Brighten Me Up Power 10 Formula VC Tone Up Sun Cream SPF 50+ PA++++

IT'S SKIN

Brighten Me Up Power 10 Formula VC Tone Up Sun Cream SPF 50+ PA++++

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About this product

The IT'S SKIN Brighten Me Up Power 10 Formula VC Tone Up Sun Cream SPF 50+ PA++++ is a sunscreen. Our analysis of its 43 ingredients (34 low-risk) rates it Excellent (96/100). Based on its ingredients, it looks well-suited to dry skin.

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Sunscreen
Ingredients
43
Low-risk
34
Fragrance
Fragrance-free
Origin
South Korea
SPF
50 · blocks 98.0% UVB · PA++++

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 9/4
Good for dry skin
Glyceryl Caprylate Dicaprylyl Carbonate Caprylyl Glycol Butylene Glycol Sodium Hyaluronate Glycerin Hydrolyzed Hyaluronic Acid Dibutyl Adipate Cyclohexasiloxane
Caution for dry skin
Glyceryl Caprylate Glycerin Polyglyceryl-3 Polydimethylsiloxyethyl Dimethicone Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate
Oily/Acne-Prone Skin No data
Sensitive Skin 2/6
Good for sensitive skin
Zinc Oxide Glycerin
Caution for sensitive skin
Litsea Cubeba Fruit Oil Butylene Glycol Glycerin Linalool Limonene Citral

Ingredients list

43 total
Lower hazard (1) Higher hazard (7)
All43 Skin Conditioning32 Hair Conditioning10 Solvent9 Fragrance7 Humectant6 Cosmetic Colorant5 Emollient5 Viscosity Controlling4
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
2
3
Zinc Oxide
(Bulking Agent, Cosmetic Colorant, Skin Protecting, Sunscreen Agent)
Good for Oily Skin
Good for Oily Skin
1
A
Dibutyl Adipate
(Plasticizer, Skin Conditioning, Emollient, Solvent, Film Forming)
2
A
Cyclohexasiloxane
(Hair Conditioning, Skin Conditioning, Emollient, Solvent)
1
B
Butyloctyl Salicylate
(Hair Conditioning, Skin Conditioning, Solvent)
1
Propanediol
(Solvent, Viscosity Decreasing Agent, Viscosity Controlling)
1
Dicaprylyl Carbonate
(Skin Conditioning, Emollient)
1
A
Niacinamide
(Hair Conditioning, Skin Conditioning, Smoothing)
1
Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate
(Emulsifying, Emulsion Stabilising, Surfactant)
2
A
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent)
Good for Dry Skin
Good for Dry Skin
Fungal Acne
Fungal Acne Trigger
2
Disiloxane
(Antifoaming Agent, Skin Conditioning)
1
Caprylyl Methicone
(Skin Conditioning)
1
A
Panthenol
(Antistatic Agent, Hair Conditioning, Skin Conditioning)
Good for Dry Skin
Good for Dry Skin
Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine
(Skin Conditioning, Uv Absorber, Uv Filter)
1
A
Phenyl Trimethicone
(Antifoaming Agent, Hair Conditioning, Skin Conditioning)
Silicone
Silicone
2
Diethylamino Hydroxybenzoyl Hexyl Benzoate
(Uv Absorber, Uv Filter)
1
Ethylhexyl Triazone
(Uv Absorber, Uv Filter)
1
Polyglyceryl-3 Polydimethylsiloxyethyl Dimethicone
(Hair Conditioning, Skin Conditioning, Surfactant Cleansingagent, Emulsifying, Surfactant, Viscosity Increasing Agent)
1
3
Titanium/Titanium Dioxide
(Cosmetic Colorant, Opacifying)
1
A
Disteardimonium Hectorite
(Stabilising, Viscosity Controlling)
1
A
Magnesium Sulfate
(Bulking Agent, Hair Conditioning, Viscosity Controlling)
1
A
Methyl Methacrylate Crosspolymer
(Film Forming, Viscosity Increasing Agent)
1
Triethoxycaprylylsilane
(Binding Agent, Binding)
1
A
1,2-Hexanediol
(Solvent)
Citrus Aurantium Dulcis Oil
(Fragrance)
1
A
Glyceryl Caprylate
(Skin Conditioning, Emollient, Emulsifying, Surfactant)
1
A
Caprylyl Glycol
(Hair Conditioning, Skin Conditioning, Emollient, Humectant)
1
A
Ethylhexylglycerin
(Deodorant, Skin Conditioning)
Citrus Nobilis Peel Oil
(Fragrance, Skin Conditioning, Tonic)
1
Adenosine
(Skin Conditioning)
1
A
Butylene Glycol
(Fragrance, Skin Conditioning, Solvent, Viscositydecreasing Agent, Humectant, Masking, Viscosity Controlling)
Good for Dry Skin
Good for Dry Skin
1
2
CI 77491
(Colorant, Cosmetic Colorant)
1
A
Sodium Hyaluronate
(Skin Conditioning, Humectant)
Good for Dry Skin
Good for Dry Skin
1
CI 77492
(Colorant, Cosmetic Colorant)
1
Litsea Cubeba Fruit Oil
(Masking, Perfuming, Tonic)
Solanum Lycopersicum Fruit Extract
(Antioxidant)
TOCOPHEROL
(Antioxidant, Fragrance, Skin Conditioning)
3-O-ETHYL ASCORBIC ACID
(Skin Conditioning)
1
Hydrolyzed Hyaluronic Acid
(Hair Conditioning, Humectant, Skin Conditioning)
2
CI 77499
(Colorant, Cosmetic Colorant)
6
Limonene
(Deodorant, Perfuming, Solvent)
Allergens
Allergens
7
Citral
(Flavoring Agent, Fragrance, Masking)
Allergens
Allergens
5
Linalool
(Fragrance, Deodorant, Masking)
Allergens
Allergens

My Ingredient Notes

No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.

