Brighten & Tone Serum

Vitamasques

Where to buy Possibly in stock

About this product

The Vitamasques Brighten & Tone Serum is a serums, essence, ampoule. Our analysis of its 27 ingredients (19 low-risk) rates it Excellent (97/100). Based on its ingredients, it looks well-suited to sensitive skin.

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Serums, Essence, Ampoules
Ingredients
27
Low-risk
19
Fragrance
Fragrance-free
Origin
United Kingdom

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 2/5
Good for dry skin
Butylene Glycol Glycerin
Caution for dry skin
Sorbitan Palmitate Glycerin Polyglyceryl-10 Laurate Polyglyceryl-10 Oleate t-Butyl Alcohol
Oily/Acne-Prone Skin No data
Sensitive Skin 7/5
Good for sensitive skin
Resveratrol Terminalia Ferdinandiana Fruit Extract Glycerin Ferulic Acid Sodium Metabisulfite Magnolol Honokiol
Caution for sensitive skin
Dipropylene Glycol Butylene Glycol Glycerin t-Butyl Alcohol Tromethamine

Ingredients list

27 total
Lower hazard (1) Higher hazard (4)
All27 Skin Conditioning15 Solvent7 Antioxidant7 Fragrance6 Bleaching4 Emulsifying4 Skin Protecting4 Viscosity Controlling4
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
1
Propanediol
(Solvent, Viscosity Decreasing Agent, Viscosity Controlling)
1
A
Butylene Glycol
(Fragrance, Skin Conditioning, Solvent, Viscositydecreasing Agent, Humectant, Masking, Viscosity Controlling)
Good for Dry Skin
Good for Dry Skin
1
A
Dipropylene Glycol
(Fragrance, Solvent, Viscosity Decreasing Agent, Masking, Viscosity Controlling)
1
A
1,2-Hexanediol
(Solvent)
2
A
Tromethamine
(Fragrance, Ph Adjuster, Buffering Agent, Masking)
2
A
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent)
Good for Dry Skin
Good for Dry Skin
Fungal Acne
Fungal Acne Trigger
1
B
Polyglyceryl-10 Laurate
(Skin Conditioning, Emulsifying, Surfactant)
1
Polyacrylate Crosspolymer-6
(Emulsion Stabilising, Viscosity Controlling)
4
A
Sodium Metabisulfite
(Antioxidant, Preservative, Reducing)
1
A
Ethylhexylglycerin
(Deodorant, Skin Conditioning)
1
Sodium Phytate
(Chelating Agent, Oral Care Agent)
3-O-ETHYL ASCORBIC ACID
(Skin Conditioning)
2
Ferulic Acid
(Antioxidant, Preservative, Uv Absorber, Antimicrobial)
1
Coptis Japonica Root Extract
(Skin Conditioning)
1
Terminalia Ferdinandiana Fruit Extract
(Antioxidant, Bleaching)
2
A
t-Butyl Alcohol
(Denaturant, Fragrance, Solvent, Perfuming)
1
A
Niacinamide
(Hair Conditioning, Skin Conditioning, Smoothing)
1
Resveratrol
(Antioxidant, Skin Protecting)
Polyglyceryl-6 Laurate
(Emulsifying)
1
B
Polyglyceryl-10 Oleate
(Skin Conditioning, Emulsifying, Surfactant)
TOCOPHEROL
(Antioxidant, Fragrance, Skin Conditioning)
1
A
Sorbitan Palmitate
(Emulsifying, Surfactant)
Fungal Acne
Fungal Acne Trigger
Hydroxyresveratrol
(Bleaching, Skin Conditioning, Skin Protecting)
Magnolol
(Antioxidant, Bleaching)
Honokiol
(Antioxidant, Bleaching, Skin Conditioning)
4
Colloidal Gold
(Antimicrobial, Skin Conditioning)

My Ingredient Notes

No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.

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Key ingredients

Butylene Glycol
Skin Conditioning, Humectant
Glycerin
Humectant, Skin Protecting
Polyglyceryl-10 Laurate
Skin Conditioning
Sodium Metabisulfite
Antioxidant
Ethylhexylglycerin
Skin Conditioning
3-O-ETHYL ASCORBIC ACID
Skin Conditioning

Benefits

Good for sensitive skin

Concerns

Not fungal acne (malassezia) safe
May not suit dry skin

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
Propanediol
Solvent, Viscosity decreasing agent
Low-hazard ingredient.Read moreShow less
EWG 1 SolventViscosity decreasing agentViscosity controlling
Dipropylene Glycol
Fragrance, Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceSolventViscosity decreasing agentMaskingViscosity controlling
1,2-Hexanediol
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Solvent
Tromethamine
Fragrance, Ph adjuster
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A FragrancePh adjusterBuffering agentMasking
Polyglyceryl-10 Laurate
Skin conditioning, Emulsifying
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B Skin conditioningEmulsifyingSurfactant
Polyacrylate Crosspolymer-6
Emulsion stabilising, Viscosity controlling
Low-hazard ingredient.Read moreShow less
EWG 1 Emulsion stabilisingViscosity controlling
Sodium Metabisulfite
Antioxidant, Preservative
Low-to-moderate hazard.Read moreShow less
EWG 4 CIR A AntioxidantPreservativeReducing
Ethylhexylglycerin
Deodorant, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A DeodorantSkin conditioning
Sodium Phytate
Chelating agent, Oral care agent
Low-hazard ingredient.Read moreShow less
EWG 1 Chelating agentOral care agent
3-O-ETHYL ASCORBIC ACID
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A Skin conditioning
Ferulic Acid
Antioxidant, Preservative
Low-hazard ingredient.Read moreShow less
EWG 2 AntioxidantPreservativeUv absorberAntimicrobial
Coptis Japonica Root Extract
Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 Skin conditioning
Terminalia Ferdinandiana Fruit Extract
Antioxidant, Bleaching
Low-hazard ingredient.Read moreShow less
EWG 1 AntioxidantBleaching
t-Butyl Alcohol
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceSolventPerfuming
+ 9 more — see the full ingredients list above
Butylene Glycol
Fragrance, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceSkin conditioningSolventViscositydecreasing agentHumectantMaskingViscosity controlling Good for Dry Skin
Glycerin
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceHair conditioningHumectantOral care agentOral health care drugSkin protectingViscosity decreasing agentPerfumingSolvent Good for Dry SkinFungal-acne trigger
Sorbitan Palmitate
Emulsifying, Surfactant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A EmulsifyingSurfactant Fungal-acne trigger

How to use

How to use

  • 1 Where it fits: Apply after toner and before moisturiser — thinnest to thickest.
  • 2 Morning only: Apply as the last step of your AM routine, after moisturiser, and reapply every ~2 hours of sun exposure.

General guidance from this product's category and active ingredients — always follow the directions on the package.

Trust & honesty

Effective levels — general guide

The concentrations these actives are typically effective at in research — not a measurement of this product.

Vitamin C (ascorbic) 5–20%

L-ascorbic acid is usually used at 5–20% (around 10–15% is common). Above ~20% adds little and tends to irritate more; it also needs a low pH to work.

3-O-ETHYL ASCORBIC ACID

Niacinamide 2–5% (up to 10%)

Most research uses 2–5%; some formulas go to 10%. Very high levels can cause flushing in sensitive skin.

Niacinamide

INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.

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