Softening Shampoo
The Proudly Softening Shampoo is a emulsion. Our analysis of its 33 ingredients (25 low-risk) rates it Excellent (99/100).
The Proudly Softening Shampoo is a emulsion. Our analysis of its 33 ingredients (25 low-risk) rates it Excellent (99/100).
Summarised from our ingredient analysis — not brand marketing copy.
The evidence
| EWG | CIR | Ingredient Name & Cosmetic Functions | Notes |
|---|---|---|---|
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Water
(Solvent) |
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Cocamidopropyl Hydroxysultaine
(Antistatic Agent, Hair Conditioning, Skin Conditioning, Sufactant, Foam Boosting, Viscosity Increasing Agent, Viscosity Controlling) |
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Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent) |
Good for Dry Skin
Fungal Acne Trigger
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Sodium Laurylglucosides Hydroxypropylsulfonate
(Cleansing, Emulsifying, Foam Boosting, Hydrotrope, Surfactant) |
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Glycol Distearate
(Opacifying, Viscosity Increasing Agent, Emollient, Emulsifying, Skin Conditioning, Viscosity Controlling) |
Fungal Acne Trigger
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Sodium Methyl Cocoyl Taurate
(Cleansing, Foaming, Surfactant) |
Fungal Acne Trigger
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Glyceryl Stearate SE
(Emulsifying, Surfactant) |
Bad for Oily Skin
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Stearic Acid
(Fragrance, Sufactant, Emulsifying, Surfactantsurfactant Cleansing Agent Is Included As A Function For The Soap Form Of Stearic Acid., Emulsion Stabilising, Masking, Refatting) |
Bad for Oily Skin
Fungal Acne Trigger
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VITIS VINIFERA SEED OIL
(Skin Conditioning, Skin Conditioning Emollient) |
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Butyrospermum Parkii Butter
(Skin Conditioning, Viscosity Controlling) |
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rosmarinus officinalis extract
(Antimicrobial, Refreshing, Tonic) |
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Althaea Officinalis Root Extract
(Skin Conditioning) |
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Oryza Sativa Bran Extract
(Skin Conditioning, Skin Protecting) |
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Fructose
(Flavoring Agent, Humectant) |
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Glucose
(Flavoring Agent, Humectant, Skin Conditioning Agent Miscellaneous) |
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Sodium Chloride
(Bulking Agent, Masking, Oral Care Agent, Viscosity Controlling) |
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Vanillin
(Flavoring Agent, Fragrance, Masking) |
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Triethyl Citrate
(Fragrance, Plasticizer, Antioxidant, Deodorant, Masking, Solvent) |
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Ethyl Butyrate
(Perfuming) |
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Maltol
(Masking, Tonic) |
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delta-decalactone
(Fragrance, Perfuming) |
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Sodium Stearoyl Lactylate
(Emulsifying, Surfactant) |
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Sodium Bis-Hydroxyethylglycinate Coco-Glucosides Crosspolymer
(Cleansing, Foam Boosting, Hair Conditioning, Surfactant) |
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Guar Hydroxypropyltrimonium Chloride
(Antistatic Agent, Hair Conditioning, Viscosity Increasing Agent, Film Forming, Skin Conditioning, Viscosity Controlling) |
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Sodium Phytate
(Chelating Agent, Oral Care Agent) |
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Inulin
(Humectant, Skin Conditioning) |
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Cellulose
(Absorbent, Bulking Agent, Slip Modifier, Opacifying, Viscosity Controlling) |
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Cellulose Gum
(Binding Agent, Emulsion Stabilising, Film Forming, Fragrance, Viscosity Increasing Agent, Binding, Masking, Viscosity Controlling) |
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Xanthan Gum
(Binding Agent, Emulsion Stabilising, Skin Conditioning, Surfactant Emulsifying Agent, Viscosity Increasing Agent, Binding, Gel Forming, Viscosity Controlling) |
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dimethylhydroxy furanone
(Fragrance, Tonic) |
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Citric Acid
(Chelating Agent, Fragrance, Ph Adjuster, Buffering Agent, Masking) |
Bad for Sensitive Skin
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Ethylhexylglycerin
(Deodorant, Skin Conditioning) |
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Phenoxyethanol
(Fragrance, Preservative) |
Paraben
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How to use
General guidance from this product's category and active ingredients — always follow the directions on the package.
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