Brilliant Grey Enhancer Shampoo
The Ion Brilliant Grey Enhancer Shampoo is a misc. Our analysis of its 19 ingredients (14 low-risk) rates it Excellent (93/100). Heads up: it contains fragrance, which can irritate sensitive or reactive skin.
The Ion Brilliant Grey Enhancer Shampoo is a misc. Our analysis of its 19 ingredients (14 low-risk) rates it Excellent (93/100). Heads up: it contains fragrance, which can irritate sensitive or reactive skin.
Summarised from our ingredient analysis — not brand marketing copy.
The evidence
| EWG | CIR | Ingredient Name & Cosmetic Functions | Notes |
|---|---|---|---|
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Water
(Solvent) |
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Sodium C14-16 Olefin Sulfonate
(Cleansing, Foaming, Surfactant) |
Sulfate
|
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Cocamidopropyl Betaine
(Antistatic Agent, Hair Conditioning, Skin Conditioning, Sufactant, Foam Boosting, Viscosity Increasing Agent, Viscosity Controlling) |
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Sodium Benzoate
(Fragrance, Preservative, Anticorrosive, Masking) |
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Laureth-3
(Emulsifying, Surfactant) |
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PEG-150 Distearate
(Emulsifying, Surfactant, Viscosity Controlling) |
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PARFUM
(Fragrance, Perfuming) |
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PEG-40 Hydrogenated Castor Oil
(Fragrance, Emulsifying, Surfactant, Perfuming) |
Fungal Acne Trigger
|
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Lactic Acid
(Exfoliant, Fragrance, Humectant, Ph Adjuster, Skin Conditioning Agent Humectant, Skin Conditioning, Buffering Agent) |
Bad for Sensitive Skin
|
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Polyquaternium-10
(Antistatic Agent, Film Forming, Hair Fixing) |
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Polyquaternium-11
(Antistatic Agent, Film Forming, Hair Fixing) |
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Basic Yellow 87
(Hair Dyeing) |
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Disodium EDTA
(Chelating Agent, Viscosity Controlling) |
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Basic Red 51
(Hair Dyeing) |
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Laureth-2
(Cleansing, Emulsifying, Surfactant) |
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PEG/PPG-120/10 Trimethylolpropane Trioleate
(Viscosity Controlling) |
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Basic Blue 124
(Hair Dyeing) |
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Phenoxyethanol
(Fragrance, Preservative) |
Paraben
|
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Caprylyl Glycol
(Hair Conditioning, Skin Conditioning, Emollient, Humectant) |
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How to use
General guidance from this product's category and active ingredients — always follow the directions on the package.
Trust & honesty
The concentrations these actives are typically effective at in research — not a measurement of this product.
OTC leave-on AHAs are usually 5–10%. The effect also depends on pH and free-acid value, not the percentage alone.
Lactic Acid
INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.
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