Heyday Serum

Frankly

Where to buy Possibly in stock

About this product

The Frankly Heyday Serum is a serums, essence, ampoule. Our analysis of its 36 ingredients (30 low-risk) rates it Excellent (100/100). Based on its ingredients, it looks well-suited to dry and sensitive skin.

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Serums, Essence, Ampoules
Ingredients
36
Low-risk
30
Fragrance
Fragrance-free
Origin
South Korea

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 7/2
Good for dry skin
Betaine Momordica Charantia Fruit Extract Butylene Glycol Sodium Hyaluronate Glycerin Hydrolyzed Hyaluronic Acid Hyaluronic Acid
Caution for dry skin
Xanthan Gum Glycerin
Oily/Acne-Prone Skin No data
Sensitive Skin 6/3
Good for sensitive skin
Malt Extract Melia Azadirachta Leaf Extract Glycerin Hydrolyzed Viola Tricolor Extract Hydroxyacetophenone Hydrolyzed Gardenia Florida Extract
Caution for sensitive skin
Dipropylene Glycol Butylene Glycol Glycerin

Ingredients list

36 total
Lower hazard (1) Higher hazard (2)
All36 Skin Conditioning33 Humectant10 Viscosity Controlling7 Solvent6 Fragrance5 Hair Conditioning5 Skin Protecting5 Viscosity Decreasing Agent3
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
2
A
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent)
Good for Dry Skin
Good for Dry Skin
Fungal Acne
Fungal Acne Trigger
1
A
Butylene Glycol
(Fragrance, Skin Conditioning, Solvent, Viscositydecreasing Agent, Humectant, Masking, Viscosity Controlling)
Good for Dry Skin
Good for Dry Skin
1
Propanediol
(Solvent, Viscosity Decreasing Agent, Viscosity Controlling)
1
A
Dipropylene Glycol
(Fragrance, Solvent, Viscosity Decreasing Agent, Masking, Viscosity Controlling)
1
A
Panthenol
(Antistatic Agent, Hair Conditioning, Skin Conditioning)
Good for Dry Skin
Good for Dry Skin
1
A
1,2-Hexanediol
(Solvent)
1
B
Betaine
(Hair Conditioning, Humectant, Antistatic Agent, Skin Conditioning, Viscosity Controlling)
1
Ammonium Acryloyldimethyltaurate/VP Copolymer
(Viscosity Controlling)
1
Hydroxyacetophenone
(Antioxidant)
1
A
Sodium Hyaluronate
(Skin Conditioning, Humectant)
Good for Dry Skin
Good for Dry Skin
1
A
Hyaluronic Acid
(Skin Conditioning, Viscosity Increasing Agent, Antistatic Agent, Humectant, Moisturising)
1
Hydrolyzed Hyaluronic Acid
(Hair Conditioning, Humectant, Skin Conditioning)
1
A
Xanthan Gum
(Binding Agent, Emulsion Stabilising, Skin Conditioning, Surfactant Emulsifying Agent, Viscosity Increasing Agent, Binding, Gel Forming, Viscosity Controlling)
Gossypium Herbaceum Fruit Water
(Fragrance)
1
A
Ethylhexylglycerin
(Deodorant, Skin Conditioning)
1
Malt Extract
(Skin Conditioning, Skin Protecting, Tonic)
1
Hydrolyzed Gardenia Florida Extract
(Antioxidant)
1
Hydrolyzed Malt Extract
(Skin Conditioning)
1
Adenosine
(Skin Conditioning)
1
Hydrolyzed Viola Tricolor Extract
(Skin Protecting)
1
A
Disodium EDTA
(Chelating Agent, Viscosity Controlling)
1
Hibiscus Esculentus Fruit Extract
(Skin Conditioning)
MALVA SYLVESTRIS EXTRACT
(Astringent, Skin Conditioning, Skin Conditioning Emollient, Smoothing, Soothing)
1
Momordica Charantia Fruit Extract
(Hair Conditioning, Humectant, Skin Conditioning)
1
Althaea Rosea Flower Extract
(Skin Conditioning)
1
Hibiscus Syriacus Bark Extract
(Skin Conditioning)
Plantago Asiatica Extract
(Skin Conditioning)
Viscum Album Extract
(Nail Conditioning, Skin Conditioning, Soothing)
1
Melia Azadirachta Leaf Extract
(Antimicrobial, Skin Protecting)
1
Melia Azadirachta Flower Extract
(Skin Conditioning)
1
Coccinia Indica Fruit Extract
(Skin Conditioning)
Solanum Melongena Fruit Extract
(Skin Conditioning)
1
Ocimum Sanctum Leaf Extract
(Skin Conditioning)
Curcuma Longa Root Extract
(Fragrance, Perfuming)
1
Corallina Officinalis Extract
(Skin Conditioning)

