Daily Brightening Serum

Feel Beauty

Where to buy Possibly in stock

About this product

The Feel Beauty Daily Brightening Serum is a serums, essence, ampoule. Our analysis of its 28 ingredients (21 low-risk) rates it Excellent (95/100). Based on its ingredients, it looks well-suited to oily / acne-prone and dry skin.

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Serums, Essence, Ampoules
Ingredients
28
Low-risk
21
Fragrance
Fragrance-free
Origin
United States

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 9/5
Good for dry skin
Glyceryl Stearate Squalane Caprylic/Capric Triglyceride Caprylyl Glycol Sodium Hyaluronate Propylene Glycol Hydrogenated Ethylhexyl Olivate Hydrogenated Olive Oil Unsaponifiables Lecithin
Caution for dry skin
Cetearyl Glucoside Xanthan Gum Hexylene Glycol Sodium Hydroxide Lecithin
Oily/Acne-Prone Skin 1/0
Good for oily/acne-prone skin
Retinol
Sensitive Skin 3/5
Good for sensitive skin
Sodium Ascorbate Allantoin Aloe Barbadensis Leaf Juice
Caution for sensitive skin
Caprylic/Capric Triglyceride Propylene Glycol Hexylene Glycol Phenoxyethanol Retinol

Ingredients list

28 total
Lower hazard (1) Higher hazard (9)
All28 Skin Conditioning27 Fragrance7 Emollient7 Emulsion Stabilising5 Solvent4 Emulsifying4 Humectant4 Viscosity Controlling4
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
ASCORBIC ACID
(Antioxidant, Buffering, Fragrance, Skin Conditioning)
1
A
Caprylic/Capric Triglyceride
(Emollient, Masking, Perfuming, Skin Conditioning, Solvent)
1
A
Squalane
(Emollient, Hair Conditioning, Refatting, Skin Conditioning)
3
B
Propylene Glycol
(Fragrance, Humectant, Skin Conditioningagent Miscellaneous, Solvent, Viscosity Decreasing Agent, Skin Conditioning, Viscosity Controlling)
Good for Dry Skin
Good for Dry Skin
1
B
Hydrogenated Ethylhexyl Olivate
(Emollient, Skin Conditioning)
4
A
Phenoxyethanol
(Fragrance, Preservative)
Paraben
Paraben
1
Polyacrylate Crosspolymer-6
(Emulsion Stabilising, Viscosity Controlling)
1
A
Caprylyl Glycol
(Hair Conditioning, Skin Conditioning, Emollient, Humectant)
3
B
Sodium Hydroxide
(Denaturant, Ph Adjuster, Buffering Agent)
Bisabolol
(Fragrance, Skin Conditioning, Soothing)
1
A
Hexylene Glycol
(Fragrance, Solvent, Viscosity Decreasing Agent, Emulsifying, Perfuming, Skin Conditioning, Surfactant)
1
A
Ethylhexylglycerin
(Deodorant, Skin Conditioning)
1
A
Xanthan Gum
(Binding Agent, Emulsion Stabilising, Skin Conditioning, Surfactant Emulsifying Agent, Viscosity Increasing Agent, Binding, Gel Forming, Viscosity Controlling)
1
A
Allantoin
(Skin Conditioning, Skin Protecting, Soothing)
Good for Oily Skin
Good for Oily Skin
Good for Sensitive Skin
Good for Sensitive Skin
1
Tetrasodium Glutamate Diacetate
(Chelating Agent)
1
A
Hydrogenated Olive Oil Unsaponifiables
(Hair Conditioning, Skin Conditioning, Emollient)
1
A
Sclerotium Gum
(Emulsion Stabilising, Skin Conditioning, Viscosity Increasing Agent, Viscosity Controlling)
2
3
Lecithin
(Skin Conditioning, Emulsifying, Surfactant, Antistatic Agent, Emollient)
1
A
Pullulan
(Binding Agent, Film Forming, Binding)
1
A
Sodium Hyaluronate
(Skin Conditioning, Humectant)
Good for Dry Skin
Good for Dry Skin
B
Aloe Barbadensis Leaf Juice
(Skin Conditioning)
Good for Sensitive Skin
Good for Sensitive Skin
Helianthus Annuus Seed Oil
(Fragrance, Skin Conditioning, Skin Conditioning Emollient)
1
A
Glyceryl Stearate
(Emollient, Emulsifying)
Fungal Acne
Fungal Acne Trigger
9
A
Retinol
(Skin Conditioning)
Bad for Sensitive Skin
Bad for Sensitive Skin
1
B
Cetearyl Glucoside
(Emulsifying, Surfactant)
1
A
Sodium Ascorbate
(Antioxidant)
TOCOPHEROL
(Antioxidant, Fragrance, Skin Conditioning)

My Ingredient Notes

No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.

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Key ingredients

Hyaluronic Acid
Hydrates by attracting and holding water.
Antioxidants
Shields skin from free radical damage.
Vitamin E
Protects skin and soothes irritation.
Arbutin
Gently brightens and evens skin tone.

