This Is Me Enzyme Exfoliating Mask

Woohoo

Where to buy Possibly in stock

About this product

The Woohoo This Is Me Enzyme Exfoliating Mask is a exfoliating scrubs & peeling gel. Our analysis of its 22 ingredients (15 low-risk) rates it Excellent (96/100). Based on its ingredients, it looks well-suited to oily / acne-prone and dry skin.

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Exfoliating Scrubs & Peeling Gel
Ingredients
22
Low-risk
15
Fragrance
Fragrance-free
Origin
Australia

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 3/2
Good for dry skin
Gluconolactone Glycerin Lactic Acid
Caution for dry skin
Glycerin Salicylic Acid
Oily/Acne-Prone Skin 1/0
Good for oily/acne-prone skin
Salicylic Acid
Sensitive Skin 3/7
Good for sensitive skin
Terminalia Ferdinandiana Fruit Extract Glycerin Hydroxyacetophenone
Caution for sensitive skin
Gluconolactone Sodium Citrate Arginine Glycerin Salicylic Acid Sodium Benzoate Lactic Acid

Ingredients list

22 total
Lower hazard (1) Higher hazard (4)
All22 Skin Conditioning17 Fragrance8 Hair Conditioning7 Solvent4 Masking4 Humectant4 Exfoliant2 Film Forming2
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
1
A
Niacinamide
(Hair Conditioning, Skin Conditioning, Smoothing)
2
A
Glycerin
(Denaturant, Fragrance, Hair Conditioning, Humectant, Oral Care Agent, Oral Health Care Drug, Skin Protecting, Viscosity Decreasing Agent, Perfuming, Solvent)
Good for Dry Skin
Good for Dry Skin
Fungal Acne
Fungal Acne Trigger
1
Propanediol
(Solvent, Viscosity Decreasing Agent, Viscosity Controlling)
1
Lactobacillus/Papaya Fruit Ferment Extract
(Abrasive, Hair Conditioning, Skin Conditioning)
salix alba bark extract
(Astringent, Hair Conditioning, Skin Conditioning, Soothing, Tonic)
1
Terminalia Ferdinandiana Fruit Extract
(Antioxidant, Bleaching)
1
A
Hydroxyethylcellulose
(Binding Agent, Emulsion Stabilising, Film Forming, Viscosity Increasing Agent, Binding, Stabilising, Viscosity Controlling)
1
A
Arginine
(Fragrance, Hair Conditioning, Skin Conditioning, Antistatic Agent, Masking)
4
B
Lactic Acid
(Exfoliant, Fragrance, Humectant, Ph Adjuster, Skin Conditioning Agent Humectant, Skin Conditioning, Buffering Agent)
Bad for Sensitive Skin
Bad for Sensitive Skin
1
Yeast Ferment Extract
(Skin Conditioning)
1
Soy Amino Acids
(Hair Conditioning, Skin Conditioning)
1
Vaccinium Myrtillus Fruit Extract
(Skin Conditioning)
Saccharum Officinarum Extract
(Moisturising, Skin Conditioning)
Citrus Aurantium Dulcis Fruit Extract
(Fragrance, Skin Conditioning)
Citrus Limon Fruit Extract
(Fragrance, Skin Conditioning)
Acer saccharum extract
(Skin Conditioning)
3
A
Sodium Benzoate
(Fragrance, Preservative, Anticorrosive, Masking)
1
Gluconolactone
(Fragrance, Humectant, Solvent)
1
Hydroxyacetophenone
(Antioxidant)
1
A
Sodium Citrate
(Ph Adjuster, Buffering Agent, Chelating, Masking)
4
B
Salicylic Acid
(Antiacne Agent, Antidandruff Agent, Corn/Callus/Wart Remover, Denaturant, Exfoliant, Fragrance, Hair Conditioning, Skin Conditioning, Keratolytic, Masking, Preservative)
Good for Oily Skin
Good for Oily Skin
Bad for Sensitive Skin
Bad for Sensitive Skin

My Ingredient Notes

No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.

