Very Vegan Perfectly Matte Concealer

W7

Very Vegan Perfectly Matte Concealer

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About this product

The W7 Very Vegan Perfectly Matte Concealer is a misc. Our analysis of its 30 ingredients (25 low-risk) rates it Excellent (97/100). Based on its ingredients, it looks well-suited to oily / acne-prone and dry skin.

Vegan-friendly Reef-safe

Summarised from our ingredient analysis — not brand marketing copy.

At a glance

Type
Misc
Ingredients
30
Low-risk
25
Fragrance
Fragrance-free
Origin
United Kingdom

The evidence

Quick Product Notes

Paraben-Free Sulfate-Free Alcohol-Free Silicone-Free EU Allergen-Free Fungal Acne (Malassezia) Safe

Notable Effects & Ingredients

No Notable Effects & Ingredients

Ingredients Related to Skin Types

Good   Bad — tap a skin type to see which ingredients · estimated from ingredient functions
Dry Skin 10/6
Good for dry skin
Aluminum Hydroxide Isododecane Caprylyl Glycol Butylene Glycol Propylene Glycol Polyglyceryl-4 Isostearate Hydrogenated Castor Oil Hexyl Laurate Cyclohexasiloxane Cyclopentasiloxane
Caution for dry skin
Centaurea Cyanus Flower Extract Polyglyceryl-4 Isostearate Hydrogenated Castor Oil Cetyl PEG/PPG-10/1 Dimethicone Talc Silica
Oily/Acne-Prone Skin 1/0
Good for oily/acne-prone skin
Centaurea Cyanus Flower Extract
Sensitive Skin 4/5
Good for sensitive skin
Aluminum Hydroxide Talc Tocopheryl Acetate BHT
Caution for sensitive skin
Isododecane Butylene Glycol Propylene Glycol Phenoxyethanol BHT

Ingredients list

30 total
Lower hazard (1) Higher hazard (6)
All30 Skin Conditioning21 Viscosity Controlling10 Solvent8 Emollient8 Fragrance6 Humectant5 Hair Conditioning4 Antioxidant3
EWG CIR Ingredient Name & Cosmetic Functions Notes
1
Water
(Solvent)
3
A
Cyclopentasiloxane
(Hair Conditioning, Skin Conditioning, Emollient, Solvent)
Silicone
Silicone
1
B
Isododecane
(Fragrance, Solvent, Emollient, Perfuming)
3
A
Talc
(Abrasive, Absorbent, Anticaking Agent, Bulking Agent, Opacifying, Skin Protecting, Slip Modifier)
2
A
Cyclohexasiloxane
(Hair Conditioning, Skin Conditioning, Emollient, Solvent)
1
A
Butylene Glycol
(Fragrance, Skin Conditioning, Solvent, Viscositydecreasing Agent, Humectant, Masking, Viscosity Controlling)
Good for Dry Skin
Good for Dry Skin
1
2
A
Silica
(Abrasive, Absorbent, Anticaking Agent, Bulking Agent, Opacifying, Viscosity Controlling)
1
B
Polyglyceryl-4 Isostearate
(Skin Conditioning, Emollient, Emulsifying, Surfactant)
3
A
Cetyl PEG/PPG-10/1 Dimethicone
(Emulsifying, Skin Conditioning, Surfactant)
1
B
Hexyl Laurate
(Skin Conditioning, Emollient, Solvent, Viscosity Controlling)
Fungal Acne
Fungal Acne Trigger
1
Acrylates/Dimethicone Copolymer
(Anticaking Agent, Binding, Film Forming, Skin Conditioning)
1
A
Hydrogenated Castor Oil
(Viscosity Increasing Agent, Emollient, Emulsifying, Skin Conditioning, Surfactant, Viscosity Controlling)
Hydrogenated Microcrystalline Cera
(Viscosity Controlling)
4
A
Phenoxyethanol
(Fragrance, Preservative)
Paraben
Paraben
1
A
Disteardimonium Hectorite
(Stabilising, Viscosity Controlling)
1
Triethoxycaprylylsilane
(Binding Agent, Binding)
1
A
Aluminum Hydroxide
(Emollient, Humectant, Opacifying, Skin Protecting, Viscosity Controlling)
1
Trimethoxycaprylylsilane
(Binding Agent, Surface Modifier, Binding, Smoothing)
1
A
Propylene Carbonate
(Solvent, Viscosity Decreasing Agent, Viscosity Controlling)
1
A
Caprylyl Glycol
(Hair Conditioning, Skin Conditioning, Emollient, Humectant)
1
A
Ethylhexylglycerin
(Deodorant, Skin Conditioning)
1
A
Disodium EDTA
(Chelating Agent, Viscosity Controlling)
1
A
Niacinamide
(Hair Conditioning, Skin Conditioning, Smoothing)
3
Tocopheryl Acetate
(Antioxidant, Skin Conditioning)
Bad for Oily Skin
Bad for Oily Skin
3
B
Propylene Glycol
(Fragrance, Humectant, Skin Conditioningagent Miscellaneous, Solvent, Viscosity Decreasing Agent, Skin Conditioning, Viscosity Controlling)
Good for Dry Skin
Good for Dry Skin
6
A
BHT
(Antioxidant, Fragrance, Masking)
1
Centaurea Cyanus Flower Extract
(Astringent, Skin Conditioning)
TOCOPHEROL
(Antioxidant, Fragrance, Skin Conditioning)
CI 77891
(Colorant)
2
Iron Oxides
(Colorant, Cosmetic Colorant)

My Ingredient Notes

No personal ingredient notes yet. Save ingredients to your profile to get good/bad alerts here.

