The Concealer

Madara

Where to buy Possibly in stock

About this product

The Madara The Concealer is a misc. Our analysis of its 33 ingredients (22 low-risk) rates it Excellent (99/100). Based on its ingredients, it looks well-suited to dry skin.

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Misc
Ingredients
33
Low-risk
22
Fragrance
Fragrance-free
Origin
Latvia

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 9/4
Good for dry skin
Dicaprylyl Carbonate Aluminum Hydroxide Butylene Glycol Sodium PCA Sodium Hyaluronate Glycerin Polyglyceryl-3 Diisostearate Hydrolyzed Hyaluronic Acid Lactic Acid
Caution for dry skin
Xanthan Gum Glycerin Polyglyceryl-3 Diisostearate Polyglyceryl-3 Polyricinoleate
Oily/Acne-Prone Skin No data
Sensitive Skin 4/6
Good for sensitive skin
Ascorbyl Palmitate Aluminum Hydroxide Glycerin Aloe Barbadensis Leaf Juice
Caution for sensitive skin
Dodecane Sodium Chloride Ascorbyl Palmitate Butylene Glycol Glycerin Lactic Acid

Ingredients list

33 total
Lower hazard (1) Higher hazard (4)
All33 Skin Conditioning24 Humectant9 Viscosity Controlling6 Colorant5 Cosmetic Colorant4 Hair Conditioning4 Fragrance4 Emollient3
EWG CIR Ingredient Name & Cosmetic Functions Notes
B
Aloe Barbadensis Leaf Juice
(Skin Conditioning)
Good for Sensitive Skin
Good for Sensitive Skin
1
Dicaprylyl Carbonate
(Skin Conditioning, Emollient)
1
A
Butylene Glycol
(Fragrance, Skin Conditioning, Solvent, Viscositydecreasing Agent, Humectant, Masking, Viscosity Controlling)
Good for Dry Skin
Good for Dry Skin
Butyrospermum Parkii Butter
(Skin Conditioning, Viscosity Controlling)
1
Polyglyceryl-3 Polyricinoleate
(Emulsifying, Surfactant, Viscosity Increasing Agent)
1
Dodecane
(Perfuming)
Oryza Sativa Powder
(Bulking)
Oryza sativa bran oil
(Skin Conditioning, Skin Conditioning Emollient)
Vegetable Oil
(Hair Conditioning, Skin Conditioning)
Helianthus Annuus Seed Wax
(Skin Conditioning)
ORYZA SATIVA BRAN WAX
(Skin Conditioning)
1
A
Rhus Succedanea Fruit Wax
(Binding, Viscosity Controlling)
1
B
Polyglyceryl-3 Diisostearate
(Skin Conditioning, Emollient, Emulsifying, Surfactant)
Bad for Oily Skin
Bad for Oily Skin
Fungal Acne
Fungal Acne Trigger
2
A
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent)
Good for Dry Skin
Good for Dry Skin
Fungal Acne
Fungal Acne Trigger
1
B
Sodium PCA
(Hair Conditioning, Humectant, Antistatic Agent, Skin Conditioning)
Good for Dry Skin
Good for Dry Skin
1
Sodium Chloride
(Bulking Agent, Masking, Oral Care Agent, Viscosity Controlling)
1
A
Xanthan Gum
(Binding Agent, Emulsion Stabilising, Skin Conditioning, Surfactant Emulsifying Agent, Viscosity Increasing Agent, Binding, Gel Forming, Viscosity Controlling)
1
A
Sodium Dehydroacetate
(Preservative)
4
B
Lactic Acid
(Exfoliant, Fragrance, Humectant, Ph Adjuster, Skin Conditioning Agent Humectant, Skin Conditioning, Buffering Agent)
Bad for Sensitive Skin
Bad for Sensitive Skin
1
Glycolipids
(Skin Conditioning)
1
Hydrolyzed Hyaluronic Acid
(Hair Conditioning, Humectant, Skin Conditioning)
1
A
Sodium Hyaluronate
(Skin Conditioning, Humectant)
Good for Dry Skin
Good for Dry Skin
1
A
Ascorbyl Palmitate
(Antioxidant, Masking)
Fungal Acne
Fungal Acne Trigger
TOCOPHEROL
(Antioxidant, Fragrance, Skin Conditioning)
1
A
Aluminum Hydroxide
(Emollient, Humectant, Opacifying, Skin Protecting, Viscosity Controlling)
1
Paeonia Lactiflora Root Extract
(Skin Conditioning)
1
Vaccinium Myrtillus Fruit Extract
(Skin Conditioning)
CI 77891
(Colorant)
2
Mica
(Cosmetic Colorant, Opacifying)
1
2
CI 77491
(Colorant, Cosmetic Colorant)
1
CI 77492
(Colorant, Cosmetic Colorant)
2
CI 77499
(Colorant, Cosmetic Colorant)
CI 77288
(Colorant)

My Ingredient Notes

No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.

