Platinum Thickening Shampoo

Kenra

Platinum Thickening Shampoo

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About this product

The Kenra Platinum Thickening Shampoo is a misc. Our analysis of its 37 ingredients (26 low-risk) rates it Excellent (98/100). Based on its ingredients, it looks well-suited to oily / acne-prone skin. Heads up: it contains fragrance, which can irritate sensitive or reactive skin.

Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Misc
Ingredients
37
Low-risk
26
Fragrance
Contains fragrance
Origin
United States

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 8/9
Good for dry skin
Glycol Distearate Octyldodecanol Caprylyl Glycol Glycerin Propylene Glycol Hydrogenated Castor Oil/Sebacic Acid Copolymer Dimethicone PEG-8 Meadowfoamate PEG-16 Macadamia Glycerides
Caution for dry skin
Sodium Cocoyl Glutamate Glycerin Trideceth-12 Sodium C14-16 Olefin Sulfonate Alcohol Cetrimonium Chloride PEG-16 Macadamia Glycerides PEG-40 Hydrogenated Castor Oil Silica
Oily/Acne-Prone Skin 1/0
Good for oily/acne-prone skin
Alcohol
Sensitive Skin 3/8
Good for sensitive skin
Glycerin Tocopheryl Acetate Aloe Barbadensis Leaf Juice
Caution for sensitive skin
Octyldodecanol Glycerin Propylene Glycol Citric Acid Alcohol Sorbic Acid PEG-40 Hydrogenated Castor Oil Phenoxyethanol

Ingredients list

37 total
Lower hazard (1) Higher hazard (4)
All37 Skin Conditioning23 Hair Conditioning11 Antistatic Agent9 Fragrance9 Viscosity Controlling7 Emollient6 Surfactant6 Film Forming5
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
4
B
Cocamidopropyl Betaine
(Antistatic Agent, Hair Conditioning, Skin Conditioning, Sufactant, Foam Boosting, Viscosity Increasing Agent, Viscosity Controlling)
2
B
Sodium C14-16 Olefin Sulfonate
(Cleansing, Foaming, Surfactant)
Sulfate
Sulfate
3
B
Cetrimonium Chloride
(Antistatic Agent, Cosmetic Biocide, Emulsifying, Surfactant, Antimicrobial, Preservative)
B
Aloe Barbadensis Leaf Juice
(Skin Conditioning)
Good for Sensitive Skin
Good for Sensitive Skin
1
A
Glycol Distearate
(Opacifying, Viscosity Increasing Agent, Emollient, Emulsifying, Skin Conditioning, Viscosity Controlling)
Fungal Acne
Fungal Acne Trigger
1
B
Lauramidopropyl Betaine
(Antistatic Agent, Hair Conditioning, Skin Conditioning, Sufactant, Foam Boosting, Viscosity Increasing Agent, Viscosity Controlling)
1
B
Sodium Cocoyl Glutamate
(Cleansing, Surfactant)
PARFUM
(Fragrance, Perfuming)
1
Polyquaternium-55
(Hair Fixing)
4
A
Phenoxyethanol
(Fragrance, Preservative)
Paraben
Paraben
1
A
Caprylyl Glycol
(Hair Conditioning, Skin Conditioning, Emollient, Humectant)
3
Dimethicone PEG-8 Meadowfoamate
(Hair Conditioning, Skin Conditioning, Emollient)
1
Polyquaternium-72
(Antistatic Agent, Film Forming, Hair Fixing)
3
A
Polyquaternium-7
(Antistatic Agent, Film Forming, Hair Fixing)
2
A
Citric Acid
(Chelating Agent, Fragrance, Ph Adjuster, Buffering Agent, Masking)
Bad for Sensitive Skin
Bad for Sensitive Skin
Laurdimonium Hydroxypropyl Hydrolyzed Keratin
(Antistatic Agent, Hair Conditioning, Skin Conditioning)
1
A
Guar Hydroxypropyltrimonium Chloride
(Antistatic Agent, Hair Conditioning, Viscosity Increasing Agent, Film Forming, Skin Conditioning, Viscosity Controlling)
Sodium Laneth-40 Maleate/Styrene Sulfonate Copolymer
(Film Forming, Hair Fixing, Hair Waving Or Straightening)
Ethyltrimonium Chloride Methacrylate/Hydrolyzed Wheat Protein Copolymer
(Hair Conditioning)
1
Hydrogenated Castor Oil/Sebacic Acid Copolymer
(Emollient, Hair Conditioning, Skin Conditioning)
1
A
Amodimethicone
(Antistatic Agent, Hair Conditioning)
Silicone
Silicone
1
Trideceth-12
(Emulsifying, Surfactant)
1
Pyridoxine HCl
(Hair Conditioning, Skin Conditioning, Antistatic Agent)
3
B
Propylene Glycol
(Fragrance, Humectant, Skin Conditioningagent Miscellaneous, Solvent, Viscosity Decreasing Agent, Skin Conditioning, Viscosity Controlling)
Good for Dry Skin
Good for Dry Skin
1
A
Octyldodecanol
(Fragrance, Skin Conditioning, Emollient, Perfuming, Solvent)
1
2
A
Silica
(Abrasive, Absorbent, Anticaking Agent, Bulking Agent, Opacifying, Viscosity Controlling)
3
PEG-16 Macadamia Glycerides
(Skin Conditioning, Emollient, Emulsifying, Surfactant)
Retinyl Palmitate
(Skin Conditioning, Skin Conditioning Miscellaneous)
3
Tocopheryl Acetate
(Antioxidant, Skin Conditioning)
Bad for Oily Skin
Bad for Oily Skin
Nymphaea Caerulea Flower Extract
(Skin Conditioning)
3
B
PEG-40 Hydrogenated Castor Oil
(Fragrance, Emulsifying, Surfactant, Perfuming)
Fungal Acne
Fungal Acne Trigger
VITIS VINIFERA SEED OIL
(Skin Conditioning, Skin Conditioning Emollient)
TOCOPHEROL
(Antioxidant, Fragrance, Skin Conditioning)
2
A
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent)
Good for Dry Skin
Good for Dry Skin
Fungal Acne
Fungal Acne Trigger
2
Alcohol
(Antifoaming Agent, Antimicrobial, Astringent, Masking, Solvent, Viscosity Controlling)
Bad for Dry Skin
Bad for Dry Skin
Bad for Sensitive Skin
Bad for Sensitive Skin
3
A
Sorbic Acid
(Fragrance, Preservative)

