair and soothing benefits.
- Wound Healing: Stimulates collagen synthesis and accelerates skin recovery
- Barrier Repair: Promotes glycosaminoglycan and hyaluronic acid synthesis
- Anti-inflammatory: Reduces inflammation at the cellular level
- Moisturizing: Improves skin hydration and moisture retention
Panthenol (Pro-Vitamin B5) ~1-2%Proven
A humectant and skin-conditioning agent that attracts water to the skin and helps maintain optimal moisture levels while supporting barrier function.
- Moisturizing: Attracts and holds water for long-lasting hydration
- Barrier Support: Stimulates lipid production for stronger skin barrier
- Soothing: Reduces irritation from other ingredients in formulas
- Wound Healing: Promotes fibroblast proliferation for faster recovery
Niacinamide (Vitamin B3) ~0.5-1%Proven
A multi-functional skincare superstar that offers brightening, anti-aging, and barrier-strengthening benefits.
- Brightening: Inhibits melanin transfer for more even skin tone
- Anti-aging: Reduces appearance of fine lines and wrinkles
- Oil Control: Helps regulate sebum production
- Barrier Boost: Increases ceramide synthesis
35 ingredients
Houttuynia Cordata Extract (70%), Butylene Glycol, Glycerin, Isoamyl Laurate, Water, Pentylene Glycol, 1,2-Hexanediol, Centella Asiatica Extract, Portulaca Oleracea Extract, Betaine, Madecassic Acid, Asiatic Acid, Asiaticoside, Chlorella Vulgaris Extract, Panthenol, Ethylhexylglycerin, Hydrogenated Polydecene, Glucose, Niacinamide, Vinyl Dimethicone, Caprylyl Methicone, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Dimethiconol, Polymethylsilsesquioxane, Glyceryl Acrylate/Acrylic Acid Copolymer, Tromethamine, Ammonium Acryloyldimethyltaurate/VP Copolymer, Fructooligosaccharides, Fructose, Dipotassium Glycyrrhizate, Sodium Phytate, Dipropylene Glycol, Tocopherol, Xanthan Gum
Where it fits in your routine
ROUTINEApply as the final step before sunscreen in AM routine. Can be layered for extra hydration in PM or during winter months.
How to use
HOW TO USECleanse & Prep
Start with clean skin. Apply your toner and any serums first, allowing each layer to absorb.
Apply Cream
Dispense a pea-sized amount onto fingertips. Warm between palms before applying to face and neck.
Gentle Patting
Pat gently into skin using upward motions until fully absorbed. Avoid rubbing or tugging.
Layer if Needed
For dry skin or winter use, apply a second thin layer. Follow with SPF in morning routine.
Who is it for?
WHOPerfect for you if:
- You have sensitive, easily irritated skin
- You experience redness or inflammation
- You want a lightweight, non-greasy moisturizer
- You're looking for a fragrance-free option
- You have combination to oily skin
- You're pregnant or breastfeeding
- You prefer K-beauty soothing products
Consider alternatives if:
- You have very dry skin needing heavy moisture
- You have active fungal acne (Malassezia)
- You prefer rich, occlusive creams
- You want strong anti-aging actives like retinol
- You need intense barrier repair with ceramides
Skin type compatibility
SKIN TYPESLightweight gel-cream absorbs quickly without adding shine. Won't clog pores or feel heavy.
Provides good hydration but may need layering or a richer cream on top in winter months.
Ideal balance of hydration without heaviness. Works well across different face zones.
Fragrance-free, gentle formula specifically designed to calm and soothe reactive skin.
Low comedogenic rating (1/5). Contains antibacterial heartleaf. Caution for fungal acne.
Results timeline
WEEK 6-8Immediate Soothing & Hydration
Skin feels instantly calmer and more hydrated. Redness and irritation begin to subside. Texture feels softer and smoother.
85% noticed calmer skinImproved Skin Barrier
Skin barrier feels stronger and more resilient. Less sensitivity to environmental factors. Moisture levels more balanced.