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Key ingredients

Aloe Barbadensis Leaf Juice
Skin Conditioning
Dicaprylyl Carbonate
Skin Conditioning, Emollient
Butylene Glycol
Skin Conditioning, Humectant
Butyrospermum Parkii Butter
Skin Conditioning
Oryza sativa bran oil
Skin Conditioning
Vegetable Oil
Skin Conditioning

Benefits

Good for dry skin

Concerns

Not fungal acne (malassezia) safe
May not suit sensitive skin

Ingredients explained

Dicaprylyl Carbonate
Skin conditioning, Emollient
Low-hazard ingredient.Read moreShow less
EWG 1 Skin conditioningEmollient
Butyrospermum Parkii Butter
Skin conditioning, Viscosity controlling
Limited public safety data.Read moreShow less
EWG N/A Skin conditioningViscosity controlling
Polyglyceryl-3 Polyricinoleate
Emulsifying, Surfactant
Low-hazard ingredient.Read moreShow less
EWG 1 EmulsifyingSurfactantViscosity increasing agent
Dodecane
Perfuming
Low-hazard ingredient.Read moreShow less
EWG 1 Perfuming
Oryza Sativa Powder
Bulking
Limited public safety data.Read moreShow less
EWG N/A Bulking
Oryza sativa bran oil
Skin conditioning, Skin conditioning emollient
Limited public safety data.Read moreShow less
EWG N/A Skin conditioningSkin conditioning emollient
Vegetable Oil
Hair conditioning, Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A Hair conditioningSkin conditioning
Helianthus Annuus Seed Wax
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A Skin conditioning
ORYZA SATIVA BRAN WAX
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A Skin conditioning
Rhus Succedanea Fruit Wax
Binding, Viscosity controlling
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A BindingViscosity controlling
Sodium Chloride
Bulking agent, Masking
Low-hazard ingredient.Read moreShow less
EWG 1 Bulking agentMaskingOral care agentViscosity controlling
Xanthan Gum
Binding agent, Emulsion stabilising
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Binding agentEmulsion stabilisingSkin conditioningSurfactant -emulsifying agentViscosity increasing agentBindingGel formingViscosity controlling
Sodium Dehydroacetate
Preservative
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Preservative
Glycolipids
Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 Skin conditioning
Hydrolyzed Hyaluronic Acid
Hair conditioning, Humectant
Low-hazard ingredient.Read moreShow less
EWG 1 Hair conditioningHumectantSkin conditioning
+ 10 more — see the full ingredients list above
Aloe Barbadensis Leaf Juice
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A CIR B Skin conditioning Good for Sensitive Skin
Butylene Glycol
Fragrance, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceSkin conditioningSolventViscositydecreasing agentHumectantMaskingViscosity controlling Good for Dry Skin
Polyglyceryl-3 Diisostearate
Skin conditioning, Emollient
Potentially comedogenic - can block poresRead moreShow less
EWG 1 CIR B Skin conditioningEmollientEmulsifyingSurfactant Bad for Oily SkinFungal-acne trigger
Glycerin
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceHair conditioningHumectantOral care agentOral health care drugSkin protectingViscosity decreasing agentPerfumingSolvent Good for Dry SkinFungal-acne trigger
Sodium PCA
Hair conditioning, Humectant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B Hair conditioningHumectantAntistatic agentSkin conditioning Good for Dry Skin
Lactic Acid
Exfoliant, Fragrance
Skin irritation can occur at high concentrationRead moreShow less
EWG 4 CIR B ExfoliantFragranceHumectantPh adjusterSkin-conditioning agent -humectantSkin conditioningBuffering agent Bad for Sensitive Skin
Sodium Hyaluronate
Skin conditioning, Humectant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Skin conditioningHumectant Good for Dry Skin
Ascorbyl Palmitate
Antioxidant, Masking
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A AntioxidantMasking Fungal-acne trigger

How to use

How to use

  • 1 Evening, start slow: Best in the PM a few times a week to begin with; avoid layering with other strong actives the same night.
  • 2 Wear SPF the next day: Acids and retinoids increase sun sensitivity — daily sunscreen is a must while using this.

General guidance from this product's category and active ingredients — always follow the directions on the package.

Trust & honesty

Effective levels — general guide

The concentrations these actives are typically effective at in research — not a measurement of this product.

Vitamin C (ascorbic) 5–20%

L-ascorbic acid is usually used at 5–20% (around 10–15% is common). Above ~20% adds little and tends to irritate more; it also needs a low pH to work.

Ascorbyl Palmitate

AHA (acid exfoliant) 5–10% (OTC)

OTC leave-on AHAs are usually 5–10%. The effect also depends on pH and free-acid value, not the percentage alone.

Lactic Acid

INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.

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