My Ingredient Notes

No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.

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Key ingredients

Vitamin E
Protects skin and soothes irritation.
Antioxidants
Shields skin from free radical damage.
Retinoid
Visibly reduces the signs of aging.
Exfoliators
Removes dead skin cells to smoothe texture.

Benefits

HydratingBoosts hydration and relieves dry, tight skin.
BrighteningRestores radiance to dull, tired skin.
Redness ReducingSoothes visible redness and calms irritation.
Scar HealingImproves the look of marks and scars.
Dark SpotsFades dark spots for even skin tone.
Barrier RepairStrengthen and restore your skin's natural barrier.
Anti-AgingSoftens lines and helps skin look youthful.
Reduces IrritationEases discomfort and supports skin resilience.

Concerns

Contains paraben
Contains sulfate
Contains silicone
Not fungal acne (malassezia) safe
May not suit dry skin
May not suit sensitive skin

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
Cocamidopropyl Betaine
Antistatic agent, Hair conditioning
Low-to-moderate hazard.Read moreShow less
EWG 4 CIR B Antistatic agentHair conditioningSkin conditioningSufactantFoam boostingViscosity increasing agentViscosity controlling
Cetrimonium Chloride
Antistatic agent, Cosmetic biocide
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B Antistatic agentCosmetic biocideEmulsifyingSurfactantAntimicrobialPreservative
Lauramidopropyl Betaine
Antistatic agent, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B Antistatic agentHair conditioningSkin conditioningSufactantFoam boostingViscosity increasing agentViscosity controlling
Sodium Cocoyl Glutamate
Cleansing, Surfactant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B CleansingSurfactant
PARFUM
Fragrance, Perfuming
Limited public safety data.Read moreShow less
EWG N/A FragrancePerfuming
Polyquaternium-55
Hair fixing
Low-hazard ingredient.Read moreShow less
EWG 1 Hair fixing
Caprylyl Glycol
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Hair conditioningSkin conditioningEmollientHumectant
Dimethicone PEG-8 Meadowfoamate
Hair conditioning, Skin conditioning
Low-to-moderate hazard.Read moreShow less
EWG 3 Hair conditioningSkin conditioningEmollient
Polyquaternium-72
Antistatic agent, Film forming
Low-hazard ingredient.Read moreShow less
EWG 1 Antistatic agentFilm formingHair fixing
Polyquaternium-7
Antistatic agent, Film forming
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR A Antistatic agentFilm formingHair fixing
Laurdimonium Hydroxypropyl Hydrolyzed Keratin
Antistatic agent, Hair conditioning
Limited public safety data.Read moreShow less
EWG N/A Antistatic agentHair conditioningSkin conditioning
Guar Hydroxypropyltrimonium Chloride
Antistatic agent, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Antistatic agentHair conditioningViscosity increasing agentFilm formingSkin conditioningViscosity controlling
Sodium Laneth-40 Maleate/Styrene Sulfonate Copolymer
Film forming, Hair fixing
Limited public safety data.Read moreShow less
EWG N/A Film formingHair fixingHair waving or straightening
Ethyltrimonium Chloride Methacrylate/Hydrolyzed Wheat Protein Copolymer
Hair conditioning
Limited public safety data.Read moreShow less
EWG N/A Hair conditioning
+ 11 more — see the full ingredients list above
Sodium C14-16 Olefin Sulfonate
Cleansing, Foaming
