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Thinkderma 2% Rice Water & Niacinamide Clear Moisture Gel Cream

Thinkderma 2% Rice Water & Niacinamide Clear Moisture Gel Cream

Product Description

Product overview

Made in Various INTERNATIONAL

By Plum Goodness — a lightweight, oil-free gel-cream moisturizer powered by 2% Niacinamide and Japanese Rice Water. Designed to deliver all-day hydration without greasiness while brightening tone, fading post-acne marks, regulating sebum, and refining texture for a smooth, matte-dewy finish.

100% Vegan PETA Certified Cruelty-Free Fragrance-Free Paraben-Free Sulfate-Free Phthalate-Free Dermatologist-Tested Non-Comedogenic Oil-Free 2% Niacinamide
Pregnancy
Yes
Fungal Acne
No
Comedogenic
1/5
Brand
Plum Goodness
Type
Gel-Cream Moisturizer
Size
45 g / 50 g
Use
AM & PM
Vegan
Yes
Real reviews · YouTube Shorts
Why it's different

2× Hydration, Zero Grease

Water-based gel formula delivers deep moisture without the heavy, sticky feel typical of cream moisturizers.

01

Texture & feel

SENSORY
Consistency
Watery Gel-Cream
Scent
Fragrance-Free
Absorption
Under 30 sec
Finish
Smooth Matte

2× Hydration, Zero Grease

Water-based gel formula delivers deep moisture without the heavy, sticky feel typical of cream moisturizers.

Visibly Brighter in 2 Weeks

2% Niacinamide works to fade post-acne marks, even out tone, and restore natural radiance.

Instant Oil & Shine Control

Matmarine™ (brown algae biotech) regulates sebum and keeps skin matte all day.

Japanese Rice Water Glow

Oryza Sativa extract softens and smooths texture for that hallmark "rice water" luminosity.

Cactus Water Hydration

Prickly pear stem water locks in moisture and reinforces the skin barrier.

100% Vegan & PETA Certified

From India's first 100% vegan beauty brand — clean, conscious, and cruelty-free.

02

Safety & compatibility

SAFE
Pregnancy & Breastfeeding Safe

No retinoids, salicylic acid, hydroquinone, or chemical sunscreens. Niacinamide is widely considered safe during pregnancy. Always check with your OB-GYN.

NOT Fungal Acne (Malassezia) Safe

Contains Pseudoalteromonas Ferment Extract and Triolein, which may feed Malassezia in fungal-acne-prone skin.

Non-Comedogenic (Rated 1/5)

Squalane, glycerin, and silicone-based emollients are extremely low-risk for clogging pores. Safe for most acne-prone skin.

Fragrance-Free & Sensitive-Skin Friendly

No added perfumes, essential oils, or harsh alcohols. Suitable for reactive skin types after a patch test.

Layers Well With Actives

Pairs beautifully with Vitamin C, retinol, AHAs, and BHAs. Acts as a calming buffer over potent treatments.

Patch Test Recommended

Apply a small amount on your inner arm for 24 hours before facial use, especially if you have very sensitive skin.

03

Ingredient breakdown

INGREDIENTS

Niacinamide (Vitamin B3) 2%Proven

The hero active. A water-soluble form of vitamin B3 that strengthens the skin barrier, fades blemishes, controls sebum, and visibly brightens.

  • Mechanism: Converts to NAD+ in skin cells, supporting collagen synthesis and barrier repair.
  • Benefits: Reduces pores, dark spots, redness, and uneven tone with consistent use.
  • Concentration: 2% is the gentle, beginner-friendly tier — well-tolerated even by sensitive skin.
One of the most well-studied and dermatologist-recommended ingredients in skincare.

Oryza Sativa (Rice) Extract ~3-5%Promising

Japanese rice water extract rich in amino acids, vitamins B and E, and inositol — traditionally prized for radiance and softness.

  • Brightening: Inositol and ferulic acid help inhibit excess melanin production.
  • Texture: Smooths skin surface and supports a luminous, even tone.
  • Heritage: Centuries of use in East Asian beauty rituals (Geisha tradition).

Pseudoalteromonas Ferment Extract (Antarcticine) 1-3%Promising

A glycoprotein from an Antarctic marine bacterium. Known commercially as Antarcticine, it is positioned as a hydration and barrier-support active.

