Keep It Full Glossy Plumping Balm
The Milani Keep It Full Glossy Plumping Balm is a lip care. Our analysis of its 26 ingredients (17 low-risk) rates it Excellent (93/100). Based on its ingredients, it looks well-suited to dry skin.
The Milani Keep It Full Glossy Plumping Balm is a lip care. Our analysis of its 26 ingredients (17 low-risk) rates it Excellent (93/100). Based on its ingredients, it looks well-suited to dry skin.
Summarised from our ingredient analysis — not brand marketing copy.
The evidence
| EWG | CIR | Ingredient Name & Cosmetic Functions | Notes |
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Diisostearyl Malate
(Skin Conditioning, Emollient, Surfactant) |
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Polyglyceryl-2 Triisostearate
(Skin Conditioning, Emollient, Emulsifying, Surfactant) |
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Bis-Behenyl/Isostearyl/Phytosteryl Dimer Dilinoleyl Dimer Dilinoleate
(Emollient, Hair Conditioning, Skin Conditioning, Viscosity Controlling) |
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Hydrogenated Polyisobutene
(Skin Conditioning, Emollient, Viscosity Increasing Agent, Viscosity Controlling) |
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Microcrystalline Wax
(Binding, Bulking, Emulsion Stabilising, Viscosity Controlling) |
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Hydrogenated Castor Oil
(Viscosity Increasing Agent, Emollient, Emulsifying, Skin Conditioning, Surfactant, Viscosity Controlling) |
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Synthetic Wax
(Binding Agent, Emulsion Stabilising, Fragrance, Viscosity Increasing Agent, Antistatic Agent, Binding, Emollient, Masking, Viscosity Controlling) |
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Methyl Lactate
(Flavoring Agent, Fragrance, Solvent, Masking) |
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Punica Granatum Seed Oil
(Emollient) |
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MANGIFERA INDICA SEED BUTTER
(Skin Conditioning) |
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prunus armeniaca kernel oil
(Fragrance, Skin Conditioning) |
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Citrullus Lanatus Seed Oil
(Skin Conditioning, Skin Conditioning Emollient) |
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Palmitoyl Tripeptide-1
(Skin Conditioning) |
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Ethylhexyl Palmitate
(Fragrance, Skin Conditioning, Emollient, Perfuming) |
Fungal Acne Trigger
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Tribehenin
(Emollient, Skin Conditioning) |
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Sorbitan Isostearate
(Emulsifying, Surfactant) |
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Synthetic Fluorphlogopite
(Bulking Agent, Viscosity Increasing Agent, Viscosity Controlling) |
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Lactic Acid
(Exfoliant, Fragrance, Humectant, Ph Adjuster, Skin Conditioning Agent Humectant, Skin Conditioning, Buffering Agent) |
Bad for Sensitive Skin
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Dehydroacetic Acid
(Preservative) |
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Rosin
(Binding Agent, Epilating Agent, Film Forming, Viscosity Increasing Agent) |
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CI 77120
(Colorant) |
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CI 77891
(Colorant) |
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Iron Oxides
(Colorant, Cosmetic Colorant) |
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CI 15850
(Cosmetic Colorant) |
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CI 19140
(Colorant, Cosmetic Colorant) |
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CI 42090
(Colorant, Cosmetic Colorant) |
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How to use
General guidance from this product's category and active ingredients — always follow the directions on the package.
Trust & honesty
The concentrations these actives are typically effective at in research — not a measurement of this product.
OTC leave-on AHAs are usually 5–10%. The effect also depends on pH and free-acid value, not the percentage alone.
Lactic Acid
INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.
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