Color Brilliance Intensive Shine Demi Permanent Crème Hair Color
The Ion Color Brilliance Intensive Shine Demi Permanent Crème Hair Color is a misc. Our analysis of its 35 ingredients (26 low-risk) rates it Excellent (92/100). Heads up: it contains fragrance, which can irritate sensitive or reactive skin.
The Ion Color Brilliance Intensive Shine Demi Permanent Crème Hair Color is a misc. Our analysis of its 35 ingredients (26 low-risk) rates it Excellent (92/100). Heads up: it contains fragrance, which can irritate sensitive or reactive skin.
Summarised from our ingredient analysis — not brand marketing copy.
The evidence
Dry Skin
9/12
Oily/Acne-Prone Skin
No data
Sensitive Skin
3/12
| EWG | CIR | Ingredient Name & Cosmetic Functions | Notes |
|---|---|---|---|
1
|
|
Water
(Solvent) |
|
|
1
|
A
|
Cetearyl Alcohol
(Emulsion Stabilising, Opacifying, Foam Boosting, Viscosity Increasingagent Aqueous, Viscosity Increasing Agent, Emollient, Emulsifying, Viscosity Controlling) |
|
|
1
|
A
|
Myristyl Alcohol
(Emulsion Stabilising, Fragrance, Skin Conditioning, Emollient, Surfactant Foam Booster, Viscosity Increasing Agent, Foam Boosting, Viscosity Controlling) |
|
|
3
|
|
Ceteareth-50
(Cleansing, Emulsifying, Surfactant) |
|
|
3
|
B
|
Propylene Glycol
(Fragrance, Humectant, Skin Conditioningagent Miscellaneous, Solvent, Viscosity Decreasing Agent, Skin Conditioning, Viscosity Controlling) |
Good for Dry Skin
|
|
1
|
|
Lauryl Alcohol
(Emollient, Emulsifying, Emulsion Stabilising, Viscosity Controlling) |
|
4
|
B
|
Cocamidopropyl Betaine
(Antistatic Agent, Hair Conditioning, Skin Conditioning, Sufactant, Foam Boosting, Viscosity Increasing Agent, Viscosity Controlling) |
|
|
|
limnanthes alba seed oil
(Skin Conditioning) |
|
|
3
|
|
Dimethicone PEG-8 Meadowfoamate
(Hair Conditioning, Skin Conditioning, Emollient) |
|
|
2
|
|
Oleth-5 Phosphate
(Emulsifying, Surfactant) |
|
|
3
|
B
|
PEG-40 Hydrogenated Castor Oil
(Fragrance, Emulsifying, Surfactant, Perfuming) |
Fungal Acne Trigger
|
|
1
|
|
Dioleyl Phosphate
(Buffering Agent, Emulsifying, Emulsion Stabilising, Hair Conditioning, Surfactant) |
|
|
|
|
PARFUM
(Fragrance, Perfuming) |
|
|
2
|
A
|
Sodium Sulfite
(Antioxidant, Hair Waving Or Straightening, Reducing, Preservative) |
|
|
1
|
B
|
Sodium Sulfate
(Viscosity Increasing Agent, Bulking Agent, Viscosity Controlling) |
|
|
3
|
|
PEG-15 Cocopolyamine
(Antistatic Agent, Emulsifying, Surfactant) |
|
|
2
|
A
|
EDTA
(Chelating Agent) |
|
|
1
|
A
|
Phenyl Trimethicone
(Antifoaming Agent, Hair Conditioning, Skin Conditioning) |
Silicone
|
|
4
|
B
|
Lactic Acid
(Exfoliant, Fragrance, Humectant, Ph Adjuster, Skin Conditioning Agent Humectant, Skin Conditioning, Buffering Agent) |
Bad for Sensitive Skin
|
|
|
|
Silicone Quaternium-15
(Antistatic Agent, Hair Conditioning) |
|
|
2
3
|
B
|
Laureth-4
(Antistatic Agent, Emulsifying, Masking, Surfactant) |
Bad for Oily Skin
|
|
5
|
|
Linalool
(Fragrance, Deodorant, Masking) |
Allergens
|
7
|
|
Geraniol
(Fragrance, Masking, Tonic) |
Allergens
|
|
3
|
B
|
Laureth-23
(Cleansing, Emulsifying, Surfactant) |
Bad for Oily Skin
|
|
1
|
A
|
Acetic Acid
(Fragrance, Ph Adjuster, Buffering Agent, Masking) |
|
|
2
|
A
|
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent) |
Good for Dry Skin
Fungal Acne Trigger
|
|
5
|
|
Citronellol
(Fragrance, Masking) |
Allergens
|
|
3
|
A
|
Dimethicone
(Antifoaming Agent, Skin Protecting, Emollient, Skin Conditioning) |
Silicone
|
|
1
|
A
|
Glyceryl Stearate
(Emollient, Emulsifying) |
Fungal Acne Trigger
|
|
3
|
B
|
Polysorbate 60
(Emulsifying, Surfactant) |
Fungal Acne Trigger
|
|
1
|
A
|
Cellulose Gum
(Binding Agent, Emulsion Stabilising, Film Forming, Fragrance, Viscosity Increasing Agent, Binding, Masking, Viscosity Controlling) |
|
|
|
|
Triticum Vulgare Gluten
(Binding, Hair Conditioning, Humectant, Skin Conditioning) |
|
|
1
|
A
|
Sorbitan Laurate
(Emulsifying, Surfactant) |
Fungal Acne Trigger
|
|
1
2
|
A
|
Silica
(Abrasive, Absorbent, Anticaking Agent, Bulking Agent, Opacifying, Viscosity Controlling) |
|
|
3
|
A
|
Benzoic Acid
(Fragrance, Ph Adjuster, Preservative, Bulking Agent, Masking) |
Bad for Sensitive Skin
|
No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.
EWG flags hazard, not real-world risk — ratings don't account for how much of an ingredient a product contains. Treat these as things to research, not verdicts. How we score →
How to use
General guidance from this product's category and active ingredients — always follow the directions on the package.
Trust & honesty
The concentrations these actives are typically effective at in research — not a measurement of this product.
OTC leave-on AHAs are usually 5–10%. The effect also depends on pH and free-acid value, not the percentage alone.
Lactic Acid
INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.
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