WMT Placenta Serum

Cloud Esthetic

Where to buy Possibly in stock

About this product

The Cloud Esthetic WMT Placenta Serum is a serums, essence, ampoule. Our analysis of its 11 ingredients (7 low-risk) rates it Excellent (96/100). Based on its ingredients, it looks well-suited to oily / acne-prone, dry, and sensitive skin. Heads up: it contains fragrance, which can irritate sensitive or reactive skin.

Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Serums, Essence, Ampoules
Ingredients
11
Low-risk
7
Fragrance
Contains fragrance
Origin
Japan
Data updated
May 2026

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe Minimal Ingredients

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 4/2
Good for dry skin
Butylene Glycol Glycerin Sodium Polyacrylate Placental Extract
Caution for dry skin
Glycerin Sodium Polyacrylate
Oily/Acne-Prone Skin 1/0
Good for oily/acne-prone skin
Sodium Ascorbyl Phosphate
Sensitive Skin 4/2
Good for sensitive skin
Sodium Ascorbyl Phosphate Ascorbyl Glucoside Glycerin Placental Extract
Caution for sensitive skin
Butylene Glycol Glycerin

Ingredients list

11 total
Lower hazard (1) Higher hazard (5)
All11 Skin Conditioning6 Humectant4 Fragrance3 Solvent3 Hair Conditioning3 Skin Protecting2 Antioxidant2 Hair Fixing2
EWG CIR Ingredient Name & Cosmetic Functions Notes
5
Placental Extract
(Humectant, Skin Conditioning, Skin Protecting)
1
A
Butylene Glycol
(Fragrance, Skin Conditioning, Solvent, Viscositydecreasing Agent, Humectant, Masking, Viscosity Controlling)
Good for Dry Skin
Good for Dry Skin
1
Ascorbyl Glucoside
(Antioxidant)
2
A
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent)
Good for Dry Skin
Good for Dry Skin
Fungal Acne
Fungal Acne Trigger
Bis-Hydroxyethyl Acrylate Poly(Neopentyl Glycol Adipate)/Ipdi Copolymer
(Binding)
Ceramide AP
(Hair Conditioning, Skin Conditioning)
1
Ceramide NP
(Hair Conditioning, Skin Conditioning)
1
A
Sodium Ascorbyl Phosphate
(Antioxidant)
3
B
Sodium Polyacrylate
(Absorbent, Emulsion Stabilising, Film Forming, Hair Fixing, Skin Conditioning Agent Emollient, Viscosity Controlling Agent, Viscosity Increasing Agent, Binding, Skin Conditioning)
1
A
1,2-Hexanediol
(Solvent)
PARFUM
(Fragrance, Perfuming)

My Ingredient Notes

No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.

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Key ingredients

Vitamin C
Brightens, evens tone, and supports collagen.
Ceramides
Locks in moisture and supports skin barrier.
Antioxidants
Shields skin from free radical damage.

Benefits

HydratingBoosts hydration and relieves dry, tight skin.
Barrier RepairStrengthen and restore your skin's natural barrier.
Redness ReducingSoothes visible redness and calms irritation.
Scar HealingImproves the look of marks and scars.
Anti-AgingSoftens lines and helps skin look youthful.
BrighteningRestores radiance to dull, tired skin.
Reduces IrritationEases discomfort and supports skin resilience.
Reduces Large PoresMinimizes the look of enlarged pores.

Concerns

Not fungal acne (malassezia) safe

Ingredients explained

Ascorbyl Glucoside
Antioxidant
Low-hazard ingredient.Read moreShow less
EWG 1 Antioxidant
Bis-Hydroxyethyl Acrylate Poly(Neopentyl Glycol Adipate)/Ipdi Copolymer
Binding
Limited public safety data.Read moreShow less
EWG N/A Binding
Ceramide AP
Hair conditioning, Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A Hair conditioningSkin conditioning
Ceramide NP
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 Hair conditioningSkin conditioning
Sodium Ascorbyl Phosphate
Antioxidant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Antioxidant
Sodium Polyacrylate
Absorbent, Emulsion stabilising
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B AbsorbentEmulsion stabilisingFilm formingHair fixingSkin-conditioning agent -emollientViscosity controlling agentViscosity increasing agentBindingSkin conditioning
1,2-Hexanediol
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Solvent
PARFUM
Fragrance, Perfuming
Limited public safety data.Read moreShow less
EWG N/A FragrancePerfuming
Placental Extract
Humectant, Skin conditioning
Moderate-hazard ingredient.Read moreShow less
EWG 5 HumectantSkin conditioningSkin protecting
Butylene Glycol
Fragrance, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceSkin conditioningSolventViscositydecreasing agentHumectantMaskingViscosity controlling Good for Dry Skin
Glycerin
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceHair conditioningHumectantOral care agentOral health care drugSkin protectingViscosity decreasing agentPerfumingSolvent Good for Dry SkinFungal-acne trigger

How to use

How to use

  • 1 Where it fits: Apply after toner and before moisturiser — thinnest to thickest.
  • 2 Morning works well: Antioxidants like vitamin C pair well with daytime use under sunscreen.

General guidance from this product's category and active ingredients — always follow the directions on the package.

Trust & honesty

Effective levels — general guide

The concentrations these actives are typically effective at in research — not a measurement of this product.

Vitamin C (ascorbic) 5–20%

L-ascorbic acid is usually used at 5–20% (around 10–15% is common). Above ~20% adds little and tends to irritate more; it also needs a low pH to work.

Ascorbyl Glucoside, Sodium Ascorbyl Phosphate

INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.

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