My Ingredient Notes

No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.

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Key ingredients

Hyaluronic Acid
Hydrates by attracting and holding water.
Antioxidants
Shields skin from free radical damage.

Benefits

HydratingBoosts hydration and relieves dry, tight skin.
Barrier RepairStrengthen and restore your skin's natural barrier.
Scar HealingImproves the look of marks and scars.
Anti-AgingSoftens lines and helps skin look youthful.
Reduces IrritationEases discomfort and supports skin resilience.
Redness ReducingSoothes visible redness and calms irritation.
Show all 6 benefits

Concerns

Not fungal acne (malassezia) safe

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
Propanediol
Solvent, Viscosity decreasing agent
Low-hazard ingredient.Read moreShow less
EWG 1 SolventViscosity decreasing agentViscosity controlling
Dipropylene Glycol
Fragrance, Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceSolventViscosity decreasing agentMaskingViscosity controlling
1,2-Hexanediol
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Solvent
Betaine
Hair conditioning, Humectant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B Hair conditioningHumectantAntistatic agentSkin conditioningViscosity controlling
Ammonium Acryloyldimethyltaurate/VP Copolymer
Viscosity controlling
Low-hazard ingredient.Read moreShow less
EWG 1 Viscosity controlling
Hydroxyacetophenone
Antioxidant
Low-hazard ingredient.Read moreShow less
EWG 1 Antioxidant
Hyaluronic Acid
Skin conditioning, Viscosity increasing agent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Skin conditioningViscosity increasing agentAntistatic agentHumectantMoisturising
Hydrolyzed Hyaluronic Acid
Hair conditioning, Humectant
Low-hazard ingredient.Read moreShow less
EWG 1 Hair conditioningHumectantSkin conditioning
Xanthan Gum
Binding agent, Emulsion stabilising
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Binding agentEmulsion stabilisingSkin conditioningSurfactant -emulsifying agentViscosity increasing agentBindingGel formingViscosity controlling
Gossypium Herbaceum Fruit Water
Fragrance
Limited public safety data.Read moreShow less
EWG N/A Fragrance
Ethylhexylglycerin
Deodorant, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A DeodorantSkin conditioning
Malt Extract
Skin conditioning, Skin protecting
Low-hazard ingredient.Read moreShow less
EWG 1 Skin conditioningSkin protectingTonic
Hydrolyzed Gardenia Florida Extract
Antioxidant
Low-hazard ingredient.Read moreShow less
EWG 1 Antioxidant
Hydrolyzed Malt Extract
Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 Skin conditioning
+ 17 more — see the full ingredients list above
Glycerin
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceHair conditioningHumectantOral care agentOral health care drugSkin protectingViscosity decreasing agentPerfumingSolvent Good for Dry SkinFungal-acne trigger
Butylene Glycol
Fragrance, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceSkin conditioningSolventViscositydecreasing agentHumectantMaskingViscosity controlling Good for Dry Skin
Panthenol
Antistatic agent, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Antistatic agentHair conditioningSkin conditioning Good for Dry Skin
Sodium Hyaluronate
Skin conditioning, Humectant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Skin conditioningHumectant Good for Dry Skin

How to use

How to use

  • 1 Where it fits: Apply after toner and before moisturiser — thinnest to thickest.
  • 2 Morning & evening: Suitable for both AM and PM use.

General guidance from this product's category and active ingredients — always follow the directions on the package.

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