The London Mask

Twelve Beauty

Where to buy Possibly in stock

About this product

The Twelve Beauty The London Mask is a wash-off mask. Our analysis of its 22 ingredients (14 low-risk) rates it Excellent (94/100). Based on its ingredients, it looks well-suited to dry and sensitive skin. Heads up: it contains fragrance, which can irritate sensitive or reactive skin.

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Wash-Off Mask
Ingredients
22
Low-risk
14
Fragrance
Contains fragrance
Origin
Spain

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 6/5
Good for dry skin
Glyceryl Stearate Dicaprylyl Carbonate Cetearyl Alcohol Squalane Glycerin Glyceryl Laurate
Caution for dry skin
Xanthan Gum Kaolin Glycerin Potassium Cetyl Phosphate Glyceryl Laurate
Oily/Acne-Prone Skin No data
Sensitive Skin 4/4
Good for sensitive skin
Zinc Oxide Kaolin Glycerin Allantoin
Caution for sensitive skin
Glycerin Linalool Benzyl Alcohol Limonene

Ingredients list

22 total
Lower hazard (1) Higher hazard (6)
All22 Skin Conditioning12 Fragrance6 Skin Protecting6 Emollient5 Solvent4 Emulsifying4 Emulsion Stabilising4 Hair Conditioning3
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
1
Dicaprylyl Carbonate
(Skin Conditioning, Emollient)
Oryza Sativa Starch
(Absorbent, Binding, Bulking, Viscosity Controlling)
1
A
Kaolin
(Abrasive, Absorbent, Anticaking Agent, Bulking Agent, Opacifying, Skin Protecting, Slip Modifier)
2
3
Zinc Oxide
(Bulking Agent, Cosmetic Colorant, Skin Protecting, Sunscreen Agent)
Good for Oily Skin
Good for Oily Skin
1
A
Cetearyl Alcohol
(Emulsion Stabilising, Opacifying, Foam Boosting, Viscosity Increasingagent Aqueous, Viscosity Increasing Agent, Emollient, Emulsifying, Viscosity Controlling)
2
A
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent)
Good for Dry Skin
Good for Dry Skin
Fungal Acne
Fungal Acne Trigger
1
A
Squalane
(Emollient, Hair Conditioning, Refatting, Skin Conditioning)
1
A
Panthenol
(Antistatic Agent, Hair Conditioning, Skin Conditioning)
Good for Dry Skin
Good for Dry Skin
1
A
Glyceryl Stearate
(Emollient, Emulsifying)
Fungal Acne
Fungal Acne Trigger
1
B
Potassium Cetyl Phosphate
(Emulsifying, Surfactant)
3
A
Glyceryl Laurate
(Skin Conditioning, Emollient, Emulsifying, Surfactant)
Fungal Acne
Fungal Acne Trigger
Malus Sylvestris Flower Extract
(Antioxidant, Skin Conditioning, Skin Protecting)
1
A
Allantoin
(Skin Conditioning, Skin Protecting, Soothing)
Good for Oily Skin
Good for Oily Skin
Good for Sensitive Skin
Good for Sensitive Skin
Helianthus Annuus Seed Oil
(Fragrance, Skin Conditioning, Skin Conditioning Emollient)
TOCOPHEROL
(Antioxidant, Fragrance, Skin Conditioning)
1
A
Xanthan Gum
(Binding Agent, Emulsion Stabilising, Skin Conditioning, Surfactant Emulsifying Agent, Viscosity Increasing Agent, Binding, Gel Forming, Viscosity Controlling)
5
A
Benzyl Alcohol
(External Analgesic, Fragrance, Oral Health Care Drug, Preservative, Solvent, Viscosity Decreasing Agent, Masking)
Allergens
Allergens
1
A
Dehydroacetic Acid
(Preservative)
PARFUM
(Fragrance, Perfuming)
6
Limonene
(Deodorant, Perfuming, Solvent)
Allergens
Allergens
5
Linalool
(Fragrance, Deodorant, Masking)
Allergens
Allergens

