Pure Clay Mask Purify & Matify

L'Oreal

Where to buy Possibly in stock

About this product

The L'Oreal Pure Clay Mask Purify & Matify is a wash-off mask. Our analysis of its 27 ingredients (18 low-risk) rates it Excellent (84/100). Heads up: it contains fragrance, which can irritate sensitive or reactive skin.

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Wash-Off Mask
Ingredients
27
Low-risk
18
Fragrance
Contains fragrance
Origin
France

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 5/8
Good for dry skin
Caprylyl Glycol Butylene Glycol Glycerin Propylene Glycol Lecithin
Caution for dry skin
Moroccan Lava Clay Montmorillonite Xanthan Gum Kaolin Glycerin Polysorbate 20 Silica Lecithin
Oily/Acne-Prone Skin No data
Sensitive Skin 2/12
Good for sensitive skin
Kaolin Glycerin
Caution for sensitive skin
Eucalyptus Globulus Leaf Extract Butylene Glycol Glycerin Propylene Glycol Citric Acid Sodium Benzoate Methylparaben Phenoxyethanol Linalool Citronellol Geraniol Coumarin

Ingredients list

27 total
Lower hazard (1) Higher hazard (7)
All27 Fragrance12 Skin Conditioning10 Masking7 Viscosity Controlling7 Humectant6 Emulsion Stabilising5 Preservative5 Absorbent5
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
1
A
Kaolin
(Abrasive, Absorbent, Anticaking Agent, Bulking Agent, Opacifying, Skin Protecting, Slip Modifier)
1
A
Montmorillonite
(Abrasive, Absorbent, Bulking Agent, Emulsion Stabilising, Opacifying, Viscosityincreasing Agent Aqueous, Stabilising, Viscosity Controlling)
1
2
A
Silica
(Abrasive, Absorbent, Anticaking Agent, Bulking Agent, Opacifying, Viscosity Controlling)
2
3
Lecithin
(Skin Conditioning, Emulsifying, Surfactant, Antistatic Agent, Emollient)
3
B
Polysorbate 20
(Emulsifying, Surfactant)
Fungal Acne
Fungal Acne Trigger
1
A
Butylene Glycol
(Fragrance, Skin Conditioning, Solvent, Viscositydecreasing Agent, Humectant, Masking, Viscosity Controlling)
Good for Dry Skin
Good for Dry Skin
3
B
Propylene Glycol
(Fragrance, Humectant, Skin Conditioningagent Miscellaneous, Solvent, Viscosity Decreasing Agent, Skin Conditioning, Viscosity Controlling)
Good for Dry Skin
Good for Dry Skin
Oryza Sativa Starch
(Absorbent, Binding, Bulking, Viscosity Controlling)
1
Eucalyptus Globulus Leaf Extract
(Perfuming, Skin Conditioning)
Bad for Sensitive Skin
Bad for Sensitive Skin
2
A
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent)
Good for Dry Skin
Good for Dry Skin
Fungal Acne
Fungal Acne Trigger
1
Moroccan Lava Clay
(Abrasive, Absorbent, Bulking Agent, Emulsion Stabilising, Opacifying, Viscosityincreasing Agent Aqueous, Viscosity Controlling)
1
A
Caprylyl Glycol
(Hair Conditioning, Skin Conditioning, Emollient, Humectant)
2
A
Citric Acid
(Chelating Agent, Fragrance, Ph Adjuster, Buffering Agent, Masking)
Bad for Sensitive Skin
Bad for Sensitive Skin
1
A
Xanthan Gum
(Binding Agent, Emulsion Stabilising, Skin Conditioning, Surfactant Emulsifying Agent, Viscosity Increasing Agent, Binding, Gel Forming, Viscosity Controlling)
4
A
Methylparaben
(Fragrance, Preservative)
Paraben
Paraben
3
A
Sodium Benzoate
(Fragrance, Preservative, Anticorrosive, Masking)
4
Sodium Methylparaben
(Preservative)
Paraben
Paraben
4
A
Phenoxyethanol
(Fragrance, Preservative)
Paraben
Paraben
2
A
Chlorphenesin
(Cosmetic Biocide, Antimicrobial, Preservative)
3
CI 61570
(Cosmetic Colorant)
1
CI 77492
(Colorant, Cosmetic Colorant)
5
Linalool
(Fragrance, Deodorant, Masking)
Allergens
Allergens
7
Geraniol
(Fragrance, Masking, Tonic)
Allergens
Allergens
7
Coumarin
(Fragrance, Masking)
Allergens
Allergens
5
Citronellol
(Fragrance, Masking)
Allergens
Allergens
PARFUM
(Fragrance, Perfuming)

My Ingredient Notes

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Key ingredients

Exfoliators
Removes dead skin cells to smoothe texture.

