The Rich Shampoo

Augustinus Bader

Where to buy Possibly in stock

About this product

The Augustinus Bader The Rich Shampoo is a misc. Our analysis of its 50 ingredients (43 low-risk) rates it Excellent (97/100).

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Misc
Ingredients
50
Low-risk
43
Fragrance
Fragrance-free
Origin
United Kingdom
Data updated
May 2026

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 10/11
Good for dry skin
Moringa Oleifera Seed Oil Adansonia Digitata Seed Oil Punica Granatum Seed Oil Cetyl Stearate Cetyl Alcohol Isostearyl Isostearate Panax Ginseng Root Extract Glycerin Hydrogenated Starch Hydrolysate Lecithin
Caution for dry skin
Maltodextrin Cetyl Alcohol Sodium Lauryl Sulfoacetate Sodium Cocoyl Isethionate Stearic Acid Xanthan Gum Glycerin Potassium Cetyl Phosphate Hydrogenated Lecithin Sodium Hydroxide Lecithin
Oily/Acne-Prone Skin 0/1
Caution for oily/acne-prone skin
Cetyl Stearate
Sensitive Skin 3/14
Good for sensitive skin
Panax Ginseng Root Extract Glycerin Hydroxyacetophenone
Caution for sensitive skin
Rosa Damascena Extract Lysine Cetyl Alcohol Pelargonium Graveolens Flower Oil Sodium Chloride Stearic Acid Arginine Glycerin Proline Citric Acid Sodium Benzoate Potassium Sorbate Citronellol Geraniol

