Watermelon Brightening Serum

Milk Makeup

Where to buy Possibly in stock

About this product

The Milk Makeup Watermelon Brightening Serum is a serums, essence, ampoule. Our analysis of its 44 ingredients (34 low-risk) rates it Excellent (98/100). Based on its ingredients, it looks well-suited to dry skin.

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Serums, Essence, Ampoules
Ingredients
44
Low-risk
34
Fragrance
Fragrance-free
Origin
United States

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 10/8
Good for dry skin
Prunus Domestica Fruit Extract Caprylyl Glycol Butylene Glycol Sodium PCA Sodium Hyaluronate Glycerin Sea Water Bis-PEG-18 Methyl Ether Dimethyl Silane Sodium Lactate Lecithin
Caution for dry skin
Sodium Stearate Stearic Acid Xanthan Gum Glycerin Hexylene Glycol Oleth-2 Polysorbate 20 Lecithin
Oily/Acne-Prone Skin No data
Sensitive Skin 3/12
Good for sensitive skin
Glycerin Tocopheryl Acetate BHT
Caution for sensitive skin
Stearic Acid Butylene Glycol Glycerin Hexylene Glycol Citric Acid Oleth-2 Sodium Benzoate Sorbic Acid Acacia Senegal Gum Potassium Sorbate Phenoxyethanol BHT

Ingredients list

44 total
Lower hazard (1) Higher hazard (6)
All44 Skin Conditioning33 Fragrance15 Humectant11 Solvent6 Masking6 Emulsifying6 Preservative5 Emulsion Stabilising5
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
1
A
Butylene Glycol
(Fragrance, Skin Conditioning, Solvent, Viscositydecreasing Agent, Humectant, Masking, Viscosity Controlling)
Good for Dry Skin
Good for Dry Skin
3
Bis-PEG-18 Methyl Ether Dimethyl Silane
(Humectant, Foam Boosting, Hydrotrope, Emollient, Hair Conditioning, Skin Conditioning)
1
A
Sodium Stearate
(Sufactant, Emulsifying, Surfactant, Viscosity Increasing Agent, Viscosity Controlling)
1
A
Pentylene Glycol
(Skin Conditioning, Solvent)
2
A
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent)
Good for Dry Skin
Good for Dry Skin
Fungal Acne
Fungal Acne Trigger
2
Oleth-2
(Fragrance, Emulsifying, Surfactant)
4
A
Phenoxyethanol
(Fragrance, Preservative)
Paraben
Paraben
3
B
Polysorbate 20
(Emulsifying, Surfactant)
Fungal Acne
Fungal Acne Trigger
Citrullus Lanatus Fruit Extract
(Skin Conditioning)
Pyrus Malus Fruit Extract
(Skin Conditioning)
Lens Esculenta Fruit Extract
(Skin Conditioning)
1
A
Caprylyl Glycol
(Hair Conditioning, Skin Conditioning, Emollient, Humectant)
1
Sea Water
(Humectant, Solvent)
1
A
Stearic Acid
(Fragrance, Sufactant, Emulsifying, Surfactantsurfactant Cleansing Agent Is Included As A Function For The Soap Form Of Stearic Acid., Emulsion Stabilising, Masking, Refatting)
Bad for Oily Skin
Bad for Oily Skin
Fungal Acne
Fungal Acne Trigger
1
A
Hexylene Glycol
(Fragrance, Solvent, Viscosity Decreasing Agent, Emulsifying, Perfuming, Skin Conditioning, Surfactant)
3
B
Sodium Lactate
(Buffering Agent, Exfoliant, Humectant, Keratolytic)
2
3
Lecithin
(Skin Conditioning, Emulsifying, Surfactant, Antistatic Agent, Emollient)
1
A
Hydrolyzed Rice Protein
(Hair Conditioning, Skin Conditioning, Antistatic Agent)
1
A
Carbomer
(Emulsion Stabilising, Viscosity Increasing Agent, Gel Forming, Viscosity Controlling)
1
B
Sodium PCA
(Hair Conditioning, Humectant, Antistatic Agent, Skin Conditioning)
Good for Dry Skin
Good for Dry Skin
3
Tocopheryl Acetate
(Antioxidant, Skin Conditioning)
Bad for Oily Skin
Bad for Oily Skin
Citrus Aurantium Amara Flower water
(Fragrance, Skin Conditioning, Tonic)
6
A
BHT
(Antioxidant, Fragrance, Masking)
3
A
Potassium Sorbate
(Fragrance, Preservative)
3
A
Sodium Benzoate
(Fragrance, Preservative, Anticorrosive, Masking)
1
Lepidium Sativum Sprout Extract
(Skin Conditioning)
Fragaria Vesca Fruit Extract
(Astringent, Skin Conditioning)
1
A
Palmitoyl Tetrapeptide-7
(Skin Conditioning)
1
Prunus Domestica Fruit Extract
(Moisturising, Skin Conditioning, Smoothing)
Cichorium Intybus Root Extract
(Fragrance, Skin Conditioning)
Lens Esculenta Seed Extract
(Skin Protecting)
2
A
Chlorphenesin
(Cosmetic Biocide, Antimicrobial, Preservative)
3
A
Acacia Senegal Gum
(Adhesive, Fragrance, Film Forming, Masking)
1
A
Palmitoyl Tripeptide-1
(Skin Conditioning)
1
Opuntia Ficus-Indica Stem Extract
(Skin Conditioning)
2
A
Citric Acid
(Chelating Agent, Fragrance, Ph Adjuster, Buffering Agent, Masking)
Bad for Sensitive Skin
Bad for Sensitive Skin
1
A
Sodium Hyaluronate
(Skin Conditioning, Humectant)
Good for Dry Skin
Good for Dry Skin
1
A
Ethylhexylglycerin
(Deodorant, Skin Conditioning)
1
A
Xanthan Gum
(Binding Agent, Emulsion Stabilising, Skin Conditioning, Surfactant Emulsifying Agent, Viscosity Increasing Agent, Binding, Gel Forming, Viscosity Controlling)
ASCORBIC ACID
(Antioxidant, Buffering, Fragrance, Skin Conditioning)
3
A
Sorbic Acid
(Fragrance, Preservative)
3
CI 16035
(Cosmetic Colorant)
3
CI 19140
(Colorant, Cosmetic Colorant)