78% reported improved textureVisible Skin Improvement
Noticeable reduction in redness and inflammation. Skin tone appears more even. Overall complexion looks healthier and more radiant.
72% saw reduced rednessRatings by platform
5K+ REVIEWSPros & cons
BALANCEDPraised
- Effectively soothes redness and irritation
- Lightweight, non-greasy formula
- Fragrance-free and gentle
- High concentration of heartleaf (70%)
- Absorbs well without sticky residue
- Large 100ml size offers good value
- Safe for pregnancy and breastfeeding
- EWG Green Grade certified
Criticized
- May not be hydrating enough for very dry skin
- Contains ingredient (Isoamyl Laurate) that may trigger fungal acne
- Finish can be dewy for matte-preference users
- Absorption time slightly longer than some creams
- Squeeze tube packaging not ideal for travel
- Limited anti-aging benefits
Budget-friendly alternatives (dupes)
DUPESSimilar soothing focus with Centella and heartleaf. Contains niacinamide and panthenol. Slightly richer texture, good for dry-combo skin.
Focus on panthenol (10%) for barrier repair. Bamboo water instead of heartleaf. Lighter texture, fungal acne safe option.
Cica-focused with similar soothing benefits. Watery-gel texture even lighter than ANUA. Great for oily-sensitive skin types.
Comparison with competitors
SIDE-BY-SIDEILLIYOON Ceramide Ato Concentrate Cream
Storage & shelf life
12 MONTHS12 months after opening
Store in a cool, dry place away from direct sunlight. No refrigeration required.
Squeeze tube with flip-top cap. Designed to stand upside down for easy dispensing.
Yes, 100ml is the TSA limit for carry-on. Consider decanting for shorter trips.
Frequently asked questions
FAQYes! This cream is pregnancy and breastfeeding safe. It contains no retinoids, salicylic acid, hydroquinone, or chemical sunscreens. All ANUA products are EWG Green Grade certified, meaning they use only ingredients with low hazard ratings. However, hormonal changes during pregnancy can cause new skin sensitivities, so patch testing is always recommended.
Use with caution. This cream contains Isoamyl Laurate, an ester that may potentially feed Malassezia yeast and trigger fungal acne in sensitive individuals. If you're prone to fungal acne, consider patch testing first or look at alternatives like PURITO Mighty Bamboo Panthenol Cream which is fungal acne safe.
Yes! This gentle, soothing cream pairs well with active ingredients. In fact, the heartleaf and CICA complex can help calm any irritation from acids or retinol. Apply actives first (like vitamin C or retinol), wait a few minutes for absorption, then apply this cream. The niacinamide content is low enough that there shouldn't be conflicts with vitamin C.
This cream is best for sensitive, combination, and oily skin types. Its lightweight gel-cream texture provides adequate hydration without feeling heavy or greasy. Those with dry skin may find it insufficient as a standalone moisturizer, especially in winter - consider layering with a richer cream or facial oil on top.
Immediate soothing and hydration can be felt after the first application. Visible reduction in redness and irritation typically occurs within 1-2 weeks of consistent use. For noticeable improvements in skin barrier strength and overall skin health, expect 4-8 weeks of regular use morning and night.
Apply as your moisturizer step: after cleansing, toner, essence, and serums, but before sunscreen (AM) or as your last step (PM). For the ANUA Heartleaf routine, use after the Heartleaf 77% Soothing Toner and Heartleaf 80% Soothing Ampoule. Can be layered for extra hydration in winter.
This cream has a low comedogenic rating of 1/5, meaning it's unlikely to clog pores for most people. The lightweight gel-cream formula is non-occlusive and contains no heavy oils. Key ingredients like glycerin and panthenol have comedogenic ratings of 0. However, individual reactions can vary, so patch testing is recommended for acne-prone skin.
The product has a PAO (Period After Opening) of 12 months. Once opened, use within one year for best results. The 100ml tube typically lasts 2-3 months with twice daily use. Store in a cool, dry place away from direct sunlight. The squeeze tube design helps minimize air exposure and contamination.