Ingredients list

50 total
Lower hazard (1) Higher hazard (7)
All50 Skin Conditioning39 Fragrance13 Hair Conditioning13 Masking10 Emollient8 Emulsion Stabilising7 Surfactant6 Antistatic Agent6
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
1
B
Sodium Cocoyl Isethionate
(Cleansing, Hair Conditioning, Surfactant)
Fungal Acne
Fungal Acne Trigger
1
A
Sodium Lauryl Sulfoacetate
(Cleansing, Foaming, Surfactant)
Sulfate
Sulfate
1
B
Coco-Betaine
(Antistatic Agent, Hair Conditioning, Skin Conditioning, Sufactant, Foam Boosting, Viscosity Increasing Agent, Viscosity Controlling)
1
B
Brassicamidopropyl Dimethylamine
(Hair Conditioning, Skin Conditioning)
1
Propanediol
(Solvent, Viscosity Decreasing Agent, Viscosity Controlling)
1
Hydroxypropyl Starch Phosphate
(Bulking Agent, Viscosity Increasing Agent, Viscosity Controlling)
1
B
Cetyl Stearate
(Skin Conditioning Agent Occlusive, Emollient)
2
A
Citric Acid
(Chelating Agent, Fragrance, Ph Adjuster, Buffering Agent, Masking)
Bad for Sensitive Skin
Bad for Sensitive Skin
1
Hydroxyacetophenone
(Antioxidant)
1
Maltooligosyl Glucoside
(Binding, Film Forming, Skin Conditioning)
3
A
Sodium Benzoate
(Fragrance, Preservative, Anticorrosive, Masking)
1
A
Cetyl Alcohol
(Emulsion Stabilising, Fragrance, Opacifying, Emulsifying, Surfactant, Foam Boosting, Viscosity Increasing Agent, Emollient, Masking, Viscosity Controlling)
1
A
Hydroxypropyl Guar Hydroxypropyltrimonium Chloride
(Antistatic Agent, Hair Conditioning)
1
B
Isostearyl Isostearate
(Binding Agent, Skin Conditioning, Emollient, Binding)
Bad for Oily Skin
Bad for Oily Skin
Fungal Acne
Fungal Acne Trigger
1
B
Potassium Cetyl Phosphate
(Emulsifying, Surfactant)
1
A
Hydrogenated Starch Hydrolysate
(Humectant, Oral Care Agent)
3
A
Potassium Sorbate
(Fragrance, Preservative)
2
A
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent)
Good for Dry Skin
Good for Dry Skin
Fungal Acne
Fungal Acne Trigger
1
A
Adansonia Digitata Seed Oil
(Hair Conditioning, Skin Conditioning, Emollient)
Avena Sativa Kernel Oil
(Skin Conditioning)
2
B
o-Cymen-5-ol
(Cosmetic Biocide, Preservative)
1
A
Punica Granatum Seed Oil
(Emollient)
1
Pelargonium Graveolens Flower Oil
(Masking)
1
A
Stearic Acid
(Fragrance, Sufactant, Emulsifying, Surfactantsurfactant Cleansing Agent Is Included As A Function For The Soap Form Of Stearic Acid., Emulsion Stabilising, Masking, Refatting)
Bad for Oily Skin
Bad for Oily Skin
Fungal Acne
Fungal Acne Trigger
1
Avena Strigosa Seed Extract
(Skin Conditioning)
2
3
Lecithin
(Skin Conditioning, Emulsifying, Surfactant, Antistatic Agent, Emollient)
1
Rosa Damascena Extract
(Masking, Tonic)
1
B
Hydrolyzed Wheat Protein
(Film Forming, Hair Conditioning, Skin Conditioning, Antistatic Agent)
1
A
Maltodextrin
(Absorbent, Binding Agent, Emulsion Stabilising, Film Forming, Hair Conditioning, Skin Conditioning, Suspending Agent Nonsurfactant, Binding)
1
A
Niacinamide
(Hair Conditioning, Skin Conditioning, Smoothing)
1
Acetyl Tyrosine
(Skin Conditioning, Tanning)
1
Adenosine
(Skin Conditioning)
1
A
Arginine
(Fragrance, Hair Conditioning, Skin Conditioning, Antistatic Agent, Masking)
Helianthus Annuus Seed Oil
(Fragrance, Skin Conditioning, Skin Conditioning Emollient)
1
A
Lysine
(Fragrance, Hair Conditioning, Skin Conditioning, Antistatic Agent)
1
A
Moringa Oleifera Seed Oil
(Emollient, Skin Conditioning)
Ornithine
(Skin Conditioning)
1
A
Panax Ginseng Root Extract
(Emollient, Hair Conditioning, Skin Protecting, Tonic)
1
A
Proline
(Fragrance, Hair Conditioning, Skin Conditioning)
3
B
Sodium Hydroxide
(Denaturant, Ph Adjuster, Buffering Agent)
TOCOPHEROL
(Antioxidant, Fragrance, Skin Conditioning)
1
A
Xanthan Gum
(Binding Agent, Emulsion Stabilising, Skin Conditioning, Surfactant Emulsifying Agent, Viscosity Increasing Agent, Binding, Gel Forming, Viscosity Controlling)
1
Brassica Alba Seed Extract
(Skin Conditioning)
2
A
Hydrogenated Lecithin
(Skin Conditioning, Emulsifying, Surfactant, Suspending Agent Nonsurfactant)
Oligopeptide-177
(Not Reported)
1
Oligopeptide-6
(Skin Conditioning)
1
Sodium Chloride
(Bulking Agent, Masking, Oral Care Agent, Viscosity Controlling)
5
Citronellol
(Fragrance, Masking)
Allergens
Allergens
7
Geraniol
(Fragrance, Masking, Tonic)
Allergens
Allergens

My Ingredient Notes

No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.

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Key ingredients

Peptides
Supports skin hydration and improves firmness.
Antioxidants
Shields skin from free radical damage.
AHA
Exfoliates skin for a brighter complexion.
Vitamin E
Protects skin and soothes irritation.
Niacinamide
Strengthens, smooths, and brightens skin.

Benefits

HydratingBoosts hydration and relieves dry, tight skin.
Reduces IrritationEases discomfort and supports skin resilience.
Barrier RepairStrengthen and restore your skin's natural barrier.
Redness ReducingSoothes visible redness and calms irritation.
Scar HealingImproves the look of marks and scars.
Anti-AgingSoftens lines and helps skin look youthful.
BrighteningRestores radiance to dull, tired skin.
Dark SpotsFades dark spots for even skin tone.