  • Hydration: Manufacturer studies link 1–5% concentrations with measurable hydration boost.
  • Smoothing: Claimed to support skin smoothness and elasticity.
Ferments may trigger Malassezia folliculitis in fungal-acne-prone skin. Patch test if reactive.

Opuntia Ficus-Indica Stem Water (Cactus Water) ~2-4%Promising

Prickly pear cactus stem water packed with antioxidants, electrolytes, and amino acids that hydrate while reinforcing the skin barrier.

  • Antioxidant: Contains betalains and vitamin E to neutralize free radicals.
  • Lightweight hydration: Replenishes moisture without heaviness — ideal for oily skin.

Glycerin ~5-10%Proven

The gold-standard humectant. Pulls water into the skin from the air and deeper layers, keeping it plump and supple.

  • Decades of evidence: One of the most studied moisturizing actives.
  • Universally tolerated: Safe for all skin types including sensitive.

Squalane ~1-3%Proven

A stable, plant-derived emollient that mimics the skin's natural sebum. Provides cushion and smoothness without grease.

  • Skin-identical: Excellent compatibility with all skin types.
  • Fungal-acne friendly: Unlike many oils, squalane is safe for Malassezia-prone skin.
  • Non-comedogenic: Will not clog pores.

Caprylyl Methicone & Cyclopentasiloxane Silicone BlendProven

Volatile silicones that create the cream's signature silky, fast-absorbing, non-tacky finish without leaving residue.

  • Texture: Responsible for the "blurring" smooth feel.
  • Evaporates: Does not absorb into skin — leaves a soft, breathable finish.

16 ingredients

Water, Glycerin, Pseudoalteromonas Ferment Extract, Niacinamide, Oryza Sativa Extract, Caprylyl Methicone, PEG-12 Dimethicone/PPG-20 Crosspolymer, Triolein, Opuntia Ficus-Indica Stem Water, Squalane, Ammonium Acryloyldimethyltaurate/VP Copolymer, Ethoxydiglycol, Cyclopentasiloxane, Phenoxyethanol, Ethylhexylglycerin, Disodium EDTA.

FREE FROM: parabens, phthalates, sulfates (SLS/SLES), synthetic fragrances, synthetic colors, mineral oil, drying alcohols, animal-derived ingredients.
04

Where it fits in your routine

ROUTINE
1
Cleanser
2
Toner
3
Serum
4
This Moisturizer
5
Eye Cream
6
Sunscreen (AM)

Apply on damp skin after serum. AM: always follow with SPF. PM: this is your final hydration step before bed.

05

How to use

HOW TO USE
1

Cleanse & Tone

Start with a gentle cleanser, then pat on a hydrating toner with damp hands.

2

Apply Serums First

Layer your treatment serums (Vitamin C in AM, retinol/AHA at PM) and let them absorb for 30 seconds.

3

Dispense a Pea-Sized Amount

Place small dots on forehead, both cheeks, chin, and nose — a little goes a long way.

4

Massage In Upward

Gently massage in slow upward-outward circular motions across face and neck until fully absorbed.

5

Lock In With SPF (AM)

Always finish your morning routine with broad-spectrum SPF 30+ sunscreen.

06

Who is it for?

WHO

Perfect for you if:

  • You have oily, combination, or acne-prone skin
  • You're a skincare beginner looking for a gentle entry to niacinamide
  • You hate sticky, heavy, occlusive moisturizers
  • You want to fade post-acne marks and even out tone
  • You're pregnant or breastfeeding and need a safe daily moisturizer
  • You live in humid climates and need lightweight hydration
  • You want a vegan, fragrance-free formula

Consider alternatives if:

  • You have very dry or dehydrated skin needing rich emollience
  • You're prone to fungal acne / Malassezia folliculitis
  • You dislike silicone-based "slip" finishes
  • You have a known sensitivity to ferment extracts
  • You need an anti-aging cream with peptides or retinoids
  • You want a moisturizer with built-in SPF
07

Skin type compatibility

SKIN TYPES
Oily Skin
Excellent

The hero match — oil-free gel base + Matmarine™ keep shine in check while delivering deep hydration.

Combination
Excellent

Balances the T-zone while hydrating drier cheeks. Niacinamide refines pores beautifully.