My Ingredient Notes

No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.

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Key ingredients

Butylene Glycol
Skin Conditioning, Humectant
Bis-PEG-18 Methyl Ether Dimethyl Silane
Humectant, Emollient
Pentylene Glycol
Skin Conditioning
Glycerin
Humectant, Skin Protecting
Citrullus Lanatus Fruit Extract
Skin Conditioning
Pyrus Malus Fruit Extract
Skin Conditioning

Benefits

Good for dry skin

Concerns

Contains paraben
Not fungal acne (malassezia) safe
May not suit sensitive skin

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
Bis-PEG-18 Methyl Ether Dimethyl Silane
Humectant, Foam boosting
Low-to-moderate hazard.Read moreShow less
EWG 3 HumectantFoam boostingHydrotropeEmollientHair conditioningSkin conditioning
Sodium Stearate
Sufactant, Emulsifying
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A SufactantEmulsifyingSurfactantViscosity increasing agentViscosity controlling
Pentylene Glycol
Skin conditioning, Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Skin conditioningSolvent
Oleth-2
Fragrance, Emulsifying
Low-hazard ingredient.Read moreShow less
EWG 2 FragranceEmulsifyingSurfactant
Citrullus Lanatus Fruit Extract
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A Skin conditioning
Pyrus Malus Fruit Extract
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A Skin conditioning
Lens Esculenta Fruit Extract
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A Skin conditioning
Caprylyl Glycol
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Hair conditioningSkin conditioningEmollientHumectant
Sea Water
Humectant, Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 HumectantSolvent
Hexylene Glycol
Fragrance, Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceSolventViscosity decreasing agentEmulsifyingPerfumingSkin conditioningSurfactant
Sodium Lactate
Buffering agent, Exfoliant
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B Buffering agentExfoliantHumectantKeratolytic
Lecithin
Skin conditioning, Emulsifying
Low-to-moderate hazard.Read moreShow less
EWG 2–3 Skin conditioningEmulsifyingSurfactantAntistatic agentEmollient
Hydrolyzed Rice Protein
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Hair conditioningSkin conditioningAntistatic agent
Carbomer
Emulsion stabilising, Viscosity increasing agent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Emulsion stabilisingViscosity increasing agentGel formingViscosity controlling
+ 19 more — see the full ingredients list above
Butylene Glycol
Fragrance, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceSkin conditioningSolventViscositydecreasing agentHumectantMaskingViscosity controlling Good for Dry Skin
Glycerin
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceHair conditioningHumectantOral care agentOral health care drugSkin protectingViscosity decreasing agentPerfumingSolvent Good for Dry SkinFungal-acne trigger
Phenoxyethanol
Fragrance, Preservative
Low-to-moderate hazard.Read moreShow less
EWG 4 CIR A FragrancePreservative Paraben
Polysorbate 20
Emulsifying, Surfactant
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B EmulsifyingSurfactant Fungal-acne trigger
Stearic Acid
Fragrance, Sufactant
Potentially comedogenic - can block poresRead moreShow less
EWG 1 CIR A FragranceSufactantEmulsifyingSurfactantsurfactant-cleansing agent is included as a function for the soap form of stearic acid.Emulsion stabilisingMaskingRefatting Bad for Oily SkinFungal-acne trigger
Sodium PCA
Hair conditioning, Humectant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B Hair conditioningHumectantAntistatic agentSkin conditioning Good for Dry Skin
Tocopheryl Acetate
Antioxidant, Skin conditioning
Potentially comedogenic - can block poresRead moreShow less
EWG 3 AntioxidantSkin conditioning Bad for Oily Skin
BHT
Antioxidant, Fragrance
Moderate-hazard ingredient.Read moreShow less
EWG 6 CIR A AntioxidantFragranceMasking
Citric Acid
Chelating agent, Fragrance
Skin irritation can occur at high concentrationRead moreShow less
EWG 2 CIR A Chelating agentFragrancePh adjusterBuffering agentMasking Bad for Sensitive Skin
Sodium Hyaluronate
Skin conditioning, Humectant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Skin conditioningHumectant Good for Dry Skin

How to use

How to use

  • 1 Where it fits: Apply after toner and before moisturiser — thinnest to thickest.
  • 2 Morning works well: Antioxidants like vitamin C pair well with daytime use under sunscreen.

General guidance from this product's category and active ingredients — always follow the directions on the package.

Trust & honesty

Effective levels — general guide

The concentrations these actives are typically effective at in research — not a measurement of this product.

Vitamin C (ascorbic) 5–20%

L-ascorbic acid is usually used at 5–20% (around 10–15% is common). Above ~20% adds little and tends to irritate more; it also needs a low pH to work.

ASCORBIC ACID

INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.

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