Miracle Moisture Daily Shampoo
The It’s a 10 Miracle Moisture Daily Shampoo is a emulsion. Our analysis of its 59 ingredients (44 low-risk) rates it Excellent (91/100). Based on its ingredients, it looks well-suited to oily / acne-prone skin. Heads up: it contains fragrance, which can irritate sensitive or reactive skin.
The It’s a 10 Miracle Moisture Daily Shampoo is a emulsion. Our analysis of its 59 ingredients (44 low-risk) rates it Excellent (91/100). Based on its ingredients, it looks well-suited to oily / acne-prone skin. Heads up: it contains fragrance, which can irritate sensitive or reactive skin.
Summarised from our ingredient analysis — not brand marketing copy.
The evidence
Dry Skin
8/14
Oily/Acne-Prone Skin
1/0
Sensitive Skin
3/15
| EWG | CIR | Ingredient Name & Cosmetic Functions | Notes |
|---|---|---|---|
1
|
|
Water
(Solvent) |
|
|
1
|
B
|
Sodium Cocoyl Isethionate
(Cleansing, Hair Conditioning, Surfactant) |
Fungal Acne Trigger
|
|
2
|
B
|
Sodium C14-16 Olefin Sulfonate
(Cleansing, Foaming, Surfactant) |
Sulfate
|
|
3
|
|
Acrylates/Aminoacrylates/C10-30 Alkyl PEG-20 Itaconate Copolymer
(Emulsion Stabilising) |
|
4
|
B
|
Cocamidopropyl Betaine
(Antistatic Agent, Hair Conditioning, Skin Conditioning, Sufactant, Foam Boosting, Viscosity Increasing Agent, Viscosity Controlling) |
|
|
1
|
|
Sodium Lauroamphoacetate
(Hair Conditioning, Sufactant, Foam Boosting, Foaming) |
|
|
1
|
A
|
Acetic Acid
(Fragrance, Ph Adjuster, Buffering Agent, Masking) |
|
|
B
|
Aloe Barbadensis Leaf Juice
(Skin Conditioning) |
Good for Sensitive Skin
|
|
1
|
A
|
Amodimethicone
(Antistatic Agent, Hair Conditioning) |
Silicone
|
|
1
|
|
Aspalathus Linearis Leaf Extract
(Skin Conditioning) |
|
|
1
|
A
|
Butylene Glycol
(Fragrance, Skin Conditioning, Solvent, Viscositydecreasing Agent, Humectant, Masking, Viscosity Controlling) |
Good for Dry Skin
|
|
1
|
B
|
C11-15 Pareth-7
(Emulsifying, Surfactant) |
|
|
2
|
A
|
Citric Acid
(Chelating Agent, Fragrance, Ph Adjuster, Buffering Agent, Masking) |
Bad for Sensitive Skin
|
|
2
|
|
Cocamidopropyl Dimethylamine
(Antistatic Agent, Emulsifying, Hair Conditioning, Surfactant) |
|
|
1
|
A
|
Dextrin
(Absorbent, Binding Agent, Bulking Agent, Viscosity Increasing Agent, Binding, Viscosity Controlling) |
|
|
1
|
A
|
Disodium EDTA
(Chelating Agent, Viscosity Controlling) |
|
|
1
|
|
Euterpe Oleracea Fruit Extract
(Hair Conditioning) |
|
|
1
|
|
Glycereth-26
(Humectant, Viscosity Decreasing Agent, Solvent, Viscosity Controlling) |
|
|
2
|
A
|
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent) |
Good for Dry Skin
Fungal Acne Trigger
|
|
1
|
A
|
Glycol Distearate
(Opacifying, Viscosity Increasing Agent, Emollient, Emulsifying, Skin Conditioning, Viscosity Controlling) |
Fungal Acne Trigger
|
|
1
|
A
|
Glycol Stearate
(Emulsion Stabilising, Opacifying, Skin Conditioning, Emollient, Emulsifying, Surfactant) |
Fungal Acne Trigger
|
|
|
|
Helianthus Annuus Flower Extract
(Skin Conditioning) |
|
|
1
|
|
Hydrolyzed Hibiscus Esculentus Extract
(Skin Conditioning) |
|
|
3
|
|
Laureth-9
(Emulsifying, Surfactant) |
|
|
1
|
|
Magnesium Chloride
(Viscosity Controlling) |
|
|
1
|
|
Magnesium Nitrate
(Hair Conditioning) |
|
|
1
|
|
Morinda Citrifolia Fruit Extract