Acne-Prone
Excellent

Non-comedogenic (1/5), oil-free, and helps fade post-acne marks. Note: not fungal-acne safe.

Sensitive
Good

Fragrance-free and gentle, but ferment extract may not suit very reactive skin. Patch test first.

Normal Skin
Good

Comfortable everyday hydrator with brightening benefits — works well year-round.

Dry Skin
Moderate

Lightweight texture may not be enough alone — layer over a richer cream or hydrating serum in winter.

08

Results timeline

8-12 WEEKS
Immediately

Soft, Hydrated, Matte Finish

Skin feels instantly plumper, smoother, and oil-free. The fast-absorbing gel disappears in seconds.

95% noticed
1 Week

Less Shine, Better Texture

Sebum production starts to balance. Pores look slightly less visible after consistent twice-daily use.

78% noticed
2 Weeks

Visible Brightening Begins

Brand claims and user reports show early brightening — skin appears more even-toned and luminous.

68% noticed
4-6 Weeks

Faded Post-Acne Marks

Niacinamide's full pigmentation-fading benefits typically peak around the 4–8 week mark.

62% noticed
8-12 Weeks

Stronger Barrier & Refined Pores

Long-term niacinamide use is associated with strengthened skin barrier, reduced redness, and refined pore appearance.

55% noticed
09

Ratings by platform

10K+ REVIEWS
Amazon India
4.0
Rating
2,800+
Reviews
Main complaint: Texture inconsistency between batches — some users found it slightly sticky vs. expected non-greasy feel.
Nykaa
4.3
Rating
5,500+
Reviews
Main complaint: Pump dispenser can clog over time; small size for the price compared to drugstore alternatives.
Plum Goodness Website
4.5
Rating
1,900+
Reviews
Main complaint: Not enough hydration for very dry skin in winter — works best for oily/combination types.
SkinSort
4.2
Rating
Used in 100+ routines
Community
Main complaint: Flagged as not fungal-acne safe due to ferment extract — caution for Malassezia-prone users.
10

Pros & cons

BALANCED

Praised

  • Truly lightweight, water-like absorption
  • Non-greasy, leaves a smooth matte finish
  • Fragrance-free — sensitive-skin friendly
  • Beginner-friendly 2% niacinamide concentration
  • Visibly fades post-acne marks within 2–4 weeks
  • Affordable price point vs. K-beauty equivalents
  • 100% vegan and PETA-certified cruelty-free
  • Works well under sunscreen and makeup

Criticized

  • Not fungal-acne safe (contains ferment + triolein)
  • Insufficient for very dry or mature skin
  • Pump packaging can be inconsistent
  • Some batches feel slightly tacky on application
  • Active concentrations not all disclosed
  • Limited international availability
  • No SPF — needs separate sunscreen layer (AM)
11

Budget-friendly alternatives (dupes)

DUPES
88% Match
Niacinamide 5% Face Serum
₹399
Budget Pick

Higher 5% niacinamide concentration with similar lightweight gel-cream texture. More aggressive brightening but slightly more potential for irritation in beginners.

82% Match
Natural Moisturizing Factors + HA
₹650
Budget Pick

Simpler hydration-focused formula without niacinamide — no oil control or brightening. Better for dry skin types looking for basic hydration.

76% Match
Dot & Key Cica Niacinamide Moisturizer
₹545
Similar Tier

Adds Centella Asiatica for soothing benefits. Similar price and gel-cream texture, leans more calming than oil-controlling.

72% Match
Hydro Boost Water Gel
₹650
Similar Tier

Hyaluronic-acid based water gel with similar absorption feel, but no niacinamide or rice water. Pure hydration without active brightening.

12

Comparison with competitors

SIDE-BY-SIDE
Niacinamide 10%
Key Active 5% Niacinamide + Squalane
Size 50 g
Texture Light Cream
Best For Oily / Pigmented Skin
Vegan Yes
Fragrance Free
Fungal Acne Safe Yes
Niacinamide 10% + Zinc 1%
Key Active 10% Niacinamide + 1% Zinc
Size 30 ml
Texture Watery Serum (not a moisturizer)
Best For Targeted Treatment
Vegan Yes
Fragrance Free
Fungal Acne Safe Yes
Hydro Boost Water Gel
Key Active Hyaluronic Acid
Size 50 g
Texture Water Gel
Best For All Skin Types (Hydration)
Vegan No
Fragrance Contains
Fungal Acne Safe Likely (no ferments)
13

Storage & shelf life

12 MONTHS
Period After Opening (PAO)

12 months after opening

Storage

Store in a cool, dry place away from direct sunlight. Keep cap tightly closed.