Benefits

HydratingBoosts hydration and relieves dry, tight skin.
Barrier RepairStrengthen and restore your skin's natural barrier.
Good For Oily SkinBalances oil and helps reduce shine.
Reduces Large PoresMinimizes the look of enlarged pores.
Acne FightingFights acne and helps prevent breakouts.
Scar HealingImproves the look of marks and scars.
Show all 6 benefits

Concerns

Contains paraben
Contains eu allergen
Not fungal acne (malassezia) safe
Geraniol — higher EWG
Coumarin — higher EWG
May not suit dry skin
May not suit sensitive skin

EWG flags hazard, not real-world risk — ratings don't account for how much of an ingredient a product contains. Treat these as things to research, not verdicts. How we score →

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
Kaolin
Abrasive, Absorbent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A AbrasiveAbsorbentAnticaking agentBulking agentOpacifyingSkin protectingSlip modifier
Montmorillonite
Abrasive, Absorbent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A AbrasiveAbsorbentBulking agentEmulsion stabilisingOpacifyingViscosityincreasing agent - aqueousStabilisingViscosity controlling
Silica
Abrasive, Absorbent
Low-hazard ingredient.Read moreShow less
EWG 1–2 CIR A AbrasiveAbsorbentAnticaking agentBulking agentOpacifyingViscosity controlling
Lecithin
Skin conditioning, Emulsifying
Low-to-moderate hazard.Read moreShow less
EWG 2–3 Skin conditioningEmulsifyingSurfactantAntistatic agentEmollient
Oryza Sativa Starch
Absorbent, Binding
Limited public safety data.Read moreShow less
EWG N/A AbsorbentBindingBulkingViscosity controlling
Moroccan Lava Clay
Abrasive, Absorbent
Low-hazard ingredient.Read moreShow less
EWG 1 AbrasiveAbsorbentBulking agentEmulsion stabilisingOpacifyingViscosityincreasing agent - aqueousViscosity controlling
Caprylyl Glycol
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Hair conditioningSkin conditioningEmollientHumectant
Xanthan Gum
Binding agent, Emulsion stabilising
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Binding agentEmulsion stabilisingSkin conditioningSurfactant -emulsifying agentViscosity increasing agentBindingGel formingViscosity controlling
Sodium Benzoate
Fragrance, Preservative
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR A FragrancePreservativeAnticorrosiveMasking
Chlorphenesin
Cosmetic biocide, Antimicrobial
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A Cosmetic biocideAntimicrobialPreservative
CI 61570
Cosmetic colorant
Low-to-moderate hazard.Read moreShow less
EWG 3 Cosmetic colorant
CI 77492
Colorant, Cosmetic colorant
Low-hazard ingredient.Read moreShow less
EWG 1 ColorantCosmetic colorant
PARFUM
Fragrance, Perfuming
Limited public safety data.Read moreShow less
EWG N/A FragrancePerfuming
Polysorbate 20
Emulsifying, Surfactant
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B EmulsifyingSurfactant Fungal-acne trigger
Butylene Glycol
Fragrance, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceSkin conditioningSolventViscositydecreasing agentHumectantMaskingViscosity controlling Good for Dry Skin
Propylene Glycol
Fragrance, Humectant
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B FragranceHumectantSkin-conditioningagent - miscellaneousSolventViscosity decreasing agentSkin conditioningViscosity controlling Good for Dry Skin
Eucalyptus Globulus Leaf Extract
Perfuming, Skin conditioning
Potentially a skin irritantRead moreShow less
EWG 1 PerfumingSkin conditioning Bad for Sensitive Skin
Glycerin
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceHair conditioningHumectantOral care agentOral health care drugSkin protectingViscosity decreasing agentPerfumingSolvent Good for Dry SkinFungal-acne trigger
Citric Acid
Chelating agent, Fragrance
Skin irritation can occur at high concentrationRead moreShow less
EWG 2 CIR A Chelating agentFragrancePh adjusterBuffering agentMasking Bad for Sensitive Skin
Methylparaben
Fragrance, Preservative
Low-to-moderate hazard.Read moreShow less
EWG 4 CIR A FragrancePreservative Paraben
Sodium Methylparaben
Preservative
Low-to-moderate hazard.Read moreShow less
EWG 4 Preservative Paraben
Phenoxyethanol
Fragrance, Preservative
Low-to-moderate hazard.Read moreShow less
EWG 4 CIR A FragrancePreservative Paraben
Linalool
Fragrance, Deodorant
Moderate-hazard ingredient.Read moreShow less
EWG 5 FragranceDeodorantMasking Allergens
Geraniol
Fragrance, Masking
Higher-hazard ingredient.Read moreShow less
EWG 7 FragranceMaskingTonic Allergens
Coumarin
Fragrance, Masking
Higher-hazard ingredient.Read moreShow less
EWG 7 FragranceMasking Allergens
Citronellol
Fragrance, Masking
Moderate-hazard ingredient.Read moreShow less
EWG 5 FragranceMasking Allergens

How to use

How to use

  • 1 Where it fits: Use as the first step, on clean hands, before the rest of your routine.
  • 2 Morning & evening: Suitable for both AM and PM use.

General guidance from this product's category and active ingredients — always follow the directions on the package.

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Similar formula, but a safer ingredient profile than this product (84/100).