Concerns

Contains sulfate
Contains eu allergen
Not fungal acne (malassezia) safe
Geraniol — higher EWG
May not suit dry skin
May not suit oily/acne-prone skin
May not suit sensitive skin

EWG flags hazard, not real-world risk — ratings don't account for how much of an ingredient a product contains. Treat these as things to research, not verdicts. How we score →

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
Coco-Betaine
Antistatic agent, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B Antistatic agentHair conditioningSkin conditioningSufactantFoam boostingViscosity increasing agentViscosity controlling
Brassicamidopropyl Dimethylamine
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B Hair conditioningSkin conditioning
Propanediol
Solvent, Viscosity decreasing agent
Low-hazard ingredient.Read moreShow less
EWG 1 SolventViscosity decreasing agentViscosity controlling
Hydroxypropyl Starch Phosphate
Bulking agent, Viscosity increasing agent
Low-hazard ingredient.Read moreShow less
EWG 1 Bulking agentViscosity increasing agentViscosity controlling
Cetyl Stearate
Skin-conditioning agent - occlusive, Emollient
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B Skin-conditioning agent - occlusiveEmollient
Hydroxyacetophenone
Antioxidant
Low-hazard ingredient.Read moreShow less
EWG 1 Antioxidant
Maltooligosyl Glucoside
Binding, Film forming
Low-hazard ingredient.Read moreShow less
EWG 1 BindingFilm formingSkin conditioning
Sodium Benzoate
Fragrance, Preservative
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR A FragrancePreservativeAnticorrosiveMasking
Cetyl Alcohol
Emulsion stabilising, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Emulsion stabilisingFragranceOpacifyingEmulsifyingSurfactantFoam boostingViscosity increasing agentEmollientMaskingViscosity controlling
Hydroxypropyl Guar Hydroxypropyltrimonium Chloride
Antistatic agent, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Antistatic agentHair conditioning
Potassium Cetyl Phosphate
Emulsifying, Surfactant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B EmulsifyingSurfactant
Hydrogenated Starch Hydrolysate
Humectant, Oral care agent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A HumectantOral care agent
Potassium Sorbate
Fragrance, Preservative
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR A FragrancePreservative
Adansonia Digitata Seed Oil
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Hair conditioningSkin conditioningEmollient
+ 27 more — see the full ingredients list above
Sodium Cocoyl Isethionate
Cleansing, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B CleansingHair conditioningSurfactant Fungal-acne trigger
Sodium Lauryl Sulfoacetate
Cleansing, Foaming
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A CleansingFoamingSurfactant Sulfate
Citric Acid
Chelating agent, Fragrance
Skin irritation can occur at high concentrationRead moreShow less
EWG 2 CIR A Chelating agentFragrancePh adjusterBuffering agentMasking Bad for Sensitive Skin
Isostearyl Isostearate
Binding agent, Skin conditioning
Potentially comedogenic - can block poresRead moreShow less
EWG 1 CIR B Binding agentSkin conditioningEmollientBinding Bad for Oily SkinFungal-acne trigger
Glycerin
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceHair conditioningHumectantOral care agentOral health care drugSkin protectingViscosity decreasing agentPerfumingSolvent Good for Dry SkinFungal-acne trigger
Stearic Acid
Fragrance, Sufactant
Potentially comedogenic - can block poresRead moreShow less
EWG 1 CIR A FragranceSufactantEmulsifyingSurfactantsurfactant-cleansing agent is included as a function for the soap form of stearic acid.Emulsion stabilisingMaskingRefatting Bad for Oily SkinFungal-acne trigger
Citronellol
Fragrance, Masking
Moderate-hazard ingredient.Read moreShow less
EWG 5 FragranceMasking Allergens
Geraniol
Fragrance, Masking
Higher-hazard ingredient.Read moreShow less
EWG 7 FragranceMaskingTonic Allergens

How to use

How to use

  • 1 Morning & evening: Suitable for both AM and PM use.

General guidance from this product's category and active ingredients — always follow the directions on the package.

Trust & honesty

Officially notified as a cosmetic in Malaysia (NPRA). Government registration record.

Effective levels — general guide

The concentrations these actives are typically effective at in research — not a measurement of this product.

Niacinamide 2–5% (up to 10%)

Most research uses 2–5%; some formulas go to 10%. Very high levels can cause flushing in sensitive skin.

Niacinamide

INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.

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