Packaging

Glass jar with screw-on lid (50 g) or pump tube (45 g, varies by SKU)

Travel Friendly

Yes — under 100 ml/g, fits TSA carry-on rules. 15 g mini size also available.

13

Frequently asked questions

FAQ

Yes, this gel cream is generally considered safe to use during pregnancy and breastfeeding. It does not contain any of the commonly restricted ingredients during pregnancy — no retinoids (retinol, retinyl palmitate, tretinoin), no salicylic acid, no hydroquinone, and no chemical sunscreens. Niacinamide is widely accepted as a pregnancy-safe brightening alternative to vitamin A derivatives. That said, every pregnancy is unique — please confirm with your OB-GYN or dermatologist before introducing any new product.

No, this product is not fungal acne safe. It contains Pseudoalteromonas Ferment Extract (a marine bacterial ferment) and Triolein, both of which can potentially feed Malassezia yeast and trigger fungal acne breakouts in susceptible individuals. If you suspect or have been diagnosed with fungal acne (small uniform bumps on forehead, chest, or back), consider a strictly fungal-acne-safe alternative.

Yes, niacinamide pairs extremely well with all these actives. Use vitamin C in the morning (the older "niacinamide cancels vitamin C" myth has been debunked at typical use concentrations). Apply your retinol, AHA, or BHA serum first, then layer this gel cream on top to buffer potential irritation and hydrate the barrier. The lightweight texture won't pill under or over most other actives.

It's specifically formulated for oily, combination, and acne-prone skin — and excels at controlling shine, refining pores, and fading post-acne marks. It also works for normal and sensitive skin (fragrance-free formula). Dry or mature skin types may find it under-moisturizing on its own and may want to layer it under a richer cream, especially in winter.

Hydration and matte finish are immediate. The brand claims visible brightening within 2 weeks of consistent twice-daily use. Niacinamide's full pigmentation-fading benefits — including post-acne marks and uneven tone — typically peak around 4 to 8 weeks. Long-term improvements in barrier strength and pore appearance build up over 8–12 weeks.

Apply it after your serums and treatments, but before your sunscreen (AM) or before bed (PM). The full order: cleanser → toner → serum → this moisturizer → eye cream → SPF in the morning. As a moisturizer, it's the second-to-last step in your skincare routine — sunscreen is always last in the AM.

No — it's rated approximately 1 out of 5 on the comedogenic scale. The formula is oil-free, uses non-comedogenic squalane and silicones, and is dermatologist-tested. It's marketed as suitable for acne-prone skin. The main caveat is fungal acne (see above), but for typical bacterial acne (P. acnes), it's a safe choice.

The Period After Opening (PAO) is 12 months. Look for the small jar icon with "12M" on the packaging. To preserve potency: keep the lid tight, store in a cool dry place away from sunlight, and use clean hands or a spatula to scoop. Niacinamide is a stable active that doesn't degrade quickly, so you should get the full year of use.

— Skincarisma verdict
4.3 / 5 ★★★★☆

Verdict: Plum thinkDERMA 2% Niacinamide & Rice Water Clear Moisture Gel Cream is a standout lightweight moisturizer for oily, combination, and acne-prone skin. The 2% niacinamide is gentle yet effective for fading post-acne marks and balancing sebum, while rice water and cactus water deliver that K-beauty-style luminosity at a fraction of the price. The fragrance-free, vegan, PETA-certified formula makes it pregnancy-friendly and beginner-safe. Main caveats:not fungal-acne safe due to ferment extract, and dry skin types will likely need a richer cream in winter. For its target audience, it's an outstanding value buy that delivers on its core claims of lightweight hydration, oil control, and brightening.

Product Overview

question
lightbulb What are Quick Product Notes?