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Key ingredients

Chemical UV Filter
Absorbs UV rays to help prevent sun damage.
Hyaluronic Acid
Hydrates by attracting and holding water.
Mineral UV Filter
Reflects UV rays using mineral barriers.
Antioxidants
Shields skin from free radical damage.
Vitamin C
Brightens, evens tone, and supports collagen.
Vitamin E
Protects skin and soothes irritation.
Niacinamide
Strengthens, smooths, and brightens skin.
Show all 7 key ingredients

Benefits

HydratingBoosts hydration and relieves dry, tight skin.
Barrier RepairStrengthen and restore your skin's natural barrier.
Scar HealingImproves the look of marks and scars.
Anti-AgingSoftens lines and helps skin look youthful.
Redness ReducingSoothes visible redness and calms irritation.
BrighteningRestores radiance to dull, tired skin.
Reduces IrritationEases discomfort and supports skin resilience.
Good For Oily SkinBalances oil and helps reduce shine.

Concerns

Contains silicone
Contains eu allergen
Not fungal acne (malassezia) safe
Citral — higher EWG
May not suit sensitive skin

EWG flags hazard, not real-world risk — ratings don't account for how much of an ingredient a product contains. Treat these as things to research, not verdicts. How we score →

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
Dibutyl Adipate
Plasticizer, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A PlasticizerSkin conditioningEmollientSolventFilm forming
Cyclohexasiloxane
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A Hair conditioningSkin conditioningEmollientSolvent
Butyloctyl Salicylate
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B Hair conditioningSkin conditioningSolvent
Propanediol
Solvent, Viscosity decreasing agent
Low-hazard ingredient.Read moreShow less
EWG 1 SolventViscosity decreasing agentViscosity controlling
Dicaprylyl Carbonate
Skin conditioning, Emollient
Low-hazard ingredient.Read moreShow less
EWG 1 Skin conditioningEmollient
Niacinamide
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Hair conditioningSkin conditioningSmoothing
Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate
Emulsifying, Emulsion stabilising
Low-hazard ingredient.Read moreShow less
EWG 1 EmulsifyingEmulsion stabilisingSurfactant
Disiloxane
Antifoaming agent, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 2 Antifoaming agentSkin conditioning
Caprylyl Methicone
Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 Skin conditioning
Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine
Skin conditioning, Uv absorber
Limited public safety data.Read moreShow less
EWG N/A Skin conditioningUv absorberUv filter
Diethylamino Hydroxybenzoyl Hexyl Benzoate
Uv absorber, Uv filter
Low-hazard ingredient.Read moreShow less
EWG 2 Uv absorberUv filter
Ethylhexyl Triazone
Uv absorber, Uv filter
Low-hazard ingredient.Read moreShow less
EWG 1 Uv absorberUv filter
Polyglyceryl-3 Polydimethylsiloxyethyl Dimethicone
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 Hair conditioningSkin conditioningSurfactant - cleansingagentEmulsifyingSurfactantViscosity increasing agent
Titanium/Titanium Dioxide
Cosmetic colorant, Opacifying
Low-to-moderate hazard.Read moreShow less
EWG 1–3 Cosmetic colorantOpacifying
+ 19 more — see the full ingredients list above
Zinc Oxide
Bulking agent, Cosmetic colorant
Low-to-moderate hazard.Read moreShow less
EWG 2–3 Bulking agentCosmetic colorantSkin protectingSunscreen agent Good for Oily Skin
Glycerin
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceHair conditioningHumectantOral care agentOral health care drugSkin protectingViscosity decreasing agentPerfumingSolvent Good for Dry SkinFungal-acne trigger
Panthenol
Antistatic agent, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Antistatic agentHair conditioningSkin conditioning Good for Dry Skin
Phenyl Trimethicone
Antifoaming agent, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Antifoaming agentHair conditioningSkin conditioning Silicone
Butylene Glycol
Fragrance, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceSkin conditioningSolventViscositydecreasing agentHumectantMaskingViscosity controlling Good for Dry Skin
Sodium Hyaluronate
Skin conditioning, Humectant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Skin conditioningHumectant Good for Dry Skin
Limonene
Deodorant, Perfuming
Moderate-hazard ingredient.Read moreShow less
EWG 6 DeodorantPerfumingSolvent Allergens
Citral
Flavoring agent, Fragrance
Higher-hazard ingredient.Read moreShow less
EWG 7 Flavoring agentFragranceMasking Allergens
Linalool
Fragrance, Deodorant
Moderate-hazard ingredient.Read moreShow less
EWG 5 FragranceDeodorantMasking Allergens

How to use

How to use

  • 1 Morning only: Apply as the last step of your AM routine, after moisturiser, and reapply every ~2 hours of sun exposure.

General guidance from this product's category and active ingredients — always follow the directions on the package.

Trust & honesty

Effective levels — general guide

The concentrations these actives are typically effective at in research — not a measurement of this product.

Vitamin C (ascorbic) 5–20%

L-ascorbic acid is usually used at 5–20% (around 10–15% is common). Above ~20% adds little and tends to irritate more; it also needs a low pH to work.

3-O-ETHYL ASCORBIC ACID

Niacinamide 2–5% (up to 10%)

Most research uses 2–5%; some formulas go to 10%. Very high levels can cause flushing in sensitive skin.

Niacinamide

INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.

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