Low-hazard ingredient.Read moreShow less
EWG 2 CIR B CleansingFoamingSurfactant Sulfate
Aloe Barbadensis Leaf Juice
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A CIR B Skin conditioning Good for Sensitive Skin
Glycol Distearate
Opacifying, Viscosity increasing agent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A OpacifyingViscosity increasing agentEmollientEmulsifyingSkin conditioningViscosity controlling Fungal-acne trigger
Phenoxyethanol
Fragrance, Preservative
Low-to-moderate hazard.Read moreShow less
EWG 4 CIR A FragrancePreservative Paraben
Citric Acid
Chelating agent, Fragrance
Skin irritation can occur at high concentrationRead moreShow less
EWG 2 CIR A Chelating agentFragrancePh adjusterBuffering agentMasking Bad for Sensitive Skin
Amodimethicone
Antistatic agent, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Antistatic agentHair conditioning Silicone
Propylene Glycol
Fragrance, Humectant
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B FragranceHumectantSkin-conditioningagent - miscellaneousSolventViscosity decreasing agentSkin conditioningViscosity controlling Good for Dry Skin
Tocopheryl Acetate
Antioxidant, Skin conditioning
Potentially comedogenic - can block poresRead moreShow less
EWG 3 AntioxidantSkin conditioning Bad for Oily Skin
PEG-40 Hydrogenated Castor Oil
Fragrance, Emulsifying
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B FragranceEmulsifyingSurfactantPerfuming Fungal-acne trigger
Glycerin
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceHair conditioningHumectantOral care agentOral health care drugSkin protectingViscosity decreasing agentPerfumingSolvent Good for Dry SkinFungal-acne trigger
Alcohol
Antifoaming agent, Antimicrobial
Causes moisture evaporation - prone to dry out skinRead moreShow less
EWG 2 Antifoaming agentAntimicrobialAstringentMaskingSolventViscosity controlling Bad for Dry SkinBad for Sensitive Skin

How to use

How to use

  • 1 Evening: Use at night — start 2–3× a week and build up as your skin tolerates it.
  • 2 Wear SPF the next day: Acids and retinoids increase sun sensitivity — daily sunscreen is a must while using this.

General guidance from this product's category and active ingredients — always follow the directions on the package.

Trust & honesty

Pregnancy & breastfeeding

Contains ingredients some choose to avoid or double-check while pregnant or nursing.

Often avoided
Retinoids (Vitamin A) (Retinyl Palmitate)

Topical retinoids (retinol, retinaldehyde, retinyl esters) are widely advised against in pregnancy as a precaution. The strongest evidence is for ORAL retinoids; topical absorption is low, but most clinicians err on the side of caution.

This is general information, not medical advice. Pregnancy guidance varies and depends on concentration and your individual situation — always check with your doctor, midwife or pharmacist. How we flag this.

Effective levels — general guide

The concentrations these actives are typically effective at in research — not a measurement of this product.

Retinoids (Vitamin A) 0.01–1%

Most studied between 0.1% and 1%. Higher is not automatically better — irritation climbs with dose, so a well-formulated lower strength is often the sweet spot.

Retinyl Palmitate

INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.

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