(Skin Conditioning) |
|
|
1
|
|
Moringa Oleifera Seed Extract
(Skin Conditioning) |
|
|
|
|
PARFUM
(Fragrance, Perfuming) |
|
|
3
|
|
PEG-10 Sunflower Glycerides
(Skin Conditioning, Emollient, Emulsifying, Surfactant) |
|
|
3
|
A
|
PEG-150 Pentaerythrityl Tetrastearate
(Viscosity Increasing Agent, Emulsifying) |
|
|
3
|
A
|
PEG-55 Propylene Glycol Oleate
(Sufactant, Surfactant, Viscosity Controlling) |
|
|
3
|
B
|
PEG-6 Caprylic/Capric Glycerides
(Skin Conditioning, Emollient, Emulsifying, Surfactant) |
|
|
|
|
Poly(C20-28 Olefin)
(Binding, Film Forming, Skin Conditioning, Viscosity Controlling) |
|
|
1
|
A
|
Polyquaternium-10
(Antistatic Agent, Film Forming, Hair Fixing) |
|
|
3
|
B
|
Propylene Glycol
(Fragrance, Humectant, Skin Conditioningagent Miscellaneous, Solvent, Viscosity Decreasing Agent, Skin Conditioning, Viscosity Controlling) |
Good for Dry Skin
|
|
|
|
Punica Granatum Fruit Extract
(Skin Conditioning) |
|
|
1
|
A
|
Sodium Ascorbyl Phosphate
(Antioxidant) |
|
|
1
|
|
Sodium Chloride
(Bulking Agent, Masking, Oral Care Agent, Viscosity Controlling) |
|
|
3
|
B
|
Sodium Glycolate
(Buffering Agent) |
|
|
3
|
B
|
Sodium Hydroxide
(Denaturant, Ph Adjuster, Buffering Agent) |
|
|
3
|
B
|
Sodium Lauroyl Sarcosinate
(Antistatic Agent, Cleansing, Emulsifying, Foaming, Hair Conditioning, Skin Conditioning, Surfactant, Viscosity Controlling) |
|
|
1
|
B
|
Sodium Sulfate
(Viscosity Increasing Agent, Bulking Agent, Viscosity Controlling) |
|
|
1
|
|
Symphytum Officinale Leaf Extract
(Skin Conditioning) |
|
|
2
|
A
|
Tetrasodium EDTA
(Chelating Agent) |
|
|
1
|
|
Trideceth-12
(Emulsifying, Surfactant) |
|
|
|
|
Zingiber Officinale Root Extract
(Fragrance, Perfuming, Skin Conditioning, Tonic) |
|
|
2
|
A
|
Chlorphenesin
(Cosmetic Biocide, Antimicrobial, Preservative) |
|
|
4
|
A
|
Ethylparaben
(Fragrance, Preservative) |
Paraben
|
|
6
|
B
|
Methylchloroisothiazolinone
(Preservative) |
|
7
|
B
|
Methylisothiazolinone
(Preservative) |
|
|
4
|
A
|
Methylparaben
(Fragrance, Preservative) |
Paraben
|
|
4
|
A
|
Phenoxyethanol
(Fragrance, Preservative) |
Paraben
|
|
1
|
A
|
Potassium Benzoate
(Preservative) |
|
|
3
|
A
|
Potassium Sorbate
(Fragrance, Preservative) |
|
|
3
|
A
|
Sodium Benzoate
(Fragrance, Preservative, Anticorrosive, Masking) |
|
|
7
|
|
Coumarin
(Fragrance, Masking) |
Allergens
|
|
5
|
|
Hexyl Cinnamal
(Fragrance, Masking) |
Allergens
|
|
6
|
|
Limonene
(Deodorant, Perfuming, Solvent) |
Allergens
|
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EWG flags hazard, not real-world risk — ratings don't account for how much of an ingredient a product contains. Treat these as things to research, not verdicts. How we score →
How to use
General guidance from this product's category and active ingredients — always follow the directions on the package.
Trust & honesty
The concentrations these actives are typically effective at in research — not a measurement of this product.
L-ascorbic acid is usually used at 5–20% (around 10–15% is common). Above ~20% adds little and tends to irritate more; it also needs a low pH to work.
Sodium Ascorbyl Phosphate
INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.
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