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Key ingredients

Cyclopentasiloxane
Skin Conditioning, Emollient
Isododecane
Emollient
Talc
Skin Protecting
Cyclohexasiloxane
Skin Conditioning, Emollient
Butylene Glycol
Skin Conditioning, Humectant
Polyglyceryl-4 Isostearate
Skin Conditioning, Emollient

Benefits

Good for dry skin
Good for oily/acne-prone skin

Concerns

Contains paraben
Contains silicone
Not fungal acne (malassezia) safe
May not suit sensitive skin

Ingredients explained

Water
Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 Solvent
Isododecane
Fragrance, Solvent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B FragranceSolventEmollientPerfuming
Talc
Abrasive, Absorbent
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR A AbrasiveAbsorbentAnticaking agentBulking agentOpacifyingSkin protectingSlip modifier
Cyclohexasiloxane
Hair conditioning, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 2 CIR A Hair conditioningSkin conditioningEmollientSolvent
Silica
Abrasive, Absorbent
Low-hazard ingredient.Read moreShow less
EWG 1–2 CIR A AbrasiveAbsorbentAnticaking agentBulking agentOpacifyingViscosity controlling
Polyglyceryl-4 Isostearate
Skin conditioning, Emollient
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B Skin conditioningEmollientEmulsifyingSurfactant
Cetyl PEG/PPG-10/1 Dimethicone
Emulsifying, Skin conditioning
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR A EmulsifyingSkin conditioningSurfactant
Acrylates/Dimethicone Copolymer
Anticaking agent, Binding
Low-hazard ingredient.Read moreShow less
EWG 1 Anticaking agentBindingFilm formingSkin conditioning
Hydrogenated Castor Oil
Viscosity increasing agent, Emollient
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A Viscosity increasing agentEmollientEmulsifyingSkin conditioningSurfactantViscosity controlling
Hydrogenated Microcrystalline Cera
Viscosity controlling
Limited public safety data.Read moreShow less
EWG N/A Viscosity controlling
Disteardimonium Hectorite
Stabilising, Viscosity controlling
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A StabilisingViscosity controlling
Triethoxycaprylylsilane
Binding agent, Binding
Low-hazard ingredient.Read moreShow less
EWG 1 Binding agentBinding
Aluminum Hydroxide
Emollient, Humectant
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A EmollientHumectantOpacifyingSkin protectingViscosity controlling
Trimethoxycaprylylsilane
Binding agent, Surface modifier
Low-hazard ingredient.Read moreShow less
EWG 1 Binding agentSurface modifierBindingSmoothing
Propylene Carbonate
Solvent, Viscosity decreasing agent
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A SolventViscosity decreasing agentViscosity controlling
+ 8 more — see the full ingredients list above
Cyclopentasiloxane
Hair conditioning, Skin conditioning
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR A Hair conditioningSkin conditioningEmollientSolvent Silicone
Butylene Glycol
Fragrance, Skin conditioning
Low-hazard ingredient.Read moreShow less
EWG 1 CIR A FragranceSkin conditioningSolventViscositydecreasing agentHumectantMaskingViscosity controlling Good for Dry Skin
Hexyl Laurate
Skin conditioning, Emollient
Low-hazard ingredient.Read moreShow less
EWG 1 CIR B Skin conditioningEmollientSolventViscosity controlling Fungal-acne trigger
Phenoxyethanol
Fragrance, Preservative
Low-to-moderate hazard.Read moreShow less
EWG 4 CIR A FragrancePreservative Paraben
Tocopheryl Acetate
Antioxidant, Skin conditioning
Potentially comedogenic - can block poresRead moreShow less
EWG 3 AntioxidantSkin conditioning Bad for Oily Skin
Propylene Glycol
Fragrance, Humectant
Low-to-moderate hazard.Read moreShow less
EWG 3 CIR B FragranceHumectantSkin-conditioningagent - miscellaneousSolventViscosity decreasing agentSkin conditioningViscosity controlling Good for Dry Skin
BHT
Antioxidant, Fragrance
Moderate-hazard ingredient.Read moreShow less
EWG 6 CIR A AntioxidantFragranceMasking

How to use

How to use

  • 1 Morning & evening: Suitable for both AM and PM use.

General guidance from this product's category and active ingredients — always follow the directions on the package.

Trust & honesty

Effective levels — general guide

The concentrations these actives are typically effective at in research — not a measurement of this product.

Niacinamide 2–5% (up to 10%)

Most research uses 2–5%; some formulas go to 10%. Very high levels can cause flushing in sensitive skin.

Niacinamide

INCI lists don't disclose amounts, and we don't claim to know this product's levels — these are the ranges these ingredients are usually effective at, so you can tell a real formula from "fairy-dusting" a marketed active. How we estimate this.

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