Verdict: The ANUA Heartleaf 70% Soothing Cream is an excellent choice for anyone with sensitive, irritated, or reactive skin looking for a lightweight yet effective moisturizer. The high concentration of heartleaf extract (70%) combined with the quadruple CICA complex delivers proven soothing and anti-inflammatory benefits. While it may not be hydrating enough for very dry skin types and isn't ideal for those with fungal acne concerns, it's a fantastic option for combination to oily sensitive skin. The fragrance-free, EWG Green Grade formula makes it safe for pregnancy and suitable for even the most reactive skin. At 100ml, it offers great value compared to competitors.
Product Overview
Quick product notes are a great way to check if a product is free from commonly avoided ingredients by skincare enthusiasts. These preferences come about for different reasons depending on the ingredient such as personal experiences, sensitivities, health preferences & etc.
Just because a product is not free from a common preference does not mean it's a bad product! You can make a personal decision whether or not you want to use a product that contains these ingredients or not - click the labels of the preference to read more about them.
Quick Product Notes
Ever used a product that promised a certain effect but provided no results? It might not have contained any notable ingredients that could have been responsible for that promised effect. It doesn't matter what the marketing or packaging «promises» it can do, if it doesn't contain anything that can help - then the likelihood of it helping is low.
We help you identify key notable ingredients that have been shown to help with effects such as acne-fighting, brightening, UV-protection, wound healing & anti-aging to help you achieve your skincare goals smarter. Please note that different notable ingredients have varying levels of research behind them, some are extremely well proven yet some have mixed research in their efficacy.
Just because a product doesn't contain any notable ingredients doesn't mean it's bad. And a product with notable ingredients (or even many) doesn't necessarily guarantee the efficacy of the product performing these effects either. There are other factors such as ingredient quality, concentration and formulation that will ultimately determine this.
Be smart and use this as just a starting point for you to make more informed and smarter choices and compare it with reviews to see if the product is right for you
Notable Effects & Ingredients
Why are some products great for some people and horrible for others? Well everyone has different skin types and different reactions to the same ingredients.
We've identified a range of ingredients that are commonly regarded as potentially good or bad for those with Dry, Oily/Acne-Prone or Sensitive skin.
A product that contains good or bad ingredients for your skin type doesn't always flat out make the entire product good or bad for your skin. There are other factors such as ingredient quality, concentration and formulation that will ultimately determine your skins reaction.
One of the best ways to use this section is to troubleshoot products you've had bad experiences with in the past. Check if it contains any of the marked ingredients to point out suspect ingredients to avoid in the future!
Ingredients Related to Skin Types
Ingredient Safety Breakdown refers to the percentage % of ingredients in different risk categories as classified by EWG (Environment Working Group) if they are available. There are almost endless cosmetic ingredients and they are one of the few organisations globally that have assigned ratings to a lot of the more commonly used ingredients which is why we reference them.
EWG is seen by many to be more on the alarmist side in their assignment of health ratings resulting in rating ingredients as riskier than they actually are. We recommend using this a reference point rather than a strict guide of ingredient safety and to always do further research if into ingredients that you may find suspect.
Ingredient Safety Breakdown
Product ingredient list
| EWG | CIR | Ingredient Name & Cosmetic Functions | Notes |
|---|---|---|---|
| 1 |
Butylene Glycol
Solvent, Skin Conditioning, Masking, Fragrance, Humectant, Viscosity Controlling, Viscositydecreasing Agent
|
Hydrating
|
|
| 2 |
Glycerin
Solvent, Perfuming, Fragrance, Humectant, Viscosity Decreasing Agent, Hair Conditioning, Skin Protecting, Denaturant, Skin Conditioning
|
Promotes Wound Healing
Hydrating
|
|
| 1 |
Isoamyl Laurate
Skin Conditioning, Emollient, Fragrance
|
|
|
| 1 |
Water
Solvent, Skin Conditioning
|
|
|
| 1 |
Pentylene Glycol
Solvent, Skin Conditioning
|
|