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Key ingredients

Niacinamide
Skin Conditioning
Glycerin
Humectant, Skin Protecting
Lactobacillus/Papaya Fruit Ferment Extract
Skin Conditioning
salix alba bark extract
Astringent, Skin Conditioning
Terminalia Ferdinandiana Fruit Extract
Antioxidant
Arginine
Skin Conditioning

Benefits

Good for dry skin
Good for oily/acne-prone skin

Concerns

Not fungal acne (malassezia) safe
May not suit sensitive skin

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
Niacinamide
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Hair conditioningSkin conditioningSmoothing
Propanediol
Solvent, Viscosity decreasing agent
Low-hazard ingredient.Read moreShow less
EWG 1 SolventViscosity decreasing agentViscosity controlling
Lactobacillus/Papaya Fruit Ferment Extract
Abrasive, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 AbrasiveHair conditioningSkin conditioning
salix alba bark extract
Astringent, Hair conditioning
Limited public safety data.Read moreShow less
EWG N/A AstringentHair conditioningSkin conditioningSoothingTonic
Terminalia Ferdinandiana Fruit Extract
Antioxidant, Bleaching
Low-hazard ingredient.Read moreShow less
EWG 1 AntioxidantBleaching
Hydroxyethylcellulose
Binding agent, Emulsion stabilising
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Binding agentEmulsion stabilisingFilm formingViscosity increasing agentBindingStabilisingViscosity controlling
Arginine
Fragrance, Hair conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceHair conditioningSkin conditioningAntistatic agentMasking
Yeast Ferment Extract
Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 Skin conditioning
Soy Amino Acids
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 Hair conditioningSkin conditioning
Vaccinium Myrtillus Fruit Extract
Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 Skin conditioning
Saccharum Officinarum Extract
Moisturising, Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A MoisturisingSkin conditioning
Citrus Aurantium Dulcis Fruit Extract
Fragrance, Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A FragranceSkin conditioning
Citrus Limon Fruit Extract
Fragrance, Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A FragranceSkin conditioning
Acer saccharum extract
Skin conditioning
Limited public safety data.Read moreShow less
EWG N/A Skin conditioning
+ 4 more — see the full ingredients list above
Glycerin
Denaturant, Fragrance
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A DenaturantFragranceHair conditioningHumectantOral care agentOral health care drugSkin protectingViscosity decreasing agentPerfumingSolvent Good for Dry SkinFungal-acne trigger
Lactic Acid
Exfoliant, Fragrance
Skin irritation can occur at high concentrationRead moreShow less
EWG 4 CIR B ExfoliantFragranceHumectantPh adjusterSkin-conditioning agent -humectantSkin conditioningBuffering agent Bad for Sensitive Skin
Salicylic Acid
Antiacne agent, Antidandruff agent
Skin irritation can occur at high concentrationRead moreShow less
EWG 4 CIR B Antiacne agentAntidandruff agentCorn/callus/wart removerDenaturantExfoliantFragranceHair conditioningSkin conditioningKeratolyticMaskingPreservative Good for Oily SkinBad for Sensitive Skin

How to use

How to use

  • 1 Evening, start slow: Best in the PM a few times a week to begin with; avoid layering with other strong actives the same night.
  • 2 Wear SPF the next day: Acids and retinoids increase sun sensitivity — daily sunscreen is a must while using this.

General guidance from this product's category and active ingredients — always follow the directions on the package.

Trust & honesty

Pregnancy & breastfeeding

Contains ingredients some choose to avoid or double-check while pregnant or nursing.

Use with caution
BHA (salicylic) (Salicylic Acid)

Low-strength topical salicylic acid (BHA) is generally considered fine. Caution is usually reserved for high-strength leave-on products and salicylic peels.

This is general information, not medical advice. Pregnancy guidance varies and depends on concentration and your individual situation — always check with your doctor, midwife or pharmacist. How we flag this.

Effective levels — general guide

The concentrations these actives are typically effective at in research — not a measurement of this product.

Niacinamide 2–5% (up to 10%)

Most research uses 2–5%; some formulas go to 10%. Very high levels can cause flushing in sensitive skin.

Niacinamide

BHA (salicylic) 0.5–2%

Salicylic acid is OTC-capped at 2%; 0.5–2% is the usual leave-on range. Much below that it acts more as a soothing agent than an exfoliant.

Salicylic Acid

AHA (acid exfoliant) 5–10% (OTC)

OTC leave-on AHAs are usually 5–10%. The effect also depends on pH and free-acid value, not the percentage alone.

Lactic Acid

INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.

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