Benefits

HydratingBoosts hydration and relieves dry, tight skin.
Barrier RepairStrengthen and restore your skin's natural barrier.
Scar HealingImproves the look of marks and scars.
Anti-AgingSoftens lines and helps skin look youthful.
BrighteningRestores radiance to dull, tired skin.
Redness ReducingSoothes visible redness and calms irritation.
Dark SpotsFades dark spots for even skin tone.
Reduces IrritationEases discomfort and supports skin resilience.

Concerns

Contains paraben
Not fungal acne (malassezia) safe
Retinol — higher EWG
May not suit sensitive skin

EWG flags hazard, not real-world risk — ratings don't account for how much of an ingredient a product contains. Treat these as things to research, not verdicts. How we score →

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
ASCORBIC ACID
Antioxidant, Buffering
Limited public safety data.Read moreShow less
EWG N/A AntioxidantBufferingFragranceSkin conditioning
Caprylic/Capric Triglyceride
Emollient, Masking
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A EmollientMaskingPerfumingSkin conditioningSolvent
Squalane
Emollient, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A EmollientHair conditioningRefattingSkin conditioning
Hydrogenated Ethylhexyl Olivate
Emollient, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B EmollientSkin conditioning
Polyacrylate Crosspolymer-6
Emulsion stabilising, Viscosity controlling
Low-hazard ingredient.Read moreShow less
EWG 1 Emulsion stabilisingViscosity controlling
Caprylyl Glycol
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Hair conditioningSkin conditioningEmollientHumectant
Sodium Hydroxide
Denaturant, Ph adjuster
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B DenaturantPh adjusterBuffering agent
Bisabolol
Fragrance, Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A FragranceSkin conditioningSoothing
Hexylene Glycol
Fragrance, Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceSolventViscosity decreasing agentEmulsifyingPerfumingSkin conditioningSurfactant
Ethylhexylglycerin
Deodorant, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A DeodorantSkin conditioning
Xanthan Gum
Binding agent, Emulsion stabilising
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Binding agentEmulsion stabilisingSkin conditioningSurfactant -emulsifying agentViscosity increasing agentBindingGel formingViscosity controlling
Tetrasodium Glutamate Diacetate
Chelating agent
Low-hazard ingredient.Read moreShow less
EWG 1 Chelating agent
Hydrogenated Olive Oil Unsaponifiables
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Hair conditioningSkin conditioningEmollient
Sclerotium Gum
Emulsion stabilising, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Emulsion stabilisingSkin conditioningViscosity increasing agentViscosity controlling
+ 6 more — see the full ingredients list above
Propylene Glycol
Fragrance, Humectant
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B FragranceHumectantSkin-conditioningagent - miscellaneousSolventViscosity decreasing agentSkin conditioningViscosity controlling Good for Dry Skin
Phenoxyethanol
Fragrance, Preservative
Low-to-moderate hazard.Read moreShow less
EWG 4 CIR A FragrancePreservative Paraben
Allantoin
Skin conditioning, Skin protecting
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Skin conditioningSkin protectingSoothing Good for Oily SkinGood for Sensitive Skin
Sodium Hyaluronate
Skin conditioning, Humectant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Skin conditioningHumectant Good for Dry Skin
Aloe Barbadensis Leaf Juice
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A CIR B Skin conditioning Good for Sensitive Skin
Glyceryl Stearate
Emollient, Emulsifying
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A EmollientEmulsifying Fungal-acne trigger
Retinol
Skin conditioning
Potentially a skin irritantRead moreShow less
EWG 9 CIR A Skin conditioning Bad for Sensitive Skin

How to use

How to use

  • 1 Where it fits: Apply after toner and before moisturiser — thinnest to thickest.
  • 2 Evening: Use at night — start 2–3× a week and build up as your skin tolerates it.
  • 3 Wear SPF the next day: Acids and retinoids increase sun sensitivity — daily sunscreen is a must while using this.

General guidance from this product's category and active ingredients — always follow the directions on the package.

Trust & honesty

Pregnancy & breastfeeding

Contains ingredients some choose to avoid or double-check while pregnant or nursing.

Often avoided
Retinoids (Vitamin A) (Retinol)

Topical retinoids (retinol, retinaldehyde, retinyl esters) are widely advised against in pregnancy as a precaution. The strongest evidence is for ORAL retinoids; topical absorption is low, but most clinicians err on the side of caution.

This is general information, not medical advice. Pregnancy guidance varies and depends on concentration and your individual situation — always check with your doctor, midwife or pharmacist. How we flag this.

Effective levels — general guide

The concentrations these actives are typically effective at in research — not a measurement of this product.

Retinoids (Vitamin A) 0.01–1%

Most studied between 0.1% and 1%. Higher is not automatically better — irritation climbs with dose, so a well-formulated lower strength is often the sweet spot.

Retinol

Vitamin C (ascorbic) 5–20%

L-ascorbic acid is usually used at 5–20% (around 10–15% is common). Above ~20% adds little and tends to irritate more; it also needs a low pH to work.

ASCORBIC ACID, Sodium Ascorbate

INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.

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