I WANT STRENGTH Strengthening Shampoo

SexyHair

I WANT STRENGTH Strengthening Shampoo

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About this product

The SexyHair I WANT STRENGTH Strengthening Shampoo is a misc. Our analysis of its 33 ingredients (25 low-risk) rates it Excellent (90/100). Heads up: it contains fragrance, which can irritate sensitive or reactive skin.

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Misc
Ingredients
33
Low-risk
25
Fragrance
Contains fragrance
Origin
United States

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 4/7
Good for dry skin
Glycol Distearate Coconut Acid Carica Papaya Seed Oil Lactic Acid
Caution for dry skin
Decyl Glucoside Coconut Acid Sodium C14-16 Olefin Sulfonate Cocamidopropyl Dimethylamine Laureth-8 Cetrimonium Chloride Sodium Hydroxide
Oily/Acne-Prone Skin No data
Sensitive Skin 0/15
Caution for sensitive skin
Levulinic Acid Linalyl Acetate Succinic Acid Sodium Chloride Arginine Tetramethyl Acetyloctahydronaphthalenes Citric Acid Benzoic Acid Sodium Benzoate Sorbic Acid Lactic Acid Linalool Alpha-Isomethyl Ionone Limonene Benzyl Salicylate

Ingredients list

33 total
Lower hazard (1) Higher hazard (7)
All33 Skin Conditioning14 Fragrance12 Masking10 Antistatic Agent7 Surfactant6 Emulsifying5 Buffering Agent5 Hair Conditioning5
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
2
B
Sodium C14-16 Olefin Sulfonate
(Cleansing, Foaming, Surfactant)
Sulfate
Sulfate
1
B
Decyl Glucoside
(Cleansing, Emulsion Stabilising, Surfactant)
4
B
Cocamidopropyl Betaine
(Antistatic Agent, Hair Conditioning, Skin Conditioning, Sufactant, Foam Boosting, Viscosity Increasing Agent, Viscosity Controlling)
Dimethyl Lauramide/Myristamide
(Solvent, Surfactant Cleansing, Surfactant Emulsifying, Surfactant Foam Boosting, Viscosity Controlling)
PARFUM
(Fragrance, Perfuming)
1
Levulinic Acid
(Fragrance, Skin Conditioning, Perfuming)
1
A
Polyquaternium-10
(Antistatic Agent, Film Forming, Hair Fixing)
1
A
Arginine
(Fragrance, Hair Conditioning, Skin Conditioning, Antistatic Agent, Masking)
2
A
Citric Acid
(Chelating Agent, Fragrance, Ph Adjuster, Buffering Agent, Masking)
Bad for Sensitive Skin
Bad for Sensitive Skin
1
A
Hydroxypropyl Guar Hydroxypropyltrimonium Chloride
(Antistatic Agent, Hair Conditioning)
1
A
Glycol Distearate
(Opacifying, Viscosity Increasing Agent, Emollient, Emulsifying, Skin Conditioning, Viscosity Controlling)
Fungal Acne
Fungal Acne Trigger
3
A
Polyquaternium-7
(Antistatic Agent, Film Forming, Hair Fixing)
1
A
Succinic Acid
(Fragrance, Ph Adjuster, Buffering Agent, Masking)
3
B
Laureth-8
(Emulsifying, Surfactant)
1
A
Sodium Gluconate
(Chelating Agent, Skin Conditioning)
1
A
Carica Papaya Seed Oil
(Hair Conditioning, Skin Conditioning, Emollient, Humectant)
3
A
Benzoic Acid
(Fragrance, Ph Adjuster, Preservative, Bulking Agent, Masking)
Bad for Sensitive Skin
Bad for Sensitive Skin
3
B
Cetrimonium Chloride
(Antistatic Agent, Cosmetic Biocide, Emulsifying, Surfactant, Antimicrobial, Preservative)
3
B
Sodium Hydroxide
(Denaturant, Ph Adjuster, Buffering Agent)
1
A
Coconut Acid
(Cleansing, Emollient, Emulsifying, Surfactant)
1
Sodium Chloride
(Bulking Agent, Masking, Oral Care Agent, Viscosity Controlling)
3
A
Sorbic Acid
(Fragrance, Preservative)
2
Cocamidopropyl Dimethylamine
(Antistatic Agent, Emulsifying, Hair Conditioning, Surfactant)
3
A
Sodium Benzoate
(Fragrance, Preservative, Anticorrosive, Masking)
3
B
Sodium Glycolate
(Buffering Agent)
4
B
Lactic Acid
(Exfoliant, Fragrance, Humectant, Ph Adjuster, Skin Conditioning Agent Humectant, Skin Conditioning, Buffering Agent)
Bad for Sensitive Skin
Bad for Sensitive Skin
1
Tetramethyl Acetyloctahydronaphthalenes
(Masking, Perfuming, Skin Conditioning)
5
Linalool
(Fragrance, Deodorant, Masking)
Allergens
Allergens
7
Benzyl Salicylate
(Fragrance, Uv Absorber, Masking)
Allergens
Allergens
1
Linalyl Acetate
(Fragrance, Masking)
6
Limonene
(Deodorant, Perfuming, Solvent)
Allergens
Allergens
5
Alpha-Isomethyl Ionone
(Perfuming, Skin Conditioning)
Allergens
Allergens

My Ingredient Notes

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Key ingredients

Cocamidopropyl Betaine
Skin Conditioning
Levulinic Acid
Skin Conditioning
Arginine
Skin Conditioning
Glycol Distearate
Emollient, Skin Conditioning
Sodium Gluconate
Skin Conditioning
Carica Papaya Seed Oil
Skin Conditioning, Emollient

Benefits

No standout benefits flagged for this product.