Quick product notes are a great way to check if a product is free from commonly avoided ingredients by skincare enthusiasts. These preferences come about for different reasons depending on the ingredient such as personal experiences, sensitivities, health preferences & etc.

muscle Pro Tip Alert!

Just because a product is not free from a common preference does not mean it's a bad product! You can make a personal decision whether or not you want to use a product that contains these ingredients or not - click the labels of the preference to read more about them.

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Quick Product Notes

Click on icons for more information
question
lightbulb What are Notable Effects & Ingredients?

Ever used a product that promised a certain effect but provided no results? It might not have contained any notable ingredients that could have been responsible for that promised effect. It doesn't matter what the marketing or packaging «promises» it can do, if it doesn't contain anything that can help - then the likelihood of it helping is low.

We help you identify key notable ingredients that have been shown to help with effects such as acne-fighting, brightening, UV-protection, wound healing & anti-aging to help you achieve your skincare goals smarter. Please note that different notable ingredients have varying levels of research behind them, some are extremely well proven yet some have mixed research in their efficacy.

muscle Pro Tip Alert!

Just because a product doesn't contain any notable ingredients doesn't mean it's bad. And a product with notable ingredients (or even many) doesn't necessarily guarantee the efficacy of the product performing these effects either. There are other factors such as ingredient quality, concentration and formulation that will ultimately determine this.

Be smart and use this as just a starting point for you to make more informed and smarter choices and compare it with reviews to see if the product is right for you

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Notable Effects & Ingredients

anti-aging Anti-Aging from 2 ingredient(s):
Oryza Sativa Extract Niacinamide
brightening Brightening from 2 ingredient(s):
Glycerin Niacinamide
wound Promotes Wound Healing from 3 ingredient(s):
Glycerin Oryza Sativa Extract Niacinamide
ache Ache-fighting from 1 ingredient(s):
Niacinamide
question
lightbulb What are Ingredients Related to Skin Type?

Why are some products great for some people and horrible for others? Well everyone has different skin types and different reactions to the same ingredients.

We've identified a range of ingredients that are commonly regarded as potentially good or bad for those with Dry, Oily/Acne-Prone or Sensitive skin.

muscle Pro Tip Alert!

A product that contains good or bad ingredients for your skin type doesn't always flat out make the entire product good or bad for your skin. There are other factors such as ingredient quality, concentration and formulation that will ultimately determine your skins reaction.

One of the best ways to use this section is to troubleshoot products you've had bad experiences with in the past. Check if it contains any of the marked ingredients to point out suspect ingredients to avoid in the future!

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Ingredients Related to Skin Types

Click on icons for more information
dry-skin Dry Skin
1
oily-skin Oily/Acne-Prone Skin
1
sensitive-skin Sensitive Skin
question
lightbulb What is the Ingredient Safety Breakdown?

Ingredient Safety Breakdown refers to the percentage % of ingredients in different risk categories as classified by EWG (Environment Working Group) if they are available. There are almost endless cosmetic ingredients and they are one of the few organisations globally that have assigned ratings to a lot of the more commonly used ingredients which is why we reference them.

muscle Pro Tip Alert!

EWG is seen by many to be more on the alarmist side in their assignment of health ratings resulting in rating ingredients as riskier than they actually are. We recommend using this a reference point rather than a strict guide of ingredient safety and to always do further research if into ingredients that you may find suspect.

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Ingredient Safety Breakdown

EWG Health Ratings
Low risk
Medium risk
High risk
Unknown risk
62% 12% 25%

Product ingredient list

Showing first 5 of 16 ingredients
EWG CIR Ingredient Name & Cosmetic Functions Notes
1 Unknown
Water
Solvent, Skin Conditioning
2 A
Glycerin
Solvent, Perfuming, Fragrance, Humectant, Viscosity Decreasing Agent, Hair Conditioning, Skin Protecting, Denaturant, Skin Conditioning
brightening Brightening
Promotes Wound Healing
Hydrating
1 Unknown
Pseudoalteromonas Ferment Extract
Humectant
0 Unknown
Oryza Sativa Extract
Absorbent, Skin Conditioning
anti-aging Anti-Aging
Promotes Wound Healing
Hydrating
Irritation
Dark Spots
1 Unknown
Caprylyl Methicone
Skin Conditioning
VIEW ALL INGREDIENTS