Vitamin A serum

Mad Hippie

Where to buy Possibly in stock

About this product

The Mad Hippie Vitamin A serum is a emulsion. Our analysis of its 20 ingredients (13 low-risk) rates it Excellent (100/100). Based on its ingredients, it looks well-suited to dry skin.

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Emulsion
Ingredients
20
Low-risk
13
Fragrance
Fragrance-free
Origin
United States

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 4/4
Good for dry skin
Stearyl Alcohol Caprylyl Glycol Sodium Hyaluronate Glycerin
Caution for dry skin
Stearyl Alcohol Xanthan Gum Glycerin Potassium Cetyl Phosphate
Oily/Acne-Prone Skin No data
Sensitive Skin 2/4
Good for sensitive skin
Glycerin Aloe Barbadensis Leaf Juice
Caution for sensitive skin
Stearyl Alcohol Glycerin Phenethyl Alcohol Citric Acid

Ingredients list

20 total
Lower hazard (1) Higher hazard (2)
All20 Skin Conditioning19 Fragrance7 Emulsion Stabilising4 Humectant4 Viscosity Increasing Agent3 Masking3 Viscosity Controlling3 Solvent3
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
B
Aloe Barbadensis Leaf Juice
(Skin Conditioning)
Good for Sensitive Skin
Good for Sensitive Skin
1
B
Potassium Cetyl Phosphate
(Emulsifying, Surfactant)
2
A
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent)
Good for Dry Skin
Good for Dry Skin
Fungal Acne
Fungal Acne Trigger
Avena sativa Kernel Extract
(Abrasive, Antioxidant, Skin Conditioning, Skin Conditioning Emollient)
1
A
Beta-Glucan
(Bulking Agent, Skin Conditioning)
Hydrolyzed Soybean Palmitate
(Skin Conditioning)
1
Acetyl Glucosamine
(Skin Conditioning)
1
A
Sodium Hyaluronate
(Skin Conditioning, Humectant)
Good for Dry Skin
Good for Dry Skin
cocos nucifera oil
(Fragrance, Hair Conditioning, Perfuming, Skin Conditioning)
1
Dimethyl Isosorbide
(Solvent, Viscosity Decreasing Agent, Viscosity Controlling)
Hydroxypinacolone Retinoate
(Skin Conditioning)
Carthamus Tinctorius Seed Oil
(Fragrance, Skin Conditioning)
1
B
Phenethyl Alcohol
(Fragrance, Preservative, Masking)
1
A
Caprylyl Glycol
(Hair Conditioning, Skin Conditioning, Emollient, Humectant)
1
A
Ethylhexylglycerin
(Deodorant, Skin Conditioning)
1
A
Stearyl Alcohol
(Emulsion Stabilising, Fragrance, Emulsifying, Surfactant, Foambooster, Viscosity Increasing Agent, Emollient, Foam Boosting, Masking, Opacifying, Refatting, Viscosity Controlling)
1
A
Xanthan Gum
(Binding Agent, Emulsion Stabilising, Skin Conditioning, Surfactant Emulsifying Agent, Viscosity Increasing Agent, Binding, Gel Forming, Viscosity Controlling)
citrus aurantium dulcis peel oil
(Fragrance, Skin Conditioning)
2
A
Citric Acid
(Chelating Agent, Fragrance, Ph Adjuster, Buffering Agent, Masking)
Bad for Sensitive Skin
Bad for Sensitive Skin

My Ingredient Notes

No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.

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Key ingredients

Aloe Barbadensis Leaf Juice
Skin Conditioning
Glycerin
Humectant, Skin Protecting
Avena sativa Kernel Extract
Antioxidant, Skin Conditioning
Beta-Glucan
Skin Conditioning
Hydrolyzed Soybean Palmitate
Skin Conditioning
Acetyl Glucosamine
Skin Conditioning

Benefits

No standout benefits flagged for this product.

Concerns

Not fungal acne (malassezia) safe
May not suit sensitive skin

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
Potassium Cetyl Phosphate
Emulsifying, Surfactant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B EmulsifyingSurfactant
Avena sativa Kernel Extract
Abrasive, Antioxidant
Limited public safety data.Read moreShow less
EWG N/A AbrasiveAntioxidantSkin conditioningSkin conditioning emollient
Beta-Glucan
Bulking agent, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Bulking agentSkin conditioning
Hydrolyzed Soybean Palmitate
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A Skin conditioning
Acetyl Glucosamine
Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 Skin conditioning
cocos nucifera oil
Fragrance, Hair conditioning
Limited public safety data.Read moreShow less
EWG N/A FragranceHair conditioningPerfumingSkin conditioning
Dimethyl Isosorbide
Solvent, Viscosity decreasing agent
Low-hazard ingredient.Read moreShow less
EWG 1 SolventViscosity decreasing agentViscosity controlling
Hydroxypinacolone Retinoate
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A Skin conditioning
Carthamus Tinctorius Seed Oil
Fragrance, Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A FragranceSkin conditioning
Phenethyl Alcohol
Fragrance, Preservative
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B FragrancePreservativeMasking
Caprylyl Glycol
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Hair conditioningSkin conditioningEmollientHumectant
Ethylhexylglycerin
Deodorant, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A DeodorantSkin conditioning
Stearyl Alcohol
Emulsion stabilising, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Emulsion stabilisingFragranceEmulsifyingSurfactant- foamboosterViscosity increasing agentEmollientFoam boostingMaskingOpacifyingRefattingViscosity controlling
Xanthan Gum
Binding agent, Emulsion stabilising
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Binding agentEmulsion stabilisingSkin conditioningSurfactant -emulsifying agentViscosity increasing agentBindingGel formingViscosity controlling
+ 1 more — see the full ingredients list above
Aloe Barbadensis Leaf Juice
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A CIR B Skin conditioning Good for Sensitive Skin
Glycerin
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceHair conditioningHumectantOral care agentOral health care drugSkin protectingViscosity decreasing agentPerfumingSolvent Good for Dry SkinFungal-acne trigger
Sodium Hyaluronate
Skin conditioning, Humectant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Skin conditioningHumectant Good for Dry Skin
Citric Acid
Chelating agent, Fragrance
Skin irritation can occur at high concentrationRead moreShow less
EWG 2 CIR A Chelating agentFragrancePh adjusterBuffering agentMasking Bad for Sensitive Skin

How to use

How to use

  • 1 Evening: Use at night — start 2–3× a week and build up as your skin tolerates it.
  • 2 Wear SPF the next day: Acids and retinoids increase sun sensitivity — daily sunscreen is a must while using this.

General guidance from this product's category and active ingredients — always follow the directions on the package.

Trust & honesty

Pregnancy & breastfeeding

Contains ingredients some choose to avoid or double-check while pregnant or nursing.

Often avoided
Retinoids (Vitamin A) (Hydroxypinacolone Retinoate)

Topical retinoids (retinol, retinaldehyde, retinyl esters) are widely advised against in pregnancy as a precaution. The strongest evidence is for ORAL retinoids; topical absorption is low, but most clinicians err on the side of caution.

This is general information, not medical advice. Pregnancy guidance varies and depends on concentration and your individual situation — always check with your doctor, midwife or pharmacist. How we flag this.

Effective levels — general guide

The concentrations these actives are typically effective at in research — not a measurement of this product.

Retinoids (Vitamin A) 0.01–1%

Most studied between 0.1% and 1%. Higher is not automatically better — irritation climbs with dose, so a well-formulated lower strength is often the sweet spot.

Hydroxypinacolone Retinoate

INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.

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