Concerns

Contains sulfate
Contains eu allergen
Not fungal acne (malassezia) safe
Benzyl Salicylate — higher EWG
May not suit dry skin
May not suit sensitive skin

EWG flags hazard, not real-world risk — ratings don't account for how much of an ingredient a product contains. Treat these as things to research, not verdicts. How we score →

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
Decyl Glucoside
Cleansing, Emulsion stabilising
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B CleansingEmulsion stabilisingSurfactant
Cocamidopropyl Betaine
Antistatic agent, Hair conditioning
Low-to-moderate hazard.Read moreShow less
EWG 4 CIR B Antistatic agentHair conditioningSkin conditioningSufactantFoam boostingViscosity increasing agentViscosity controlling
Dimethyl Lauramide/Myristamide
Solvent, Surfactant cleansing
Limited public safety data.Read moreShow less
EWG N/A SolventSurfactant cleansingSurfactant emulsifyingSurfactant foam boostingViscosity controlling
PARFUM
Fragrance, Perfuming
Limited public safety data.Read moreShow less
EWG N/A FragrancePerfuming
Levulinic Acid
Fragrance, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 FragranceSkin conditioningPerfuming
Polyquaternium-10
Antistatic agent, Film forming
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Antistatic agentFilm formingHair fixing
Arginine
Fragrance, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceHair conditioningSkin conditioningAntistatic agentMasking
Hydroxypropyl Guar Hydroxypropyltrimonium Chloride
Antistatic agent, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Antistatic agentHair conditioning
Polyquaternium-7
Antistatic agent, Film forming
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR A Antistatic agentFilm formingHair fixing
Succinic Acid
Fragrance, Ph adjuster
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragrancePh adjusterBuffering agentMasking
Laureth-8
Emulsifying, Surfactant
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B EmulsifyingSurfactant
Sodium Gluconate
Chelating agent, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Chelating agentSkin conditioning
Carica Papaya Seed Oil
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Hair conditioningSkin conditioningEmollientHumectant
Cetrimonium Chloride
Antistatic agent, Cosmetic biocide
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B Antistatic agentCosmetic biocideEmulsifyingSurfactantAntimicrobialPreservative
+ 9 more — see the full ingredients list above
Sodium C14-16 Olefin Sulfonate
Cleansing, Foaming
Low-hazard ingredient.Read moreShow less
EWG 2 CIR B CleansingFoamingSurfactant Sulfate
Citric Acid
Chelating agent, Fragrance
Skin irritation can occur at high concentrationRead moreShow less
EWG 2 CIR A Chelating agentFragrancePh adjusterBuffering agentMasking Bad for Sensitive Skin
Glycol Distearate
Opacifying, Viscosity increasing agent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A OpacifyingViscosity increasing agentEmollientEmulsifyingSkin conditioningViscosity controlling Fungal-acne trigger
Benzoic Acid
Fragrance, Ph adjuster
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR A FragrancePh adjusterPreservativeBulking agentMasking Bad for Sensitive Skin
Lactic Acid
Exfoliant, Fragrance
Skin irritation can occur at high concentrationRead moreShow less
EWG 4 CIR B ExfoliantFragranceHumectantPh adjusterSkin-conditioning agent -humectantSkin conditioningBuffering agent Bad for Sensitive Skin
Linalool
Fragrance, Deodorant
Moderate-hazard ingredient.Read moreShow less
EWG 5 FragranceDeodorantMasking Allergens
Benzyl Salicylate
Fragrance, Uv absorber
Higher-hazard ingredient.Read moreShow less
EWG 7 FragranceUv absorberMasking Allergens
Limonene
Deodorant, Perfuming
Moderate-hazard ingredient.Read moreShow less
EWG 6 DeodorantPerfumingSolvent Allergens
Alpha-Isomethyl Ionone
Perfuming, Skin conditioning
Moderate-hazard ingredient.Read moreShow less
EWG 5 PerfumingSkin conditioning Allergens

How to use

How to use

  • 1 Morning only: Apply as the last step of your AM routine, after moisturiser, and reapply every ~2 hours of sun exposure.
  • 2 Wear SPF the next day: Acids and retinoids increase sun sensitivity — daily sunscreen is a must while using this.

General guidance from this product's category and active ingredients — always follow the directions on the package.

Trust & honesty

Effective levels — general guide

The concentrations these actives are typically effective at in research — not a measurement of this product.

AHA (acid exfoliant) 5–10% (OTC)

OTC leave-on AHAs are usually 5–10%. The effect also depends on pH and free-acid value, not the percentage alone.

Lactic Acid

INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.

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