My Ingredient Notes

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Key ingredients

Dicaprylyl Carbonate
Skin Conditioning, Emollient
Kaolin
Skin Protecting
Zinc Oxide
Skin Protecting
Cetearyl Alcohol
Emollient
Glycerin
Humectant, Skin Protecting
Squalane
Emollient, Skin Conditioning

Benefits

Good for dry skin

Concerns

Contains eu allergen
Not fungal acne (malassezia) safe

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
Dicaprylyl Carbonate
Skin conditioning, Emollient
Low-hazard ingredient.Read moreShow less
EWG 1 Skin conditioningEmollient
Oryza Sativa Starch
Absorbent, Binding
Limited public safety data.Read moreShow less
EWG N/A AbsorbentBindingBulkingViscosity controlling
Kaolin
Abrasive, Absorbent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A AbrasiveAbsorbentAnticaking agentBulking agentOpacifyingSkin protectingSlip modifier
Cetearyl Alcohol
Emulsion stabilising, Opacifying
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Emulsion stabilisingOpacifyingFoam boostingViscosity increasingagent - aqueousViscosity increasing agentEmollientEmulsifyingViscosity controlling
Squalane
Emollient, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A EmollientHair conditioningRefattingSkin conditioning
Potassium Cetyl Phosphate
Emulsifying, Surfactant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B EmulsifyingSurfactant
Malus Sylvestris Flower Extract
Antioxidant, Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A AntioxidantSkin conditioningSkin protecting
Helianthus Annuus Seed Oil
Fragrance, Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A FragranceSkin conditioningSkin conditioning emollient
TOCOPHEROL
Antioxidant, Fragrance
Limited public safety data.Read moreShow less
EWG N/A AntioxidantFragranceSkin conditioning
Xanthan Gum
Binding agent, Emulsion stabilising
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Binding agentEmulsion stabilisingSkin conditioningSurfactant -emulsifying agentViscosity increasing agentBindingGel formingViscosity controlling
Dehydroacetic Acid
Preservative
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Preservative
PARFUM
Fragrance, Perfuming
Limited public safety data.Read moreShow less
EWG N/A FragrancePerfuming
Zinc Oxide
Bulking agent, Cosmetic colorant
Low-to-moderate hazard.Read moreShow less
EWG 2–3 Bulking agentCosmetic colorantSkin protectingSunscreen agent Good for Oily Skin
Glycerin
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceHair conditioningHumectantOral care agentOral health care drugSkin protectingViscosity decreasing agentPerfumingSolvent Good for Dry SkinFungal-acne trigger
Panthenol
Antistatic agent, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Antistatic agentHair conditioningSkin conditioning Good for Dry Skin
Glyceryl Stearate
Emollient, Emulsifying
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A EmollientEmulsifying Fungal-acne trigger
Glyceryl Laurate
Skin conditioning, Emollient
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR A Skin conditioningEmollientEmulsifyingSurfactant Fungal-acne trigger
Allantoin
Skin conditioning, Skin protecting
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Skin conditioningSkin protectingSoothing Good for Oily SkinGood for Sensitive Skin
Benzyl Alcohol
External analgesic, Fragrance
Moderate-hazard ingredient.Read moreShow less
EWG 5 CIR A External analgesicFragranceOral health care drugPreservativeSolventViscosity decreasing agentMasking Allergens
Limonene
Deodorant, Perfuming
Moderate-hazard ingredient.Read moreShow less
EWG 6 DeodorantPerfumingSolvent Allergens
Linalool
Fragrance, Deodorant
Moderate-hazard ingredient.Read moreShow less
EWG 5 FragranceDeodorantMasking Allergens

How to use

How to use

  • 1 Where it fits: Use as the first step, on clean hands, before the rest of your routine.
  • 2 Morning only: Apply as the last step of your AM routine, after moisturiser, and reapply every ~2 hours of sun exposure.

General guidance from this product's category and active ingredients — always follow the directions on the package.

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